HomeMy WebLinkAboutCity Council Committees - Lodging Tax Advisory Committee - 05/11/2023 (2) Lodging Tax Advisory
• Committee
KEN T Thursday, May 11, 2023
WASHINGTON 4:0 0 PM
City of Kent
Centennial Rooms North/South
400 West Gowe Street
Kent, WA 98032
Microsoft Teams meeting
Click here to join the meeting
Meeting ID: 297 340 951 718
Passcode: 3zExhK
Or call in (audio only)
1-872-239-8456
Phone Conference ID: 399 627 632#
Chair Bill Boyce
Burl Battersby Gaila Haas
Tim Higgins Andrew Hutchison
David Kwok
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Item Description Action Speaker Time
1. Call to Order Chair
2. Roll Call Chair
3. Agenda Approval Chair
4. Business Chair
A. Approval of Minutes
1. Approval of March 2, 2023 YES Chair 01 MIN.
Minutes
B. Review of Available Budget NO Shane Sorenson 05 MIN.
and Revenue Trends
Unless other noted, the Lodging Tax Advisory Committee meets in April and
September to review grant requests. Unless otherwise noted, meetings are held in
City Hall, Council Chambers, 220 Fourth Avenue South, Kent, WA, 98032
For additional information please contact City of Kent at or via email at
Cityclerk@KentWA.gov.
Any person requiring a disability accommodation should contact the City Clerk's
Office at 253-856-5725 in advance. For TDD relay service all Washington
Telecommunications Relay Service at 7-1-1.
Lodging Tax Advisory Committee Lodging Tax May 11, 2023
Advisory Committee-Regular Meeting
C. Review of State NO Adam Long 10 MIN.
Requirements
D. Evaluate and Score Lodging YES
Tax Grant Applications
5. Adjournment Chair
4.A.1
Pending Approval
Lodging Tax Advisory
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T Committee
KEN
WA9H... Lodging Tax Advisory
Committee-Regular Meeting
Minutes
March 2, 2023
Date: March 2, 2023
Time: 4:02 p.m.
Place: Centennial South and North
Members: Bill Boyce, Chair
Burl Battersby,
Gaila Haas,
Tim Higgins,
Andrew Hutchison, c
David Kwok,
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1. Call to Order 4:02 p.m. a
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2. Roll Call 0
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Attendee Name Title Status Arrived N
Bill Boyce Chair Present N
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Burl Battersby Present
Gaila Haas Present c
Tim Higgins Present
Andrew Hutchison Present
David Kwok Absent
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3. Agenda Approval
4. Business 0
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A. Approval of Minutes a
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Approval of Minutes dated December 15, 2022
MOTION: Move to approve the Minutes dated December 15, 2022
RES LU T: APPROVED [UNANIMOUS]
MOVER: Gaila Haas
SECONDER: Tim Higgins
AYES: Boyce, Battersby, Haas, Higgins, Hutchison
ABSENT: Kwok
B. Jay Ray 2022 Campaign Results
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Page I of 3 Packet Pg. 3
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Lodging Tax Advisory Committee Lodging Tax March 2, 2023
Advisory Committee-Regular Meeting Kent, Washington
Minutes
Kari from Datafy presents the results and lessons taken from the first
geolocation targeted marketing campaign undertaken by the Visit Kent
campaign team.
Pre pandemic data, Covid restrictions, and the re-emergence of business and
leisure travel and what recovery looks like, provide background for the
insights gleaned from the campaign.
• Summer continues to be a popular travel season in Kent with July and
August seeing the highest visitor volume; while
November through February has the biggest opportunity to increase visits
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• While total trips were down in 2022, trip length increased by nearly 14% °
(avg. length of stay = 2.5 days) o
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• Outdoor recreation, sports and hotels are the top visited clusters among Q
Kent's top markets (Seattle-Tacoma; Portland)
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• Overall, sports venues are driving the most visitation of travelers from 50+ o
miles away
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• In August, there was a spike in vehicles observed in Kent at Sporting N
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Venues:
0 8/7: HondaFest NW at Pacific Raceways
0 8/13: Dragster Invitational at Pacific Raceways c
0 8/20: ShoWare Shootout 3:3
0 8/21: 35th Annual Ford & Mustang Roundup at ShoWare
ShoWare Findings
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• Business travel (among corporate headquarters and meeting venues) is
driving 1.61% of total visitation
o Business travel to Kent in 2022 was down approximately 9% N
compared to 2021
o Boeing, Starbucks and Seattle-Tacoma Box Company were the top
points of interest driving visitation of travelers from 50+ miles away
o Seattle-Tacoma, Portland and Spokane are the top geographic
markets for business travel
o Business travelers convert to leisure travelers - 6% stayed at Kent
hotels; 4% visited Kent Station; 2% were seen at a shopping/dining venue in
downtown Kent; 3% were seen at one or more Kent sporting venues
• The Fall-Winter campaign saw a return of $36.97 for every $1 spent on
advertising, resulting in an estimated:
o $26K impact to Kent hotels
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Page 2 of 3 Packet Pg. 4
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Lodging Tax Advisory Committee Lodging Tax March 2, 2023
Advisory Committee-Regular Meeting Kent, Washington
Minutes
......................................................................................................................................................................................................................................................................................................._...............................................................................................................................................................................................................
o $749k impact to Kent, overall
5. Schedule Next Meeting
Tentatively scheduled for 4/20/23 for a 1.5 hour meeting. To include an
update on available funds and revenue trends, a review of state regulations
applicable to committee business, and the review of grant applications
submitted during application window that opened March 1, and which will
close March 31.
6. Adjournment 5:14 p.m.
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ECONOMIC AND COMMUNITY DEVELOPMENT COMMITTEE
Kurt Hanson, AICP, EDFP
220 Fourth Avenue South
KENT Kent, WA 98032
WASHINGTON 253-856-5454
DATE: May 11, 2023
TO: Lodging Tax Advisory Committee
SUBJECT: Review of Available Budget and Revenue Trends
INFORMATION ONLY: Shane Sorenson from the Finance Department will provide
an overview of revenues available to the committee to award, as well as year over
year trends in Lodging Tax receipts.
Exhibit: March 2023 Lodging Tax Operating Report
SUPPORTS STRATEGIC PLAN GOAL:
Thriving City - Creating safe neighborhoods, healthy people, vibrant commercial districts, and
inviting parks and recreation.
ATTACHMENTS:
1. March 2023 Lodging Tax Operating Report (PDF)
Packet Pg. 6
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Lodging Tax Operating Fund Report
March 31, 2023
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2019 2020 2021 2022 2023 2023 a
Actual Actual Actual Prelim Adj Budget YTD
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Beginning Fund Balance 336,765 185,825 73,678 129,210 450,240 450,240
Revenues c
Lodging Tax 306,055 155,591 222,759 280,772 278,630 53,392 3.1
Transfer In - General Fund 285,000
Interest Income 8,533 2,793 (1,508) (37) 1,630 2,499 0
Total Revenues 314,588 158,384 221,252 565,735 280,260 55,891 M
Expenditures
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Projects & Events* 455,202 205,148 136,500 220,500 250,000 75,769 a�
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Allocations 10,325 65,384 29,220 24,210 18,880 2,249
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Total Expenditures 465,527 270,532 165,720 244,710 268,880 78,018 �.
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Change in Fund Balance (150,940) (112,148) 55,532 321,025 11,380 (22,127)
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Ending Fund Balance 185,546 73,398 128,930 450,235 461,620 428,113 .�
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*Projects and Events YTD Remaining Available Budget in 2023: 174,231
Kent Chamber of Commerce 25,000
Seattle Thunderbirds 30,000
JayRay Ads 20,769 E
Total YTD Projects and Events 75,769 a
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Lodging Tax Operating Fund
2023 vs. 2022 Comparison by Month Using Month of Tax Revenue Activity
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First Quarter Jan Activity(March Tax Receipts) February Activity(April Tax Receipts) March Activity(May Tax Receipts) Total Q3
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2022 2023 Increase/ Decrease 2022 2023 Increase/ Decrease 2022 2023 Increase/(Decrease 2022 2023 Increase/(Decrease 4)
Revenues
Lodging Tax 14,246 19,117 4,871 34.2% 15,106 - 18,838 - 48,189 19,117 °
Transfer In 285,000 285,000 - is
Interest Income 68 570 502 737.1% 52 789 737 1407.0% 211 1,140 929 439.8% 332 2,499 2,168 653.6% d
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Total Revenues 14,314 19,687 5,373 37.5% 300,158 789 299 369) -99.7% 19 049 1,140 (17,909) -94.0% 333,521 21,616 (311,905 -93.5%
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Total Expenditures 1,171 740 (431) 1,176 9,875 8,699 1,175 42,403 41,228 3,522 53,018 49,496 m
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Net Revenues 13 143 18 947 1 5 804 44.2% 298,982 (9,086) (108,068) -103.00/6 17 874 41 263 59 136 -330.9% 329,999 31 402 (361,401) -109.5%
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Lodging Tax Revenue
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Revenue Percent 3
Month of Occupancy To City 2019 2020 2021 2022 2023 Variance _d
November January 18,304 17,381 10,625 15,985 17,581 65.5% >
December February 16,576 17,708 9,541 14,912 16,694 75.0%
January March 18,600 19,555 11,155 14,246 19,117 71.4%
February April 18,373 11,429 11,141 15,106 -100.0% O
March May 22,597 5,688 13,698 18,838 -100.0% LO
April June 22,730 12,244 16,336 20,056 -100.0% Cl)
May July 25,927 16,925 17,850 23,459 -100.0%
June August 36,190 14,750 22,015 28,398 -100.0% i
July September 36,503 13,638 26,950 32,596 -100.0% O
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August October 38,724 14,843 28,082 33,602 -100.0% d
September November 28,219 13,211 24,644 36,324 -100.0% lX
October December 23,103 13,142 19,992 23,873 -100.0% a)
Year End Adjustment 209 (14,923) 10,731 3,378
Total YTD 306,055 155,591 222,759 280,772 53,392
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4.0
ECONOMIC AND COMMUNITY DEVELOPMENT COMMITTEE
Kurt Hanson, AICP, EDFP
220 Fourth Avenue South
KENT Kent, WA 98032
WASHINGTON 253-856-5454
DATE: May 11, 2023
TO: Lodging Tax Advisory Committee
SUBJECT: Review of State Requirements
INFORMATION ONLY: As is true for any committee, periodic review of the rules
which govern its operation is a best practice. For the Lodging Tax Advisory
Committee in particular, the funds controlled by the committee come from the
State of Washington, which confers a set of rules along with the returned revenues.
These relate primarily to the types of projects and events sponsored, the types of
organizations which may be granted these monies, and specific reporting
requirements to ensure compliance and so that their impact can be measured.
With a new committee member participating in a grant funding cycle for the first
time, Adam Long will provide a brief overview of these rules from the state and also
the city-imposed bylaws which govern the committee's operations.
SUPPORTS STRATEGIC PLAN GOAL:
Thriving City - Creating safe neighborhoods, healthy people, vibrant commercial districts, and
inviting parks and recreation.
Packet Pg. 9
4.D
ECONOMIC AND COMMUNITY DEVELOPMENT COMMITTEE
Kurt Hanson, AICP, EDFP
220 Fourth Avenue South
KENT Kent, WA 98032
WASHINGTON 253-856-5454
DATE: May 11, 2023
TO: Lodging Tax Advisory Committee
SUBJECT: Evaluate and Score Lodging Tax Grant Applications
MOTION: Recommend to Council LTAC winners and funding levels for applications
submitted during the Spring 2023 grant application cycle.
SUMMARY: The March 2023 funding cycle is to support events occurring in 2023
and Early 2024. Lodging tax revenues returned from the state to the City which
generated them are to be utilized to promote business and leisure travel.
Special to Fiscal Year 2022, the Kent City Council approved the allocation of federal
ARPA funds to restore city revenues lost due to pandemic related impacts. This
funding capacity allowed us to sponsor events at funding levels comparable to pre-
pandemic years, while city staff have monitored leisure and business travel
recovery and the corresponding lodging tax revenue receipts. 2022 revenues are
still below 2019 receipts but growth year over year since 2020 has been steady and
10 applications for assorted events and marketing efforts designed to attract
visitors were submitted for the consideration of the committee.
Successful applications and the award amounts will be sent for consideration to the
Committee of the Whole in early June, and then on to the Kent City Council for final
approval. Awardees will receive 50% of the awarded funds up front, with the
remainder awarded at the project conclusion in either 2023 or 2024.
Exhibits: March 2023 Applicants Table and Scoring Sheet
Spring 2023 Grant Applications Packet (PDF)
BUDGET IMPACT: Grants awarded from Lodging Tax Revenues returned from the
State to the City for these purposes.
ATTACHMENTS:
1. March 2023 Applicants Table and Scoring Sheet (PDF)
2. Spring 2023 LTAC Grant Applications Packet (PDF)
Packet Pg. 10
4.D.a
Spring 2023 Lodging Tax Grant Applicants and Events Scoring Sheet
Previous
Amount Event/Project Est. Awardee y/n
Org Name Contact Address 1 Phone Number email Event requested Budget Dates Event Location attendance Grant Y/N Award year
Gaila Gutierrez yes Spring
Kent Downtown 202 W. Gowe Street <GGutierrez@kentdo Burlington 2021 - held
Partnership Gaila Gutierrez Kent, WA 98032 425-381-3697 wntown.org> Cajun Festival 10,000.00 21,424.00 August 19, 2023 Green Park 3500+ until 2022 c
Funds used
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to freshen a
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up existing =
Social
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media x
East presence
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Christina multiple tours Hill/Downtown and
In Spice Arokiasamy 10816 SE 271st Street Kent, mfa@malaysiakitche Taste of Kent/Taste scheduled throughout Kent/Kent sponsor live o
Productions, Inc. Clark WA 98030 206-859-9566 n.us of Community 10,000.00 22,000.00 the year Museum tours. no
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12819 SE 38th Place#227 kellym@ollicomms.c July 2024 precise date 0
Space Northwest Michael Doyle Bellevue, WA 98006 253-632-0381 om Space Symposium 30,000.00 200,000.00 tbd Kent Venue TBD 300-500 no U)
ShoWare and =
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625 West James Street IJasont@seattlethund Marketing support September 23- broadcast
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T-Birds Hockey Jason Thomsen Kent, WA 98032 253-239-7825 erbirds.com 2023-2024 Season 74,000.00 74,000.00 playoffs in 2024 media 160K-180K Yes 3
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Racetrack+ >
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31001 144th Ave SE Kent, johnr@pacificracewa NHRA Northwest broadcast
Pacific Raceways John Ramsey WA 98042 253-639-5927 y com Nationals 50,000.00 1,400,000.00 July 21-23, 2023 media 35000 no LO s
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Women in MFG a minimum of 1 in assorted Kent
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Washington - person plus virtual Manufacturers
Manufacturing events targeting Oct to host =
Women in 6227 95th Place SW jessica.kinman@boo Fundamentals Series 2023 for Engineering individual event o
Manufacturing Jessica Kinman Mukilteo, WA 98275 425-737-0327 mi.com 2023 10,000.00 20,000.00 mentorship event or events TBD 100+ Yes N
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King Showcase- High 3000 fans,
School Boys&Girls 800 players
6426 Radiance Blvd E Fife, 1sdtu rcotte @ com cast. Basketball Talent and their
Game Time Events Steve Turcotte Washington 206-240-9029 net Showcase 10,000.00 50,000.00 January 15, 2023 ShoWare families Yes/Golf
21K visitors Q
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Kent Visitor Center 524 West per year, Q
2023-24 Tourism Ongoing support for Meeker St.#1, 21K unique cM.i
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Kent Chamber of 524 West Meeker St. #1, Zharris@kentchambe Infrastructure & Visitor Center Ops Kent, WA views for N
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Commerce Zenovia Harris Kent, WA 98032 253-854-1770 ext. 140 r.com Marketing 67,100.00 135,000.00 and Website 98032 Website Yes/2022 L
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Kent International Festival m
PO Box 6434 Kent, WA nancy@simplycelebr 15th Annual Kent t
Kent International F Nancy Skipton 98064 206-601-6957 ations.com International Festival 3,000.00 40,930.00 23-Jun-23 ShoWare 4000-5000 Yes
Pacific Northwest PO Box 1379 Lake Oswego, January 2024, precise Half Lion Public Q
Defense Coalition Denise Reyser OR 97035 407-227-2955 denise@pndc.org Pints & Professionals 3,000.00 6,000.00 date tbd House 75 1 Yes
Packet Pg. 11
4.D.b
From: LTAC(cbKentWA.aov
To: Wilmot.Michelle; Lodaina Tax Advisory Committee; Ellis,William; Bylin, Rhonda; Kosen,Tanya
Subject: LTAC Grant Application
Date: Friday,March 3,2023 12:57:49 PM
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A new entry to a form/survey has been submitted. .2
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Form Name: LTAC Grant Application-Spring 2023 Q
Date&Time: 03/03/2023 12:57 pm i
Response#: 35
Submitter ID: 38026
IP address: 2601:600:8f80:b600:2ca0:16a4:79a9:e689 ~
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Time to complete: 42 min.,31 sec. 5
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Survey Details 0
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General Information 'n
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This grant application period is for activities and projects in 2023-2024. Lodging Tax grant applications are
submitted electronically and must be received by midnight on Friday,March 31,2023.If for some reason you're a
unable to submit the application online,please send your application and any possible attachments to
LTAC@KentWA.gov<mailto:LTAC&KentWA.gov>.Incomplete and/or late applications will not be considered. 0
All applications received become public records.
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1. Title of the Event/Activity
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10 Word Limit Cajun Food&Music Fest
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2. Proposed Location,Event/Activity,if applicable
Burlington Green Park&Rail Road Ave N
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3. Grant Amount Requested a�
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(Whole numbers,no punctuation,ex.400,2000...) 10000
4. Total Project Cost
(Whole numbers,no punctuation,ex.400,2000...) 21424 t
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5. Name of Organization Q
10 Word Limit Kent Downtown Partnership
Please ensure the individual listed below is authorized to sign financial contracts on behalf of your
Packet Pg. 12
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organization.
6. First and Last Name
Gaila Haas
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7. Title a
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Executive Director
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8. Mailing Address a
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202 W Gowe Street
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Kent WA 98032
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9. Phone
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125-381-3697 a�
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10. Email J
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ggutierrez@kentdowntown.org in
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11. Federal Tax ID Number 0
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TIN/EIN911573465 3
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Event/Activity Information
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This information will be referenced by the Lodging Tax Advisory Committee during the grant application c
review period. Keep your responses within the word limits.(You might consider drafting responses in a word
processor and copying to the online form). Portions of responses exceeding the word limit may not be considered.
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12. Check all categories that apply to this application: M
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[X]Leisure or business tourism promotion/marketing by a non-profit or the City Q
[X]Operational expenses for a tourism-related facility operated by a non-profit or the City
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[X]Marketing and/or operation of a special event or conference designed to attract leisure or business travelers c
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13. Describe your business or leisure travel-related activity or event and target audience.What methods will you
use to promote your project/event to business and leisure travelers(ex.mailings,advertising,social media,etc)?
250 Word Limit
The Cajun Food&Music Fest is a one-day cultural event in downtown Kent.The event will include 4-5 live music
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performances,Cajun/soul food artists/vendors,beer garden,a second Line Parade,and kids activities. E
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The target audience is families and outdoor and live music enthusiasts.The event will be advertised as family
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friendly and intended to appeal to residents and visitors of all ages through variation in music,entertainment and Q
attractions.
Promotion and marketing focus will be in King/So King/Pierce Counties.We will be using printed promo materials,
print and digital advertising,social media campaigns,signage,banners and A-boards,NextDoor.com Meetup.com,
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Eventbrite,KDP e-blasts,press releases,online calendars,radio and media contacts.Additionally,we can market to
social media followers of Altha's(11K)KDP social and eblast(5500+)and vendors,musician followers and City's
communication team.
14. How does your project/event promote a positive image for Kent as business or leisure destination? w
250 Word Limit
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This event expands musical programing in downtown and activates underutilized parks in downtown Kent.
Burlington Green park offers a scenic environment with easy access making this park an extraordinary setting for an 2
open-air music and food event. a
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This event will attract local residents and regional visitors to downtown by providing a provocative event featuring
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regional musicians with a focus on southern food,Zydeco/New Orleans style blues and Jazz.
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Our objective is to promote inclusivity and build diverse audiences through music and food.The event is proposed
from 2:00-7:00 pm.
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15. What kind and degree of partnership does the project/event exhibit(volunteer involvement,interjurisdictional, J
corporate,business and/or civic organization support)? 0
250 Word Limit Cn
KDP is partnering with Altha's Louisiana Cajun Spices on this event.Altha's owner,Neil Robinson,is from New
Orleans and brings cultural expertise.Altha's successful business has large following(over 11K)with Washington 0
residents and businesses and throughout the PNW including Oregon,Idaho as well as Canadian customers.
The KNKX is our media partner bringing attention to Kent(reach western WA,Seattle/Tacoma and BC,Canada) w
and have been approved as a Seafair sanctioned event which includes extensive promotion/marketing to a significant
audience. Ln
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Half Lion Brewing is will partners on this project,as well as our downtown businesses,and volunteers.2022 was
the first year attracting over 3500 people,
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16. Applicants are encouraged to seek multiple sources of revenue.What other revenue sources will be used to y
support this project/event? Are you applying for Lodging Tax Funds from another municipality? If yes,list the 0
other jurisdiction(s)and amount(s)requested. M
250 Word Limit a
The KDP has secured 3 sponsors at time of this application and continues outreach.We will also generate revenue Q
from beer garden sales and vendor fees. M
We will not apply for LTAC funds from other municipalities.
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17. If only partial funding is available,can the project/event be modified and still continue? Please explain M
how. N
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If funding is limited;the event would be modified to reduce expenses. Our intent is to execute an event with
maximum impact;ideally it would be fully funded.
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18. Is this funding request for a new project/event or to continue or expand an ongoing project/event? If the E
proposal is associated with an existing project/event-in operation for more than three years-it must be for 0
expansion or enhancements that are clearly defined or measurable. Please describe. Q
250 Word Limit
We produced the first event on August 20,2022.This is the second year to be held on August 19,2023.We envision
continuing as an annual event and growing it into a multi-day festival.We hope this may be the start of a future
'Cajun Crawl"with installations throughout the downtown in which attendees roam to various locations,parks,open
spaces and businesses.
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Scope of Work r_
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This information will be used to generate a one-page Scope of Work for contracting purposes if your a
event/activity is awarded funds. Please summarize your responses into bulletized lists within the prescribed word Q
limits. Each point should reference key objectives or milestones.
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19. Goals M
Bullet 1 -30 Word Limit
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The goals of this event is to provide exposure to downtown Kent,it's assets,small businesses and community.
Create a high quality,FREE and inclusive event for all to enjoy. 0
Attract local and regional residents and visitors to downtown,who will spend time,money and overnight stays in J
Kent L0
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The Cajun Fest is an event celebrating the unique culture of Louisiana.We are not aware of aware of any annual
events like this in the Seattle area. 0
Successful events that include Zydeco/Cajun music and attract thousands of people include the Portland Waterfront
Blues Fest and annual Portland Mardi Gras Ball and Fat Tuesday celebration. 0
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This event is outcome of conversations with local businesses and community who desire a new and interesting
attractions to our downtown.We will bring the festive,color and vibrancy of New Orleans to the Kent community. ,
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As this is so unique in nature,we plan to grab this market and grow it.
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Bullet 2-30 Word Limit a
Establish KDP events as a way to promote our downtown so people will track it as a place where fun things happen. y
Promote it's amenities and continue to build strong community by endearing residents and visitors to historic 0
downtown Kent.
Bullet 3 -30 Word Limit
The event will feature live music performances,2nd line parade,food trucks/booths,vendors,beer/wine garden. a
A secondary goal is to position Kent as an entertainment and arts destination in So.King County. Q
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KDP's mission is to create,promote and enhance vitality and culture in downtown Kent.Music and arts attract
people who spend more time in our downtown shopping,exploring and enjoying the restaurants.KDP promotes Q
music and art programs to gain popularity and momentum each year exhibiting downtown Kent as entertainment
hub. M
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Bullet 5-30 Word Limit N
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Not answered N
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20. Outcomes/Deliverables Q.
Bullet 1 -30 Word Limit
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Produce a unique,family friendly and culturally rich festival.Promote downtown Kent as a destination via E
marketing focus in King/So.King/Pierce Counties.Attract 4000+people throughout the event(based on 2022
attendance,this is an achievable and realistic target) Q
Bullet 2-30 Word Limit
The event will be advertised as family friendly and intended to appeal to residents and visitors of all ages and
cultures through variation in music,entertainment and attractions.
Bullet 3 -30 Word Limit
Our event Nerd Party,Cider&Ale Trail,Wine events and Street of Treats Fest,continue to grow each year.
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The 2022 Cajun Fest was a successful,high visibility event and attraction to Kent.We are expanding by adding
additional food trucks,vendors and more seating.
Bullet 4-30 Word Limit
Not answered
Bullet 5-30 Word Limit
Not answered --
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21. Estimated Completion Date
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Saturday,August 19,2023 Q
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22. Success Measures
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Bullet 1 -30 Word Limit M
Success is measured by attendance;we anticipate to meet or exceed 2022 attendees(3500). Success will also be
measured by pre-registrations for free tickets(last year pre-registrations were(1900),attracting quality sponsors,
social media analytics and participation of local businesses,vendors and talent;and volunteers with with physical J
hand counters. J
Bullet 2-30 Word Limit `o
Not answered in
Bullet 3 -30 Word Limit
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23. Outline the timeline and milestones for project completion into a list. Include dates and expectations for key
activities. >
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250 Word Limit
January 2023:PLanning committee established ,n
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February 2023 Begin graphic design
March-May 2023: secure sponsors,musicians,vendors
June-July 2023:Event logistics and planning
August 19,2023:Day of event a
August 21,2023:Post event followup/reporting y
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24. What is the projected overall attendance at your proposed event/activity?
10 Word Limit,number or range acceptable 4000+ a
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25. What is the projected number of attendees who will stay in Kent overnight in paid accommodations? M
10 Word Limit,number or range acceptable 20+incl.musicians/tourists
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26. Additional Forms
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If your application is awarded a grant,these forms are required for contracting purposes. To expedite the process, c
please submit the following forms to LTAC@KentWA.gov<mailto:LTAC&KentWA.gov> : N
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* Vendor Form for Grant Recipient(PDF
<https://www.kentwa.gov/home/showpublisheddocument/12045/636894471534330000>)
* Form W-9(PDF<https://www.kentwa.gov/home/showpublisheddocument/12044/636894471450100 ffl>)
* Copy of Current Insurance Certificate. While not required at time of application,grant awardees must obtain E
levels of insurance prescribed in Insurance Requirements for LTAC Grant Agreement(PDF
cc
<hhtttps://www.kentwa.goy/home/showpublisheddocument/12043/636894471366030000>)
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You may also submit any supporting documentation(presentations,reports,links,etc)to LTAC@KentWA.gov
<mailto:LTAC&KentWA.gov>.
Be sure to note the name of your organization and activity/project referenced in your application in the email subject
Packet Pg. 16
4.D.b
line. Keep the size of each email,with attachments,to less than 10 MB.
27. I am an authorized agent of the nonprofit and/or public organization/agency applying for funding.I
understand that:
w
* If awarded,my organization will enter into a contract with the City of Kent and provide liability insurance for o
the duration of the contract naming the City as an additional insured.
* Half of the grant funds,unless otherwise specified,will be provided once the contract is executed.The 2
remaining half will be reimbursed after the activity/event and a signed reimbursement invoice,copies of receipts a
over$100 have been submitted to the City,as well as a report documenting economic impact results in a format Q
determined by the City.
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From: LTAC(@KentWA.00v
To: Wilmot,Michelle; Lodging Tax Advisory Committee; Ellis,William; Bvlin,Rhonda; Kosen,Tanya
Subject: LTAC Grant Application
Date: Thursday,March 30,2023 2:18:20 AM
EXTERNAL EMAIL o
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A new entry to a form/survey has been submitted. a
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Form Name: LTAC Grant Application-Spring 2023
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Date&Time: 03/30/2023 2:18 am 0
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Response#: 42 H
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Submitter ID: 38261
IP address: 2601:601:1900:d680:1d18:15bc:302f:452c 0
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General Information LO
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This grant application period is for activities and projects in 2023-2024. Lodging Tax grant d
applications are submitted electronically and must be received by midnight on Friday,March 31, c
0
2023. If for some reason you're unable to submit the application online,please send your application
and any possible attachments to LTACCa)KentWA.gov.Incomplete and/or late applications will not be 2
considered. All applications received become public records. a
Q
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1. Title of the Event/Activity
10 Word Limit Taste of Kent/Taste of Community U
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2. Proposed Location,Event/Activity,if applicable N
0
Kent East Hill/Downtown Kent/Kent Museum N
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3. Grant Amount Requested to
(Whole numbers,no 10000
punctuation,ex.400, E
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2000...)
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4. Total Project Cost
(Whole numbers,no 22000
punctuation,ex.400,
Packet Pg. 18
4.D.b
2000...)
S. Name of Organization
10 Word Limit In Spice Productions Inc
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Please ensure the individual listed below is authorized to sign financial contracts on behalf of your O
organization. M
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6. First and Last Name Q
Christina Arokiasamy Clark M
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7. Title
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Director
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8. Mailing Address
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10816 SE 271st Street, Kent WA 98030
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9. Phone
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206-859-9566
10. Email LLI
mfa@malaysiakitchen.us LO
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11. Federal Tax ID Number
27-4849484
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Event/Activity InformationCU
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This information will be referenced by the Lodging Tax Advisory Committee during the grant
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application review period. Keep your responses within the word limits.(You might consider drafting
responses in a word processor and copying to the online form). Portions of responses exceeding the U
a
word limit may not be considered. F_
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N
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12. Check all categories that apply to this application: N
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[x] Leisure or business tourism promotion/marketing by a non-profit or the City L
[x] Marketing and/or operation of a special event or conference designed to attract leisure or business to
travelers
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13. Describe your business or leisure travel-related activity or event and target audience.What methods U
will you use to promote your project/event to business and leisure travelers(ex.mailings,advertising, Q
social media,etc)?
250 Word Limit
The "Taste of Kent/Taste of Community"cultural tour project will educate King County residents about the
diverse culinary heritage of Kent's immigrant community and help the citizens/visitors to Kent understand
Packet Pg. 19
the city's culture.We aim to make the cultural cuisine of Kent familiar, not intimidating.This project will
help encourage local spending by drawing visitors from all over King County,with the mission to list Kent as
a top cultural destination, honoring the diversity and raising awareness of communities of color in Kent.
Partnering with the Greater Kent Historical Society,culinary tours will run from Summer 2023 until Spring
2024,free to the public, led by international chef and cultural Ambassador Christina Arokiasamy,a longtime
resident of Kent. c
Furthermore,a website"Taste of Kent/Taste of Community"will be developed to guide website visitors
through food stories of Kent food businesses they can visit on their own.The website promoted via social 2
media via chef Arokiasamy Facebook Page with over 56 K fans. a
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Also, 12 short videos produced from 2023 to 2024 will highlight the stories of Kent's vibrant immigrant- i
owned businesses, bringing new energy to Kent by drawing food-savvy visitors to celebrate immigrant
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cuisines that nourish our community. M
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Professional Photography on Instagram and on promotional materials target 1) residents in Kent to
learn/support their ethnic community, J
2)Culinary influencers to draw King County residents to Kent 3) Promote Kent as a Culinary mecca to all L
visitors to WA State who want to experience ethnic cuisine. G
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14. How does your project/event promote a positive image for Kent as business or leisure destination? c�v
250 Word Limit
To promote a positive image of Kent,we first need to create a sense of belonging for both residents(the
majority and the immigrant minority community)so that they are proud to call Kent their home, hence w
creating a place appreciated for its diverse culture in King County.
Ln
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We believe the greatest asset of Kent is its global melting pot of cultural cuisine all in one place.You can
always find a conversation on where to get the best ethnic"Pho, Ramen,Tandoori,Tacos, Dim Sum,
Kebobs, European Breads...and those kinds of strong opinions are always a good sign.Where people are a
opinionated about food,they will travel to experience it.Taste of Kent/Taste of Community will make the
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cuisine of faraway exotic places accessible all in Kent, but we have to create demand. C
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Our project will reveal Kent's diversity by promoting the different cultures that make Kent unique.This Q.
Q.
should translate into the branding of Kent as a Global Culinary Melting Pot of Culture woven throughout the Q
project. By sharing Kent's businesses'culture and cuisine,we celebrate their contributions to our
community and show how the food traditions carried through multiple generations are part of what make
Kent vibrant and unique.We will bring the culinary heritage of these historically marginalized business Q
owners to life,and make their stories and experiences accessible,educational and enjoyable for everyone J
in King County. M
N
O
N
15. What kind and degree of partnership does the project/event exhibit(volunteer involvement,
interjurisdictional,corporate,business and/or civic organization support)? Q.
250 Word Limit
After a soft launch in spring 2023,we will partner with the Greater Kent Historical Society to lead several
unique"Taste of Kent/Taste of Community"tours.The Greater Kent Historical Society(Musuem)will be our t
0
partner in our videos by introducing the project using old photo of Kent"Then and Now"and providing M
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historical tours of the museum through our project.GKHS will also help promote the website and social a
project to their members and community.
16. Applicants are encouraged to seek multiple sources of revenue.What other revenue sources will be
Packet Pg. 20
4.D.b
used to support this project/event? Are you applying for Lodging Tax Funds from another
municipality? If yes,list the other jurisdiction(s)and amount(s)requested.
250 Word Limit
We are not applying for Lodging Tax Funds from any other municipality.
Our Project Breakdown at modest stipend allocated for professionals volunteering their time for 2 years
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and effort to carry out this Project 2023/2024 C
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Writing/researching/interviews and editorial @ not to exceed$4,000. 2
Q
Video Production, post-production and editing footage @ not to exceed$4500.00. Q
Photography for social media, print,website photos @ not to exceed$3000.00 time.
Public Relations Consultant For Promotional Outreach M
(writing press releases/leaflets,advertisements/community outreach @ not to exceed$4,500.00. 0
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Website Development and Promotion/Design @ not to exceed$2000.00 H
Design and Printing of leaflets @1300.00 print/digital Im
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Music, Equipment and Music licensing @ $1000.00
Promotion and Ads on Social Media @2500.00 G
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Total 22,800.00 L
Seeking Revenue from The Following:
In Spice Production will confirm Donation of$2000.00
Family Donation Confirmed$1000.00
Seek additional funding such as Give Me Culture$1000.00
Seeking Grant Support from 4 Culture$8000.00 >
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Total:$12,000.00
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Balance needed to successfully carry out this project$10,800.00 M
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We humbly and gratefully seek the support of Lodging Tax Grant to carry out this unique project.
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17. If only partial funding is available,can the project/event be modified and still continue? Please explain o
how.
2
250 Word Limit Q-
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Yes, it can be modified and scaled down with very little social media and website development and limited Q
public relations outreach to the local media and community.
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18. Is this funding request for a new project/event or to continue or expand an ongoing project/event? If Q
the proposal is associated with an existing project/event-in operation for more than three years-it �
must be for expansion or enhancements that are clearly defined or measurable. Please describe. 04
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250 Word Limit N
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Yes,this funding is for a new project. E
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Explanation:
Since 1996,chef Christina Arokiasamy has embarked on a journey to share her passion for the foods of m
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Southeast Asia with Americans. "Cooking with spices is the greatest childhood memory for me with my
mom in Malaysia. I would help my mother prepare spices for selling in her little spice shop. My mother's M
hard work and toil selling spices,just so she could provide me with an education and put food on the table Q
for our family.When I immigrated to Kent,Washington, I enjoy sharing and educating people on the
beautiful cuisine of Southeast Asia,that was unfamiliar to many.To me it is a personal journey with every
ingredient, I feel, has a story to tell."
Packet Pg. 21
4.D.b
During visits to the ethnic markets, many business owners,whom I have come to know personally through
my profession,expressed their eagerness to reach a larger non-immigrant consumer and consumers
outside Kent.This sparked the idea of an enjoyable education culinary tour of my newfound home"Kent",
which I have led for the last 10 years for public enjoyment.These tours attracted people from all over King
County that wanted to experience the diverse cuisine.Through this initial contact with community,they
also wanted to discover where to purchase ethnic ingredients to create the dishes that they enjoyed in c
ethnic restaurants.As a result,the ethnic markets in Kent and restaurants were promoted to various
M
magazines such as Sunset magazine, Pacific Northwest Magazine, Northwest Afternoon, KCTS,Seattle 2
Times, KOMO 4 and KING 5 and other national media,sharing the cuisine of immigrants in Kent,attracting a
tons of visitors to Kent. Please visit press page on www.themalaysiankitchen.com Q
We wish to resume our highly requested for tours since our programs were discontinued due to COVID 19. i
We humbly request funding,to assist the most socioeconomically underserved communities at the same
time to promote Kent Culinary Tourism to a larger audience throughout Washington State. M
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Scope of Work o
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This information will be used to generate a one-page Scope of Work for contracting purposes if your CO)
event/activity is awarded funds. Please summarize your responses into bulletized lists within the
prescribed word limits. Each point should reference key objectives or milestones.
19. Goals W
Bullet 1-30 Word Limit
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1. "Taste of Kent/Taste of Community"will highlight how Kent's immigrant-owned food businesses to feed M
the local economy and nourish the community.
These stores have historically served as a cultural pillar of immigrant communities,the project celebrates
their contributions.The objective-show how food traditions carried through multiple generations are part (L
of what make Kent vibrant and unique.
Bullet 2-30 Word Limit
1.Taste of Kent/Taste of Community mission is to educate and effectively communicate immigrant foods
to an American born audience and drawing them to these stores.The objective-by reaching a larger base Q-
Q.
of support,thereby enhance the contribution to the prosperity of the local community of Kent. Q
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Bullet 3-30 Word Limit C9
Vision
Positioning Kent as a Global Culinary Melting Pot with the objective of promoting Kent's diversity of J
minority community and their cuisine throughout King County and Kent Culinary Tourism to out of state M
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tourists. N
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Bullet 4-30 Word Limit Q.
Our purpose to use local media including TV, Radio and social media to promote Kent as cultural
destination with the objective to attract visitors to use Kent for events and discover new culture. m
Bullet 5-30 Word Limit E
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Expose the treasures of Kent through cuisine,stores, places of worship,cultural events and restaurants. M
The objective to support local spending and promote Kent Culinary Tourism to any visitor to WA State. Q
20. Outcomes/Deliverables
Bullet 1-30 Word Limit
Packet Pg. 22
4.D.b
Chef Christina Arokiasamy, bringing over twenty-five years of world class culinary expertise,will be direct
the project with a mission to help minority women succeed in life and bridge equality. Her culinary projects
have reached over 80,000 culinary fans in King County alone with the aim to promote cultural diversity in
WA,starting in Kent. Please visit www.themalaysiankitchen.com
Bullet 2-30 Word Limit
Susan Merrill is a Seattle-based freelance video producer for KCTS will capture the minority business stories c
on video to be promoted on the website and for social media engagement to create culinary ambassadors
for Kent. 2
Bullet 3-30 Word Limit Q'
Q.
Denise Clifton with nearly 20 years as an award-winning journalist and art director for the Seattle Times will Q
capture the hearts of residents of King County through her innovative publishing solutions to bring the i
cultural stories to new audiences and encourage local spending in Kent.
Bullet 4-30 Word Limit M
Nick Kurkov, Israeli minority in Kent,will bring 15 years web development skills to create and build a new Im
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website page for Taste of Kent/Taste of Community,a digital brochure with engaging photographs,
mapping of ethnic minority business into categories promoting Kent to thousands of online visitors. o
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Bullet 5-30 Word Limit 2
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As we embark on our journey to introduce this project, it will guide our thinking,our efforts and to sustain G
the public's interest for the long term,we propose our cultural project continue over next three years to
establish "Kent Culinary Tourism" in Washington.
cc
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21. Estimated Completion Date
cc
Bullet 1-30 Word Limit L j
Marketing and Promotion of Tours,Website,Videos and Social-Media Campaign will begin in June 2023
and will continue until the event conclusion in May/June 2024. M
m
22. Success Measures
v
Bullet 1-30 Word Limit a
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Success defined by
1.Growth in the number of people knowing Immigrant businesses in Kent for the first-time a
2.Growth in the number of people who seeking Immigrant Community/Ethnic products and food. Q
Bullet 2-30 Word Limit M
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Success defined by
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3.Growth in the number of people who know where to source for Asian, Indian,African, �
Ukrainian/European and Hispanic food. N
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4.Growth in the number of people wanting to visit Kent,WA N
5.Growth in the number of local people wanting to support and buy from these Immigrant Businesses c
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Bullet 3-30 Word Limit 4)
Success defined by t
We will require statistics or benchmarks as a foundation in order to build a complete return on investment M
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model at this point. However, my team will incorporate everything from unique URLs to campaign hashtags Q
to advanced analytics and reporting in order to track success and optimize when necessary. Data will also
be acquired through the stores success and analytical exposure on obtained from social sites where
campaign is promoted.
Packet Pg. 23
4.D.b
23. Outline the timeline and milestones for project completion into a list. Include dates and expectations
for key activities.
250 Word Limit
Timeline
January to February 2023 N
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Identify professional project team (with min 15 years of experience) o
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February 2023 Q.
Q.
Meet minority businesses and shared the vision/purpose of this project Q
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March to May 2023
The Video Team visit onsite locations to set up. x
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June-July 2023 S
Video interview with chef Arokiasamy introducing Kent project. c
Video interview Dylan High at Brieter House to introduce the Kent Museum Partnership J
Writing of Tour Leaflet Promote Diverse Kent mp
Joint marketing with GKHS... Photos of Kent's development,talks,eventsCO)
Press release to"If You Visit Kent"to media
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Lead Tour
July 2023
Social Media Outreach Campaign Promote Immigrant Businesses W
Video post-production/editing,color-correction, motion graphics,audio mixing.
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Printing leaflets/distribution. M
Lead Tour
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August to Sept 2023 a
Videos on Social Media, Instagram and U Tube Channel.
Taste of Kent FB Promotion c
Press release to"If You Visit Kent" 2
Lead Tour Q-
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Video on minority business personal journey Q
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September 2023 (�
Website research/development. V
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Lead Tour
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Video post-production M
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October/December 2023 a)
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Website upload live Q.
Shoot videos sharing ingredients available from the stores during the tour
Lead Tour
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December/January/February 2024
M
Social media outreach Project and Advertisements Q
Video post-production
Posting Market Videos on webpage
February/March 2024
Packet Pg. 24
4.D.b
Social Media Promo
Promotion with Bloggers
April/May/June 2024
Press release to"If You Visit Kent"to media/radio. _
Lead Tour y
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Video post-production
cc
Curate/Advertise on Social media to develop an online community 2
Marketing/PR efforts to drive new fans to Kent a
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24. What is the projected overall attendance at your proposed event/activity? L
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10 Word Limit, number or 50 in person and over 100,000 people exposed via social media x
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10 Word Limit, number or 25 J
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26. Additional Forms
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• Vendor Form for Grant Recipient(PDF) r
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• Form W-9(PDF) LO
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• Copy of Current Insurance Certificate. While not required at time of application,grant +,
awardees must obtain levels of insurance prescribed in Insurance Requirements for LTAC Grant
Agreement(PDF)
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LTACCcDKentWA.gov. R
Be sure to note the name of your organization and activity/project referenced in your application in a
the email subject line. Keep the size of each email,with attachments,to less than 10 MB.
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27. 1 am an authorized agent of the nonprofit and/or public organization/agency applying for funding. I U
understand that: H
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• If awarded,my organization will enter into a contract with the City of Kent and provide liability c
insurance for the duration of the contract naming the City as an additional insured. N
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• Half of the grant funds,unless otherwise specified,will be provided once the contract is
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executed.The remaining half will be reimbursed after the activity/event and a signed
reimbursement invoice,copies of receipts over$100 have been submitted to the City,as well
as a report documenting economic impact results in a format determined by the City.
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The certification field is required and cannot be left blank.
[x] Q
Packet Pg. 25
4.D.b
Thank you,
City of Kent
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4.D.b
From: LTAC(@KentWA.00v
To: Wilmot,Michelle; Lodging Tax Advisory Committee; Ellis,William; Bvlin,Rhonda; Kosen,Tanya
Subject: LTAC Grant Application
Date: Thursday,March 23,2023 3:24:19 PM
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EXTERNAL EMAIL o
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A new entry to a form/survey has been submitted. a
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Form Name: LTAC Grant Application-Spring 2023
Date&Time: 03/23/2023 3:23 pm 'V
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Response#: 39 H
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Submitter ID: 38207
IP address: 2601:601:a480:3d08:1dc1:ea69:5095:8eOf 0
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General Information LO
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0
2023. If for some reason you're unable to submit the application online,please send your application
and any possible attachments to LTACCa)KentWA.gov.Incomplete and/or late applications will not be 2
considered. All applications received become public records. a
Q
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1. Title of the Event/Activity
10 Word Limit Space Symposium U
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2. Proposed Location,Event/Activity,if applicable N
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Kent Valley(venue TBD) N
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3. Grant Amount Requested to
(Whole numbers,no 30000
punctuation,ex.400, E
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2000...)
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4. Total Project Cost
(Whole numbers,no 200000
punctuation,ex.400,
Packet Pg. 27
4.D.b
2000...)
S. Name of Organization
10 Word Limit Space Northwest
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organization. M
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6. First and Last Name Q
Michael Doyle
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7. Title
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8. Mailing Address
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12819 SE 38th PI#227 U
Bellevue WA 98006
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10. Email LO
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kellym@olicomms.com
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11. Federal Tax ID Number
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88-2940170 N
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Event/Activity Information 2
Q
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This information will be referenced by the Lodging Tax Advisory Committee during the grant
application review period. Keep your responses within the word limits.(You might consider drafting U
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responses in a word processor and copying to the online form). Portions of responses exceeding the F_
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word limit may not be considered. N
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travelers
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will you use to promote your project/event to business and leisure travelers(ex.mailings,advertising, Q
social media,etc)?
250 Word Limit
Space Northwest is a non-profit(501-c3)focused on elevating the space industry in the Pacific Northwest.
We propose a large-scale conference(goal of 300-500 attendees)aimed at space executives,
Packet Pg. 28
professionals,and entrepreneurs that will highlight various facets of the industry and amplify the value of
doing business in Washington state.The space conference/symposium seeks to enlighten and educate
participants, provide networking,enable ideas to flourish,and promote the Kent Valley(and specifically the
City of Kent)as a desired location for space companies to locate and do business. Utilizing our extensive
network,we will promote the event through email, mailings,advertisements,videos,social media,our and
our collaborators'websites,one-on-one interactions,and collaborations with other associations, higher
education,and government.We anticipate setting up and facilitating tours of existing space companies
located in the Kent Valley and specifically in Kent.We will promote the City of Kent and key businesses such 2
as hotels and restaurants to attendees. Q'
Q.
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14. How does your project/event promote a positive image for Kent as business or leisure destination? M
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250 Word Limit K
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Kent and the Kent Valley are viewed by many as the predominant area to locate space businesses within I--
Western Washington. Kent is also seen as a collaborator of space events and activities,as well as working to c
retain and attract new space businesses.Space Northwest will amplify these perceptions as well as -a
supplemental messaging such as the benefits of visiting as well as locating in Kent to conference attendees. �
An additional fun element is the Kent Space Park,which will likely be completed by time promotions start c
for the conference,adding an additional reason for attendees to explore the city. 0
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15. What kind and degree of partnership does the project/event exhibit(volunteer involvement,
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interjurisdictional,corporate,business and/or civic organization support)?
250 Word Limit >
Space Northwest is highly collaborative.We have a number of partnerships and collaborations with leading ul
space and aerospace associations, institutions of higher education,government entities,training and ,
LO
apprenticeship organizations,and the media.Space Northwest has regular features in our media partner's
(Northwest Aerospace News) print magazine and is featured in NWAN podcasts.We will utilize this and
other media sources to promote the event.Additionally,our long-term corporate relationships provide us a
high degree of confidence in our ability to secure highly sought-after speakers and presenters,tours at local a
space businesses, possible sponsorships,and volunteers. c
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16. Applicants are encouraged to seek multiple sources of revenue.What other revenue sources will be .2
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used to support this project/event? Are you applying for Lodging Tax Funds from another C
municipality? If yes,list the other jurisdiction(s)and amount(s)requested.
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250 Word Limit 0
We anticipate seeking additional funding from event sponsors and by applying for LTAC funds from other V
municipalities that may benefit from this event.At this time,we have not applied to any other F_
J
municipalities. If we do,we will likely apply to Renton,Tukwila,and Auburn. ��
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17. If only partial funding is available,can the project/event be modified and still continue? Please explain c
how. Q
250 Word Limit
This is an extremely costly event.Although the founders and advisors of Space Northwest have deep roots m
in the space industry and its extensive supplier and vendor sectors,as well as in running aerospace and t
space associations and in putting on large-scale events for this audience,the organization itself is new.At M
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this time,Space Northwest does not have sufficient funds to run this event to the scale proposed without a
sufficient outside funding.Should our application request be denied or the amount significantly reduced,
we would continue with planning the event in the hopes surrounding jurisdictions would offer funds.
Sponsorships would also be a key factor in running the event as proposed. If none of this works out,we
Packet Pg. 29
4.D.b
would scale back the event significantly.
18. Is this funding request for a new project/event or to continue or expand an ongoing project/event? If
the proposal is associated with an existing project/event-in operation for more than three years-it
must be for expansion or enhancements that are clearly defined or measurable. Please describe.
rn
250 Word Limit 0
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This is a new event for Space Northwest.Although our organization is new,the co-founders of SNW have M
been running large-scale and small-scale events in other roles. Large-scale events have been around 400 Q
audience members from around the world,smaller events of 50-150 have also been ongoing for years. sa'
a
These smaller, prior events are now part of what makes up Space Northwest's current offerings over the
course of the year.Aspects of these events will be present in this larger, new space event.We see this
being a seminal event for space professionals and becoming"the"space event of the year in the Pacific x
M
Northwest and one of the preeminent across the county and globe. I—
Im
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Scope of Work J
2
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This information will be used to generate a one-page Scope of Work for contracting purposes if your
event/activity is awarded funds. Please summarize your responses into bulletized lists within the O
m
prescribed word limits. Each point should reference key objectives or milestones.
19. Goals ul
Bullet 1-30 Word Limit 'n
Ln
Because the event is new,we anticipate gathering attendee business addresses for reporting purposes.We
anticipate being able to establish where attendees come from (city/state and business)and will add a
measurement tool asking whether the business is seeking to relocate.We are open to working with the City
of Kent to establish a few key questions that could be of value for business relocation.Other metrics will be IL
rn
seen in hotel room registrations.Our goal is to get block hotel rooms for guests that we can use to
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determine how many people stayed in Kent and the Kent Valley,and how far people came from.
Q
The number of attendees and the earned media received will also be valuable metrics that will allow us to Q-
Q
understand the impact of our marketing,advertising,and promotional efforts.
Bullet 2-30 Word Limit M
Provide information and networking opportunities about the new space economy,space technology and
V
innovation,space startups and entrepreneurs,and established space companies to a wide range of space
professionals from across the US and globally and many of which are located in the Kent Valley. J
M
Bullet 3-30 Word Limit N
0
Attract space professionals,executives,and decision-makers to Kent and the Kent Valley to learn about new Im
technologies and innovations in space through curated speakers and presenters. E
Bullet 4-30 Word Limit Q'
Provide general networking activities allowing participants to develop strong relationships and generate
business opportunities.One of these activities may be at a local restaurant or other appropriate facility in
E Kent as a pre-conference dinner or happy hour.
Bullet 5-30 Word Limit
Market Kent as a sponsor and the Kent Valley via social media,on the Space Northwest website, in press Q
releases,and in Northwest Aerospace News.
Provide a platform and time during the event for Kent to talk about the value of locating a space business in
Packet Pg. 30
4.D.b
the City of Kent.
20. Outcomes/Deliverables
Bullet 1-30 Word Limit
As a highly networked space association,Space Northwest will promote Kent and the Kent Valley as the N
premiere place to locate a space business and to conduct space business during our space conference via 0
event promotion to at least 20,000 industry professionals. M
Bullet 2-30 Word Limit Q
We will promote Kent as a sponsor by using social media extensively through our professional networks and 0'
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group affiliations, reaching tens of thousands of interested parties.Views and shares will be included in our
reporting.
Bullet 3-30 Word Limit K
We will include Kent as a sponsor in our article in Northwest Aerospace News magazine,which is mailed
and sent digitally to tens of thousands of readers across the globe.A call-to-action specific to NWAN will be c
included that shows how interested parties registered for the event. 'a
Bullet 4-30 Word Limit J
We will work with local hotels to secure room blocks for attendees, keeping distances traveled over 50 c
miles as a key indicator of"heads in beds"for the event. 0
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Bullet 5-30 Word Limit 13
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Space companies interested in talking with Kent about locating their business in the city will be made aware 0
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of the opportunity to speak with Kent's Economic Development team.A list will be provided after the event
of an company that moves forward with this opportunity before or during,or that indicates an interest in 0
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meeting after the event. i.J
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21. Estimated Completion Date M
Bullet 1-30 Word Limit
We anticipate running the event in summer of 2024. Marketing and promotion will commence in the fall of
2023 and will continue until the event concludes.There will also be post-event marketing about the event. a
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22. Success Measures
v
Bullet 1-30 Word Limit 0.
We anticipate 300-500 event attendees to be made aware of the significant benefits of locating in the City Q'
Q
of Kent and the Kent Valley.
Bullet 2-30 Word Limit i
The number of individuals staying at local hotels will be provided. Distance traveled will be included if this V
information is provided to us by the hotel. F_
Bullet 3-30 Word Limit M
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A list will be provided of space companies interested in talking with Kent's Economic Development team N
about locating their business in the city. 0)
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23. Outline the timeline and milestones for project completion into a list. Include dates and expectations
for key activities.
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250 Word Limit t
July, 2023: Decide event location M
July, 2023: Decide event date Q
September,2023:Commence marketing/promoting event
March, 2024: Media Outreach
July, 2024: Pre-event networking/social event(night before conference)
July, 2024:One-two days of event
Packet Pg. 31
4.D.b
July, 2024: One-on-one meetings with interested space businesses and City of Kent's EconDev team
July, 2024: Kent-based space company tours
July, 2024: Post event social media and media follow-up
August, 2024: Metrics/Results report provided to City of Kent
24. What is the projected overall attendance at your proposed event/activity? o
10 Word Limit, number or 300-500 cc
range acceptable Q
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25. What is the projected number of attendees who will stay in Kent overnight in paid accommodations?
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10 Word Limit, number or 50- 150
range acceptable
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26. Additional Forms �+
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If your application is awarded a grant,these forms are required for contracting purposes. To expedite
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the process,please submit the following forms to LTACC@KentWA.gov: 0
• Vendor Form for Grant Recipient PDF
• Form W-9(PDF) �
• Copy of Current Insurance Certificate. While not required at time of application,grant CU
awardees must obtain levels of insurance prescribed in Insurance Requirements for LTAC Grant cu
Agreement(PDF) W
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You may also submit any supporting documentation(presentations,reports,links,etc)to LO
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LTACC@KentWA.gov.
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Be sure to note the name of your organization and activity/project referenced in your application in
the email subject line. Keep the size of each email,with attachments,to less than 10 MB. a
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27. 1 am an authorized agent of the nonprofit and/or public organization/agency applying for funding. I
understand that: a
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• If awarded,my organization will enter into a contract with the City of Kent and provide liability
insurance for the duration of the contract naming the City as an additional insured. f°
• Half of the grant funds,unless otherwise specified,will be provided once the contract is U
executed.The remaining half will be reimbursed after the activity/event and a signed
reimbursement invoice,copies of receipts over$100 have been submitted to the City,as well J
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as a report documenting economic impact results in a format determined by the City. c
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The certification field is required and cannot be left blank.
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Thank you, Q
City of Kent
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Packet Pg. 32
4.D.b
From: LTAC(@KentWA.00v
To: Wilmot,Michelle; Lodging Tax Advisory Committee; Ellis,William; Bvlin,Rhonda; Kosen,Tanya
Subject: LTAC Grant Application
Date: Monday,March 27,2023 11:24:51 AM
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EXTERNAL EMAIL o
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A new entry to a form/survey has been submitted. a
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Form Name: LTAC Grant Application-Spring 2023
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Date&Time: 03/27/2023 11:24 am
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Response#: 40 H
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Submitter ID: 38216
IP address: 96.93.106.249 0
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Survey Details
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General Information LO
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This grant application period is for activities and projects in 2023-2024. Lodging Tax grant d
applications are submitted electronically and must be received by midnight on Friday,March 31, c
0
2023. If for some reason you're unable to submit the application online,please send your application
and any possible attachments to LTACCa)KentWA.gov.Incomplete and/or late applications will not be 2
considered. All applications received become public records. a
Q
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1. Title of the Event/Activity
10 Word Limit 2023-24 Seattle Thunderbirds U
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2. Proposed Location,Event/Activity,if applicable N
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accesso ShoWare Center-625 West James St.-Kent,WA 98032 N
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3. Grant Amount Requested rn
(Whole numbers,no 74000
punctuation,ex.400, E
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2000...)
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4. Total Project Cost
(Whole numbers,no 74000
punctuation,ex.400,
Packet Pg. 33
4.D.b
2000...)
S. Name of Organization
10 Word Limit Seattle Thunderbirds Hockey Club
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Please ensure the individual listed below is authorized to sign financial contracts on behalf of your O
organization. M
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6. First and Last Name Q
Jason Thomsen M
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7. Title
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VP Corporate Partnerships
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8. Mailing Address
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625 West James Street
Kent,Washington 98032
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253-239-7825
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10. Email LO
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jasont@seattlethunderbirds.com
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11. Federal Tax ID Number
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61-1855810 N
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Event/Activity Information 2
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This information will be referenced by the Lodging Tax Advisory Committee during the grant
application review period. Keep your responses within the word limits.(You might consider drafting U
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responses in a word processor and copying to the online form). Portions of responses exceeding the F_
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word limit may not be considered. N
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12. Check all categories that apply to this application:
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[x] Marketing and/or operation of a special event or conference designed to attract leisure or business u)
travelers
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13. Describe your business or leisure travel-related activity or event and target audience.What methods
will you use to promote your project/event to business and leisure travelers(ex.mailings,advertising, Q
social media,etc)?
250 Word Limit
The Thunderbirds play 34 regular season games, pre-season and home playoff games at accesso ShoWare
Center, bringing 160,000—180,000+people to the area each year.We make VisitKent.com part of every
Packet Pg. 34
4.D.b
game,whether at home or on the road,allowing VisitKent.com to reach beyond the walls of the arena
through Radio,Television,social media and more making.This creates a multifaceted opportunity to not
only promote Kent as a destination, but to ensure fans,teams,scouts and more come to the city to eat,
sleep,stay and play in Kent.
14. How does your project/event promote a positive image for Kent as business or leisure destination? o
250 Word Limit a
v
By creating event days throughout the fall and winter months, on into the spring, it gives people a reason to Q
come to Kent to spend their entertainment dollars.They come in,eat at local restaurants,shop nearby and
Q
many stay in town while they follow their favorite team,whether it's the Thunderbirds or our opponents. In
addition,teams and scouts that travel to town for the games stay in Kent, adding to room nights booked in L
the city. In addition,we tell the story of Kent through all the promotional elements in this package. X
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15. What kind and degree of partnership does the project/event exhibit(volunteer involvement,
interjurisdictional,corporate,business and/or civic organization support)? c
250 Word Limit J
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This partnership is a multifaceted partnership that allows us to tell the story of Kent,while incorporating 0
VisitKent.com in so much of what we do and take the brand across the Northwest and Western Canada.As
an international business,we bring in visitors from throughout the Pacific Northwest,as well as across
Western Canada. +;
16. Applicants are encouraged to seek multiple sources of revenue.What other revenue sources will be w
used to support this project/event? Are you applying for Lodging Tax Funds from another
municipality? If yes,list the other jurisdiction(s)and amount(s)requested. LO
M
250 Word Limit
We are not applying for Lodging Tax Funds from anywhere else. Y
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17. If only partial funding is available,can the project/event be modified and still continue? Please explain
how. o
250 Word Limit V
We can make adjustments to the package to fit within whatever budget is available.The package presented a
is the most comprehensive, effective package available allowing Visit Kent access to TV, Radio,Signage, Q
promotion,traveling signage with the team,social media and more, encouraging fans and teams to stay in L
Kent. U
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Q
18. Is this funding request for a new project/event or to continue or expand an ongoing project/event? If J
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the proposal is associated with an existing project/event-in operation for more than three years-it c
must be for expansion or enhancements that are clearly defined or measurable. Please describe. N
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250 Word Limit L
This package is designed to get back to the levels we have been in past seasons. For the 2022-23 season, to
the partnership level had to be reduced due to budget constraints stemming from the Covid-19 pandemic
and the effects it had on the budget for Visit Kent. E
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Scope of Work a
This information will be used to generate a one-page Scope of Work for contracting purposes if your
Packet Pg. 35
4.D.b
event/activity is awarded funds. Please summarize your responses into bulletized lists within the
prescribed word limits. Each point should reference key objectives or milestones.
19. Goals
Bullet 1-30 Word Limit in
c
The goal of this proposal is to highlight all that Kent has to offer with regards to eat,stay and play in Kent. 0
And by taking VisitKent.com with us throughout the season,you are able to capitalize on the popularity of
the team locally and throughout the region. Q-
a
Bullet 2-30 Word Limit Q
We will accomplish this through the following- Bus Wrap,webcast bug, dasher ads, promotional nights, in-
house commercials,ad on digital tickets, broadcast radio commercials,streaming broadcast,television
commercials and feature,website logo and link,and tickets for promotions.-see the attached proposal. x
M
Bullet 3-30 Word Limit ~
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Additional, detailed information in attached proposal.
Bullet 4-30 Word Limit
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Not answered J
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Bullet 5-30 Word Limit 0
Not answered
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20. Outcomes/Deliverables a)
ns
Bullet 1-30 Word Limit
Throughout the season,VisitKent.com will reach beyond the walls of the arena and show fans from w
throughout the region what Kent has to offer, as well as become the continued base for teams as they visit
the area to play teams in the region. LO
Bullet 2-30 Word Limit
Additional, detailed information in attached proposal.
Bullet 3-30 Word Limit
ns
Not answered a
N
Bullet 4-30 Word Limit
0
Not answeredcc
Bullet 5-30 Word Limit 2
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Not answered 0-
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21. Estimated Completion Date
(9
Bullet 1-30 Word Limit Q
The Regular Season will end on March 24, 2024 J
M
N
22. Success Measures N
Bullet 1-30 Word Limit
L
160,000-180,000 fans attend out games.Teams continue to stay in Kent when they visit.We continue to Q-
use Kent hotels for training camp, parents weekend,scouts and coaches stays and more.
Bullet 2-30 Word Limit
Additional, detailed information in attached proposal.
Bullet 3-30 Word Limit
Not answered Q
23. Outline the timeline and milestones for project completion into a list. Include dates and expectations
for key activities.
Packet Pg. 36
4.D.b
250 Word Limit
August 2023-Training Camp Starts
Sept 1, 2023-Preseason Games start
Sept 8, 2023-Advertising elements due-can be changed throughout the season
Sept 23, 2023-Season Starts
Sept 30, 2023- Home Opener
March 24,2024- Regular Season ends
ca
March 29,2024- Playoffs Start 2
.Q
24. What is the projected overall attendance at your proposed event/activity?
10 Word Limit, number or 160,000-180,000+
range acceptable x
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25. What is the projected number of attendees who will stay in Kent overnight in paid accommodations?
10 Word Limit, number or Over 1,000 room nights p
range acceptable J
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0
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26. Additional Forms
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If your application is awarded a grant,these forms are required for contracting purposes. To expedite
the process,please submit the following forms to LTAC(@KentWA.gov: 3
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• Vendor Form for Grant Recipient(PDF) LU
• Form W-9(PDF) r
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• Copy of Current Insurance Certificate. While not required at time of application,grant LO
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awardees must obtain levels of insurance prescribed in Insurance Requirements for LTAC Grant +;
Agreement(PDF) Y
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LTAC(@KentWA.gov. p
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Be sure to note the name of your organization and activity/project referenced in your application in 2
the email subject line. Keep the size of each email,with attachments,to less than 10 MB. a
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27. 1 am an authorized agent of the nonprofit and/or public organization/agency applying for funding. I
understand that: U
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• If awarded,my organization will enter into a contract with the City of Kent and provide liability J
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insurance for the duration of the contract naming the City as an additional insured. c
• Half of the grant funds,unless otherwise specified,will be provided once the contract is N
a)
executed.The remaining half will be reimbursed after the activity/event and a signed
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reimbursement invoice,copies of receipts over$100 have been submitted to the City,as well cn
as a report documenting economic impact results in a format determined by the City.
d
The certification field is required and cannot be left blank.
[x]
Q
Packet Pg. 37
4.D.b
Thank you,
City of Kent
This is an automated message generated by Granicus. Please do not reply directly to this email.
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4.D.b
From: LTAC(@KentWA.00v
To: Wilmot,Michelle; Lodging Tax Advisory Committee; Ellis,William; Bvlin,Rhonda; Kosen,Tanya
Subject: LTAC Grant Application
Date: Wednesday,March 29,2023 3:19:56 PM
EXTERNAL EMAIL o
ca
U
A new entry to a form/survey has been submitted. a
Q
Form Name: LTAC Grant Application-Spring 2023
Date&Time: 03/29/2023 3:19 pm 'V
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Response#: 41 H
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Submitter ID: 38258
IP address: 2603:3023:306:e300:148b:e9d3:b81f:a284 0
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Survey Details
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Page 1
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General Information LO
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V
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This grant application period is for activities and projects in 2023-2024. Lodging Tax grant d
applications are submitted electronically and must be received by midnight on Friday,March 31, c
0
2023. If for some reason you're unable to submit the application online,please send your application
and any possible attachments to LTACCa)KentWA.gov.Incomplete and/or late applications will not be 2
considered. All applications received become public records. a
Q
c
1. Title of the Event/Activity
10 Word Limit NHRA Northwest Nationals U
a
J
2. Proposed Location,Event/Activity,if applicable N
0
Pacific Raceways 31001 144th Ave SE Kent 980942Facility name and address,city N
c
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3. Grant Amount Requested to
(Whole numbers,no 50000
punctuation,ex.400, E
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2000...)
Q
4. Total Project Cost
(Whole numbers,no 1400000
punctuation,ex.400,
Packet Pg. 39
4.D.b
2000...)
S. Name of Organization
10 Word Limit Pacific Raceways
c
Please ensure the individual listed below is authorized to sign financial contracts on behalf of your 0
organization. M
.Q
6. First and Last Name Q
John Ramsey M
0
K
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7. Title
a�
General Manager
0
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8. Mailing Address
L
Pacific Raceways
John Ramsey
31001 144th Ave SE
Kent,WA 98042
9. Phone L j
253-639-5927
LO
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10. Email
johnr@pacificraceways.com
IL
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11. Federal Tax ID Number 0
0
87-3045065
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Event/Activity Information Q
/L^
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U
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This information will be referenced by the Lodging Tax Advisory Committee during the grant J
application review period. Keep your responses within the word limits.(You might consider drafting N
responses in a word processor and copying to the online form). Portions of responses exceeding the N
word limit may not be considered.
c
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Q.
12. Check all categories that apply to this application:
[x] Marketing and/or operation of a special event or conference designed to attract leisure or business
E
travelers
ca
Q
13. Describe your business or leisure travel-related activity or event and target audience.What methods
will you use to promote your project/event to business and leisure travelers(ex.mailings,advertising,
social media,etc)?
250 Word Limit
Packet Pg. 40
4.D.b
NHRA Northwest Nationals is a major league sporting event and one of 21 premier Camping World Drag
Racing Series events around the country.This is the only NHRA National event in the Pacific Northwest with
the next closest event in Sonoma<CA.The Sunday race is carried live on the FOX Network with additional
same-day coverage of Friday and Saturday qualifying on cable-TV's FS1.The Raceway partners with the
NHRA to promote the event with an advertising and promotional budget of$125,000.The race is promoted
through the following channels:digital advertising and social advertising including geo-fencing;OTT;direct c
email to a data-base of 250,000;television,cable TV, radio, print and outdoor.
Q
14. How does your project/event promote a positive image for Kent as business or leisure destination? Q
250 Word Limit
Kent is the home city of Pacific Raceways and therefore one of the exclusive cities in the country to host an i
NHRA National event. In 2022,the race was viewed by 1.247 million viewers throughout the country and X
attended by 35,000 paid and credential spectators, race team members,officials,sponsors and others. It is I--
a destination event with professional and sportsman race teams and fans traveling from throughout the c
country to Kent. -a
0
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2
15. What kind and degree of partnership does the project/event exhibit(volunteer involvement, 0
interjurisdictional,corporate,business and/or civic organization support)? �
250 Word Limit
Partners for the race weekend include local volunteer groups Kentlake Football Boosters, Kentwood
Football Boosters, Kentlake Decca Club, Kentridge Football Boosters, Kent Knights Football, Praisealujah M
Ministries,and Gethsemane Ministry. Interjurisdictional support comes from King County.There are many >
corporate and business partners including national and regional firms Camping World, Flav-R-Pac,Sunoco, ul
Lucas Oil,Summit,Cornwell Tools,O'Reilly Auto Parts,and others. Local businesses range from Olympic ,
Ln
Eagle Distributors to MyAudioVideo.com.Civic involvement is from the City of Auburn and the Seattle
Sports Council.
v
16. Applicants are encouraged to seek multiple sources of revenue.What other revenue sources will be a
to
used to support this project/event? Are you applying for Lodging Tax Funds from another C
municipality? If yes,list the other jurisdictions)and amount(s)requested.
250 Word Limit 0.
Revenue sources include ticket sales and hospitality, national sponsorships,and participant credentials.We Q
are planning to apply for Lodging Tax Funds from the City of Federal Way($50,000).We have put an c
0
advertising and marketing proposal together for Explore Auburn.
V
Q
17. If only partial funding is available,can the project/event be modified and still continue? Please explain J
how. N
250 Word Limit N
If only partial funding is received,the event will still take place this year, but with less promotion of the City c
of Kent, its brand,and partner hotels, restaurants and entertainment venues resulting in fewer fans getting
information about Kent businesses and television viewers not seeing impressions of the Kent brand. };
Without support from Kent,the NW Nationals may not be scheduled in future years. m
E
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18. Is this funding request for a new project/event or to continue or expand an ongoing project/event? If M
.r
the proposal is associated with an existing project/event-in operation for more than three years-it Q
must be for expansion or enhancements that are clearly defined or measurable. Please describe.
250 Word Limit
This year will be the 34th year for this event. Money requested will be used to attract more out-of-market
Packet Pg. 41
4.D.b
spectators and racers. In addition, increased promotion for the event will benefit Kent's hotels, restaurants
and entertainment venues by promoting those businesses both in social media and the Raceway's website.
Ticket sales,including the location of ticket buyers who purchase in advance,are tracked through the
Raceway's ticketing partner Paciolan-a national ticketing platform with advanced metrics.
w
Scope of Work c
M
Q
This information will be used to generate a one-page Scope of Work for contracting purposes if your Q
event/activity is awarded funds. Please summarize your responses into bulletized lists within the i
prescribed word limits. Each point should reference key objectives or milestones.
K
H
19. Goals c
Bullet 1-30 Word Limit c
1. Increase ticket sales from out-of-market spectators and participants through social media,digital J
m
advertising and newsletter stories and features resulting in a larger pool of people to shop and stay in Kent. `o
2. Increase exposure for City of Kent hotels, restaurants and entertainment venues to thousands of fans in
and participants who attend the NHRA Northwest Nationals and other track events bringing customers to
Kent businesses.
m
3. Promote the City of Kent-its brand and partners-on a regional and national stage through strategically-
placed signage that is featured on live network and same-day-coverage national cable television and the
300,000 people who visit the Raceway annually. W
Bullet 2-30 Word Limit
Ln
Target emails and newsletter content to out-of-area 2022 ticket holders and 2023 renewal customers. Use M
geo-fencing to target social media messages to fans and participants outside 50-mile radius of Kent.
m
Bullet 3-30 Word Limit
v
Promote Kent hotels, restaurants,and entertainment venues through a specific webpage that is used by a
race fans and participants. Promote discount travel packages and event tickets to select hotels and c
businesses. .-
Bullet 4-30 Word Limit M
Promote the City of Kent,the Kent Valley brand,and Kent partners to a national television audience and Q-
Q.
fans who attend events through signage and other display opportunities such as event booth space. Q
Bullet 5-30 Word Limit M
L
Not answered C9
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20. Outcomes/Deliverables �
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Bullet 1-30 Word Limit N
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04
1. Increase ticket sales to fans who live more than 50 miles from the Raceway. I
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2. Develop web page featuring Kent hotels, restaurants and entertainment venues.Offer select businesses E
a special Kent NHRA Northwest Nationals discount ticket.
3. Deliver the City a 2x return on investment.
Bullet 2-30 Word Limit m
E
Increase the number of fans who will enjoy the Kent experience as measured by Paciolan ticketing report of
out-of-area advance ticket buyers.
Bullet 3-30 Word Limit Q
Build website and social media traffic to Kent hotels, restaurants and entertainment venues that are
tracked through website analytics and through the number of special rate coupons received.
Bullet 4-30 Word Limit
Packet Pg. 42
4.D.b
Provide the City with a measurable report from Nielsen/Sport 24 on duration, number of viewers and the
value of viewers who watch the race on Network and cable TV.
Bullet 5-30 Word Limit
Not answered
N
21. Estimated Completion Date C
Bullet 1-30 Word Limit a
v
1.Targeted emails,social media and newsletters to run from start of agreement through event date-July Q
21-23. 0'
a
2. Promotion of Kent businesses on website and special ticketing discount to begin at start of agreement
through the event date-July 21-23.
3.Signage space to be secured on approval of contract,signs to be produced by the City of Kent,and will be x
0
installed by Raceway for all events and measured for TV value during NHRA Northwest Nationals.Additional (—
marketing/booth space to be provided during Northwest Nationals weekend. I
0
22. Success Measures -J
2
Bullet 1-30 Word Limit `0
1.An increase of 10%from baseline measures of 2022 for five out-of-area advance ticket sales. Cn
2.An increase of 15%For April-October from baseline measures of 2022 website metrics for Hotel/Stay
tab of Pacific Raceways website.
3.Two times the return on total investment from Lodging Tax Grant in branding for City of Kent.
Bullet 2-30 Word Limit 0
Measurement Metrics:Out-of-state 2,022 baseline=1,482;Southwest Washington baseline=669; Eastern ul
Washington baseline=1,253; NW Washington baseline=656;all other zips out of 50-mile radius=606 ,
Bullet 3-30 Word Limit chi
Bullet 2 Measurement Metrics: Hotel/Stay webpage traffic baseline measurement April 2022-October
2022=1,331 page views
0
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Bullet 3 Measurement Metrics:$50,000 Lodging Tax Grant=$100,000 in local, regional and national
branding based on Nielsen/Sport 24 metrics
Q
23. Outline the timeline and milestones for project completion into a list. Include dates and expectations Q-
Q
for key activities.
250 Word Limit M
0
April 17-May 12: Raceway works with local businesses for promotional content and discount ticket V
packages F-
May 15:Website promotional pages to be completed M
May 15,June 15,July 15: Newsletter distributed promoting Kent businesses, partners,and brand o
N
June 1:Social media campaign and geo-fencing targeting thousands of additional fans 0)
June 1: Paid advertising of event begins E
July 21-23: Event date
August-November: Metrics and analytics compiled and reported to determine success
m
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24. What is the projected overall attendance at your proposed event/activity?
M
10 Word Limit, number or 27,000 paid and 5,000 credentials Q
range acceptable
25. What is the projected number of attendees who will stay in Kent overnight in paid accommodations?
Packet Pg. 43
4.D.b
10 Word Limit, number or Projected to fill Kent hotels
range acceptable
26. Additional Forms
If your application is awarded a grant,these forms are required for contracting purposes. To expedite
the process, please submit the following forms to LTACCDKentWA.gov: 0
cc
2
• Vendor Form for Grant Recipient(PDF) Q
• Form W-9(PDF) Q
• Copy of Current Insurance Certificate. While not required at time of application,grant c
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awardees must obtain levels of insurance prescribed in Insurance Requirements for LTAC Grant 0
Agreement(PDF) K
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LTACCrDKentWA.gov. -a
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Be sure to note the name of your organization and activity/project referenced in your application in L
the email subject line. Keep the size of each email,with attachments,to less than 10 MB. 0
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27. 1 am an authorized agent of the nonprofit and/or public organization/agency applying for funding. I 0
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understand that: a
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• If awarded,my organization will enter into a contract with the City of Kent and provide liability >
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insurance for the duration of the contract naming the City as an additional insured.
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• Half of the grant funds,unless otherwise specified,will be provided once the contract is LO
executed.The remaining half will be reimbursed after the activity/event and a signed
reimbursement invoice,copies of receipts over$100 have been submitted to the City,as well Y
as a report documenting economic impact results in a format determined by the City.
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The certification field is required and cannot be left blank. o
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From: LTAC(@KentWA.00v
To: Wilmot,Michelle; Lodging Tax Advisory Committee; Ellis,William; Bvlin,Rhonda; Kosen,Tanya
Subject: LTAC Grant Application
Date: Friday,March 31,2023 9:58:03 AM
EXTERNAL EMAIL o
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A new entry to a form/survey has been submitted. a
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Form Name: LTAC Grant Application-Spring 2023
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Date&Time: 03/31/2023 9:57 am 0
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Response#: 44 H
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Submitter ID: 38275
IP address: 136.226.54.181 0
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Time to complete: 39 min., 29 sec.
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Survey Details
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Page 1
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General Information LO
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This grant application period is for activities and projects in 2023-2024. Lodging Tax grant d
applications are submitted electronically and must be received by midnight on Friday,March 31, c
0
2023. If for some reason you're unable to submit the application online,please send your application
and any possible attachments to LTACCa)KentWA.gov.Incomplete and/or late applications will not be 2
considered. All applications received become public records. a
Q
c
1. Title of the Event/Activity
10 Word Limit Women in MFG Washington U
a
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2. Proposed Location,Event/Activity,if applicable N
0
Kent,WA Manufacturer N
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3. Grant Amount Requested rn
(Whole numbers,no 10000
punctuation,ex.400, E
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2000...)
Q
4. Total Project Cost
(Whole numbers,no 20000
punctuation,ex.400,
Packet Pg. 45
4.D.b
2000...)
S. Name of Organization
10 Word Limit Women in Manufacturing
c
Please ensure the individual listed below is authorized to sign financial contracts on behalf of your 0
organization.
.Q
6. First and Last Name Q
Jessica Kinman
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7. Title
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Chair
0
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8. Mailing Address
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6227 95th PL SW Mukilteo,WA 98275
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9. Phone 0
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425-737-0327
10. Email LLI
jessica.kinman@boomi.com LO
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11. Federal Tax ID Number m
47-3472686
a
N
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Event/Activity InformationCU
Q
a
This information will be referenced by the Lodging Tax Advisory Committee during the grant
c�
application review period. Keep your responses within the word limits.(You might consider drafting
responses in a word processor and copying to the online form). Portions of responses exceeding the U
a
word limit may not be considered. F_
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N
O
12. Check all categories that apply to this application: N
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[x] Leisure or business tourism promotion/marketing by a non-profit or the City L
[x] Marketing and/or operation of a special event or conference designed to attract leisure or business to
travelers
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13. Describe your business or leisure travel-related activity or event and target audience.What methods U
will you use to promote your project/event to business and leisure travelers(ex.mailings,advertising, Q
social media,etc)?
250 Word Limit
We will be continuing the Manufacturing Fundamental Educational Series both in-person and through
videography recordings to make available.We are planning on hosting two Women in Manufacturing WA
Packet Pg. 46
4.D.b
events featuring and including Kent Manufacturers.
14. How does your project/event promote a positive image for Kent as business or leisure destination?
250 Word Limit
We feature Kent as a key resource and supporter for manufacturing companies and Women in MFG WA N
Chapter.We also market and highlight companies within the Kent Valley area externally to all WiM p
Members and marketing outlets.
Q
a
15. What kind and degree of partnership does the project/event exhibit(volunteer involvement, Q
interjurisdictional,corporate,business and/or civic organization support)?
L
250 Word Limit t9
Our events focus on educational development for manufacturers through bringing them together on key M
topics to share best practices,tools and resources that can help them as individuals,teams and companies. 0
We have key corporate members in the Kent area that we continually support, promote and including in all •99
WIM WA activities including Boeing, Blue Origin, Motors&Controls, Ingersoll Rand, Orion, Carlisle and p
Sekisui Aerospace. aa)
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16. Applicants are encouraged to seek multiple sources of revenue.What other revenue sources will be
used to support this project/event? Are you applying for Lodging Tax Funds from another
municipality? If yes,list the other jurisdictions)and amount(s)requested. °3
250 Word Limit
All WiM WA events are supported through local company sponsorships and a small portion through L j
attendee registrations.We want any members from manufacturing or students to be able to attend events
so we keep all individual tickets between $25-$40 regardless of event costs to open up more opportunities LO
M
to those that may have tight finances.We also offer scholarships if needed.
m
17. If only partial funding is available,can the project/event be modified and still continue? Please explain a
how. N
c
250 Word Limit
Yes,we will still move forward with the project even if it it partially funded and will find other means to 2
cover. Q-
Q.
Q
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18. Is this funding request for a new project/event or to continue or expand an ongoing project/event? If 2
the proposal is associated with an existing project/event-in operation for more than three years-it 0
U
must be for expansion or enhancements that are clearly defined or measurable. Please describe. <
250 Word Limit J
M
These are new educational workshops for 2023 programming. c
N
C
Scope of Work CL
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This information will be used to generate a one-page Scope of Work for contracting purposes if your
ca
event/activity is awarded funds. Please summarize your responses into bulletized lists within the Q
prescribed word limits. Each point should reference key objectives or milestones.
19. Goals
Packet Pg. 47
4.D.b
Bullet 1-30 Word Limit
Provide exposure to Kent Valley as a key supporter to the manufacturing industry by hosting events in the
area and execution communication and marketing materials to the Manufacturing Industry.
Bullet 2-30 Word Limit
Hosting of educational workshop at a manufacture in the Kent Valley
Bullet 3-30 Word Limit N
c
Creation of Manufacturing Fundamentals Series videography content for WiM Virtual library
Bullet 4-30 Word Limit 2
Virtual events will be provided to support individuals who cannot always attend. Examples Manufacturing a
Mom's meetings, mentoring events and opportunities for local companies to host Q
Bullet 5-30 Word Limit coo
L
Not answered
x
20. Outcomes/Deliverables
c
Bullet 1-30 Word Limit
Execution of workshop at local Kent manufacturer �
Bullet 2-30 Word Limit 2
0
Execution of apprenticeship workshop in partnership with AJAC
Bullet 3-30 Word Limit
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Target of 50+attendees per workshop based on average capacities,final numbers dependent on 0
m
manufacturer capacity on-site
Bullet 4-30 Word Limit 0
Marketing of Kent Valley sent to all WiM WA contacts and social media postings
Bullet 5-30 Word Limit
Not answered Ln
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21. Estimated Completion Date
Bullet 1-30 Word Limit (L
All 2023 events will be executed by Dec 31, 2023.
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22. Success Measures —
0.
Bullet 1-30 Word Limit Q'
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WiM WA will execute the events in the Kent area and provide National marketing for Kent Valley through
WiM's platform M
Bullet 2-30 Word Limit V
Kent will be advertised Nationally on WiM Washington's website F_
Bullet 3-30 Word Limit M
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Events will be posted for all 18,000 individual members and 3,000 manufacturing companies to see N
0)
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23. Outline the timeline and milestones for project completion into a list. Include dates and expectations Q
for key activities.
250 Word Limit CD
CD
Targeted workshop is Oct 2023 for Engineering t
Mentorship Event with AJAC TBD M
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24. What is the projected overall attendance at your proposed event/activity?
10 Word Limit, number or 100+
range acceptable
Packet Pg. 48
4.D.b
25. What is the projected number of attendees who will stay in Kent overnight in paid accommodations?
10 Word Limit, number or 10
range acceptable
26. Additional Forms o
If your application is awarded a grant,these forms are required for contracting purposes. To expedite cc
the process, please submit the following forms to LTAC(CDKentWA.gov:
a
Q
• Vendor Form for Grant Recipient(PDF) c
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• Form W-9(PDF) 0
• Copy of Current Insurance Certificate. While not required at time of application,grant x
awardees must obtain levels of insurance prescribed in Insurance Requirements for LTAC Grant ~
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Agreement(PDF)
You may also submit any supporting documentation(presentations,reports,links,etc)to J
LTACPKentWA.gov.
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the email subject line. Keep the size of each email,with attachments,to less than 10 MB.
cu
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27. 1 am an authorized agent of the nonprofit and/or public organization/agency applying for funding. I
understand that: w
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• If awarded,my organization will enter into a contract with the City of Kent and provide liability LO
insurance for the duration of the contract naming the City as an additional insured.
• Half of the grant funds,unless otherwise specified,will be provided once the contract is Y
executed.The remaining half will be reimbursed after the activity/event and a signed M
IL
reimbursement invoice,copies of receipts over$100 have been submitted to the City,as well N
as a report documenting economic impact results in a format determined by the City. 0
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The certification field is required and cannot be left blank. 2
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[x] Q
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City of Kent N
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Packet Pg. 49
4.D.b
From: LTAC(@KentWA.00v
To: Wilmot,Michelle; Lodging Tax Advisory Committee; Ellis,William; Bvlin,Rhonda; Kosen,Tanya
Subject: LTAC Grant Application
Date: Friday,March 31,2023 3:20:37 PM
EXTERNAL EMAIL o
ca
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A new entry to a form/survey has been submitted. a
Q
Form Name: LTAC Grant Application-Spring 2023
Date&Time: 03/31/2023 3:20 pm 'V
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Response#: 45 H
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Submitter ID: 38279
IP address: 2601:603:c80:f5bO:7c98:cOfd:aad9:83f3 0
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Survey Details
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Page 1
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General Information LO
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This grant application period is for activities and projects in 2023-2024. Lodging Tax grant d
applications are submitted electronically and must be received by midnight on Friday,March 31, c
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2023. If for some reason you're unable to submit the application online,please send your application
and any possible attachments to LTACCa)KentWA.gov.Incomplete and/or late applications will not be 2
considered. All applications received become public records. a
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1. Title of the Event/Activity
10 Word Limit King Showcase U
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2. Proposed Location,Event/Activity,if applicable N
0
ShoWare Center N
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3. Grant Amount Requested rn
(Whole numbers,no 10000
punctuation,ex.400, E
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2000...)
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4. Total Project Cost
(Whole numbers,no 50000
punctuation,ex.400,
Packet Pg. 50
4.D.b
2000...)
S. Name of Organization
10 Word Limit Game Time Events
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Please ensure the individual listed below is authorized to sign financial contracts on behalf of your 0
organization. M
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6. First and Last Name Q
Steve Turcotte M
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7. Title
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Promoter
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8. Mailing Address
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6426 Radiance Blvd E
Fife,WA 98424
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9. Phone
206-240-9029
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10. Email LO
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sdturcotte@comcast.net
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11. Federal Tax ID Number
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601 320-256 N
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Event/Activity Information 2
Q
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This information will be referenced by the Lodging Tax Advisory Committee during the grant
application review period. Keep your responses within the word limits.(You might consider drafting U
a
responses in a word processor and copying to the online form). Portions of responses exceeding the
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word limit may not be considered. N
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12. Check all categories that apply to this application:
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Q.
[x] Marketing and/or operation of a special event or conference designed to attract leisure or business u)
travelers
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E
t
13. Describe your business or leisure travel-related activity or event and target audience.What methods
will you use to promote your project/event to business and leisure travelers(ex.mailings,advertising, Q
social media,etc)?
250 Word Limit
Game Time Events has been in the event promotion business for over 15 years.We promote basketball and
golf events in the Puget Sound area.We are staging our 14th annual Martin Luther King Jr.Showcase at the
Packet Pg. 51
4.D.b
ShoWare Center on Jan. 15,2024 and bringing in a variety of local high school girls and boys teams plus
some teams from out of state and out of the area.We will use social media and other avenues to promote
the event.And we will get the out of area teams to all stay at local hotels to help promote Kent as a
destination for sporting events.We have a facebook page,twitter account and Instragram to help promote
the event.
c
0
14. How does your project/event promote a positive image for Kent as business or leisure destination?
250 Word Limit Q
Since this will be our 14th annual King Showcase event at the ShoWare Center,we have driven the positive
Q
image for Kent since we started.We have brought in out of town teams who love the facility and enjoy the
hotels and restaurants when they visit with their family and friends.We will also be putting on our annual 3 L
0
on 3 Shootout in August,which will also draw in out of area people for hotel stays and restaurant needs. X
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15. What kind and degree of partnership does the project/event exhibit(volunteer involvement,
interjurisdictional,corporate,business and/or civic organization support)? c
250 Word Limit J
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We have worked with the city through the years on the King Showcase and the 3 on 3 Shootout to promote 0
the value of the events to the local residents and basketball fans throughout the area.
c
0
16. Applicants are encouraged to seek multiple sources of revenue.What other revenue sources will be
used to support this project/event? Are you applying for Lodging Tax Funds from another
municipality? If yes,list the other jurisdiction(s)and amount(s)requested. w
250 Word Limit
For years Game Time Events has depended on sponsorships to make the events go.We put on five high LO
M
school showcase events in the area with the King Showcase event our highlighted event every year.We also
put on our annual 3 on 3 shootout in August in which we raise even more sponsorship funds.We are not Y
applying for lodging tax funds from any other municipality.
IL
N
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17. If only partial funding is available,can the project/event be modified and still continue? Please explain 0
how. M
250 Word Limit Q-
0.
If we only have partial funding,the event will go on but we might be able to accommodate the out of town Q
teams and their needs for hotel room nights and restaurant assistance. But we will go out and raise what L
we need to in order to make everything work. For over 10 years,we have been able to put on the best high (D
school showcase event in the area at the ShoWare Center.And the best 3 on 3 event in the Puget Sound Q
area as well. �
M
N
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18. Is this funding request for a new project/event or to continue or expand an ongoing project/event? If N
M
the proposal is associated with an existing project/event-in operation for more than three years-it •L
2-
must be for expansion or enhancements that are clearly defined or measurable. Please describe. Q-
250 Word Limit
The funding is for a project that has been on going for over 10 years.We started the King Showcase over 10 0
E
years ago and we are trying to expand it by bringing in more out of area teams. For the 2024 event we have
ca
commitments from the state champions in Oregon for boys and girls. Plus some of the top teams well north
of Seattle and east of Seattle. Q
Scope of Work
Packet Pg. 52
4.D.b
This information will be used to generate a one-page Scope of Work for contracting purposes if your
event/activity is awarded funds. Please summarize your responses into bulletized lists within the
prescribed word limits. Each point should reference key objectives or milestones.
c
0
19. Goals
Bullet 1-30 Word Limit 2
.Q
To show that the city of Kent is home to some of the top high school basketball to be found in Pacific 0-
Q
Northwest.
Bullet 2-30 Word Limit M
To bringin teams from out of the area where the can stay in local hotels and taste what the restaurants of X
� Y Y K
Kent have to offer during their stays for the event.
Bullet 3-30 Word Limit
c
To showcase the ShoWare Center as a terrific place for high school basketball-for the players and the fans
and the coaches. 0
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Bullet 4-30 Word Limit a)
Not answered U
Bullet 5-30 Word Limit
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Not answered co
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20. Outcomes/Deliverables M
Bullet 1-30 Word Limit w
With the leading high school basketball event during the regular season,to show that basketball is good
LO
business in the city of Kent. M
Bullet 2-30 Word Limit �.
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Bullet 3-30 Word Limit a
Not answered
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Bullet 4-30 Word Limit 0
Not answered
Bullet 5-30 Word Limit 0-
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Not answered Q
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21. Estimated Completion Date (9
U
Bullet 1-30 Word Limit
Fundraising and scheduling is underway for the 2023-24 season for the King Showcase and our other four J
M
events-plus the 3 on 3 shootout.The events will start in August and run through December and January. c
N
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22. Success Measures L
CL
Bullet 1-30 Word Limit
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Over 3,000 basketball fans are expected to be in attendance at the King Showcase event
a�
Over 800 players and family and friends will be in attenance at the 3 on 3 Shootout at the ShoWare Center
t
Bullet 2-30 Word Limit
ca
Not answered Q
Bullet 3-30 Word Limit
Not answered
Packet Pg. 53
4.D.b
23. Outline the timeline and milestones for project completion into a list. Include dates and expectations
for key activities.
250 Word Limit
August 2023-3 on 3 Shootout
December-Four high school showcase events
Jan. 15, 2024- King Showcase at the ShoWare Center o
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24. What is the projected overall attendance at your proposed event/activity? 'Q
10 Word Limit, number or 3,000 Q
range acceptable
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25. What is the projected number of attendees who will stay in Kent overnight in paid accommodations? M
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10 Word Limit, number or 250
range acceptable
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26. Additional Forms L
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If your application is awarded a grant,these forms are required for contracting purposes. To expedite
the process,please submit the following forms to LTAC(@KentWA.gov:
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• Vendor Form for Grant Recipient(PDF) f°
• Form W-9(PDF) cu
• Copy of Current Insurance Certificate. While not required at time of application,grant LL!
awardees must obtain levels of insurance prescribed in Insurance Requirements for LTAC Grant
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Agreement(PDF) M
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LTACPKentWA.gov. d
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Be sure to note the name of your organization and activity/project referenced in your application in r-
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the email subject line. Keep the size of each email,with attachments,to less than 10 MB. M
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27. 1 am an authorized agent of the nonprofit and/or public organization/agency applying for funding. I Q
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understand that:
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• If awarded,my organization will enter into a contract with the City of Kent and provide liability U
insurance for the duration of the contract naming the City as an additional insured. F-
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• Half of the grant funds,unless otherwise specified,will be provided once the contract is i.,)
executed.The remaining half will be reimbursed after the activity/event and a signed N
reimbursement invoice,copies of receipts over$100 have been submitted to the City,as well a�
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as a report documenting economic impact results in a format determined by the City.
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The certification field is required and cannot be left blank.
[x] E
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Thank you,
City of Kent
Packet Pg. 54
4.D.b
This is an automated message generated by Granicus. Please do not reply directly to this email.
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4.D.b
From: LTAC(@KentWA.00v
To: Wilmot,Michelle; Lodging Tax Advisory Committee; Ellis,William; Bvlin,Rhonda; Kosen,Tanya
Subject: LTAC Grant Application
Date: Friday,March 31,2023 3:53:06 PM
EXTERNAL EMAIL o
ca
U
A new entry to a form/survey has been submitted. a
Q
Form Name: LTAC Grant Application-Spring 2023
Date&Time: 03/31/2023 3:52 pm 'V
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Response#: 46 H
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Submitter ID: 38281
IP address: 2603:3023:315:cc00:e40f:d7f3:e30d:1204 0
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Time to complete: 25 min.,51 sec.
L
0
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Survey Details
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Page 1
W
General Information LO
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This grant application period is for activities and projects in 2023-2024. Lodging Tax grant d
applications are submitted electronically and must be received by midnight on Friday,March 31, c
0
2023. If for some reason you're unable to submit the application online,please send your application
and any possible attachments to LTACCa)KentWA.gov.Incomplete and/or late applications will not be 2
considered. All applications received become public records. a
Q
c
1. Title of the Event/Activity
10 Word Limit Kent Chamber Visitor Center—202/2024 Tourism Infrastructure&Marketing U
Q
J
2. Proposed Location,Event/Activity,if applicable N
0
Showare Center 625 W James St, Kent,WA 98032 N
c
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3. Grant Amount Requested to
(Whole numbers,no 67100
punctuation,ex.400, E
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2000...)
Q
4. Total Project Cost
(Whole numbers,no 135000
punctuation,ex.400,
Packet Pg. 56
4.D.b
2000...)
S. Name of Organization
10 Word Limit Kent Chamber of Commerce
c
Please ensure the individual listed below is authorized to sign financial contracts on behalf of your O
organization. M
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6. First and Last Name Q
Zenovia Harris M
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7. Title
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CEO
O
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8. Mailing Address
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524 W. Meeker St#1
Kent,WA 98031
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9. Phone
253-854-1770 ext. 140
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10. Email LO
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zharris@kentchamber.com
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11. Federal Tax ID Number
a
910762912
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tv
Event/Activity Information 2
Q
Q
This information will be referenced by the Lodging Tax Advisory Committee during the grant
application review period. Keep your responses within the word limits.(You might consider drafting U
a
responses in a word processor and copying to the online form). Portions of responses exceeding the F_
J
word limit may not be considered. N
0
N
12. Check all categories that apply to this application:
•L
[x] Leisure or business tourism promotion/marketing by a non-profit or the City to
[x] Operational expenses for a tourism-related facility operated by a non-profit or the City
[x] Capital expenses for a tourism-related facility owned or operated by the City
E
[x] Marketing and/or operation of a special event or conference designed to attract leisure or business
ca
travelers
Q
13. Describe your business or leisure travel-related activity or event and target audience.What methods
will you use to promote your project/event to business and leisure travelers(ex.mailings,advertising,
social media,etc)?
Packet Pg. 57
4.D.b
250 Word Limit
The Kent Visitor Center(KVC) is housed in the Kent Chamber of Commerce(KCC)office, located 524 W.
Meeker St#1 in downtown for high visibility and convenience for visitors.The KVC is open 5 days a week
and promotes all areas of King County with a focus Kent and South King County. Promotional videos are
streamed 8.5 hours per day,260 days a year, in the KCC office and on our social media outlets.Additionally,
the Chamber website and YouTube highlights the area and streams videos with an average of more than c
21k visits per year.The mission of the KVC is to showcase the Kent community and bring visitors to Kent
and South King County.While housed and partnering with the KCC on many projects and initiatives,the KVC 2
aims to increase tourism in our community, particularly in the King County region. a
We are requesting funds to maintain the Kent Visitor Center and increase our outreach with new projects Q
and expanded advertising. i
Kent Visitor's Guide:
K
Stay,Shop,and Play Local Campaign:will run year-round and be independent of our Kent Visitor's Guide. M
Participating businesses will receive promotional materials to display as a "partner business"of this c
program at their locations.A dedicated page on kentchamber.com and the Kent Visitor Center(find it in
Kent) Face book/Instagram pages will advertise these partner businesses.This is a new campaign. Lodging J
Tax funds will support the creation of these marketing materials and the cost of Kent Visitor Center- L
branded bags for the Hotel Concierge Program. G
Kent Community Event Support and Promotions: CO)
Business Expo&Taste of Kent:
Promotion methods:Chamber website 21K unique views per month,Social Media Accounts: Facebook
(Kent Chamber, Kent Chamber of Commerce, Find it in Kent,east Hill Partnership, Farmers Market),
Instagram, Linkedln,YouTube,twitter&bi-weekly Facebook live interviews. w
Target Audience: Residents, businesses both large and small,downtown corridor,elderly population,
nonprofits,visitors to South King County. Ln
M
14. How does your project/event promote a positive image for Kent as business or leisure destination?
v
250 Word Limit d
For the past 70+years,the Kent Chamber of Commerce has led the way in working for and promoting a
c
thriving business community in South King.Our 501c6 organization helped launch many great events such C
as the Business Expo&the Taste of Kent.Our partnership with local hotels and restaurants allows us to M
promote events and businesses to all who come through Kent. Q.
Q.
The Kent Visitor Center is the only tourism visitor center in the Kent and is open to the public 5 days a Q
week.Centrally located in our downtown area we are poised to serve visitors from all over the region as
they explore all that South King County has to offer.We offer information from our partner Chambers of
Commerce in King County.We promote all events that will bring outside visitors to Kent and South King, Q
spending dollars at our local businesses and putting heads in Kent and King County beds. Our social media J
accounts continuously monitor and promote local businesses and community events. N
The Kent Chamber greatly appreciates that local businesses cannot thrive without a dedicated effort c
N
towards tourism in the community.The partnership between the Kent Chamber and the Kent Visitor Center c
allows us to continue bringing the best of South King and Kent to those who will "Stay,Shop,and Play Q
Local."
c
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15. What kind and degree of partnership does the project/event exhibit(volunteer involvement, E
t
interjurisdictional,corporate,business and/or civic organization support)? M
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250 Word Limit Q
From corporate, business and civic and not for profit engagement we are part of the fabric of the
community in all aspects of the organization. KCC and the KVC will partner with the following organizations
an institution to complete projects and events.
Packet Pg. 58
4.D.b
King County Member Dave Upthegrove
Green River College- Kent Station
Showare Center
YMCA- Kent
Multi Service Center
Why Not You Academy
KD Hall Foundation
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Kent Farmer Market: Lions Club 2
Kent School District Q'
a
Q
16. Applicants are encouraged to seek multiple sources of revenue.What other revenue sources will be L
used to support this project/event? Are you applying for Lodging Tax Funds from another
x
municipality? If yes,list the other jurisdiction(s)and amount(s)requested.
250 Word Limit c
We are not applying for LTAC grants in other cities.The following projects are currently supported by and -a
can be further implemented through 2022 Lodging Tax funding from Kent.All other revenue would be J
secured by way of sponsorships from local companies and other nonprofit organizations, membership dues c
revenue from active chamber members.We are also seeking funds from King County to support the
business incubator space that is located in the back of the Kent Visitor Center. Funding from selling booths
c
at the Regional Business Expo that is open to all businesses not just member businesses of the Kent
a�
Chamber of Commerce.
17. If only partial funding is available,can the project/event be modified and still continue? Please explain w
how.
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250 Word Limit M
Yes,the KVC will run but the staff will primarily be staff from the Kent Chamber of Commerce.The creation
of the new projects will increase community participation and awareness.The event sponsorship will need
to be decreased and turned into volunteer hours to help support the event host.The chamber will need to a
increase the vendor cost to showcase at the Business Expo and Taste of Kent. KCC would not be able to pay c
local restaurants to give away free food at taste of Kent.The shop local campaign will be on hold until funds
CU
are available. V
Q
Q.
Q
18. Is this funding request for a new project/event or to continue or expand an ongoing project/event? If
the proposal is associated with an existing project/event-in operation for more than three years-it
must be for expansion or enhancements that are clearly defined or measurable. Please describe.
U
250 Word Limit F_
J
We are requesting funds to maintain the Kent Visitor Center and increase our outreach with new projects M
and expanded advertising.We will start a new program (shop local)where we will create marketing o
N
materials and the hotel concierge program to increase heads in beds.The Visitor guides is an existing
program that will be reenergized to allow non chamber members participate in the ad process to ensure all
Q-
businesses are represented.
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a�
Scope of Work
a
This information will be used to generate a one-page Scope of Work for contracting purposes if your
event/activity is awarded funds. Please summarize your responses into bulletized lists within the
prescribed word limits. Each point should reference key objectives or milestones.
Packet Pg. 59
4.D.b
19. Goals
Bullet 1-30 Word Limit
As the only regional tourism facility that is open to the public 5 days a week,the Kent Visitor Center offers
in-person services and information to those visiting Kent and the greater King County region.Our staff is N
engaged in executing tourism-focused promotions and events while also providing outreach services via C
social media,our website,and the traditional mailing of information and relocation packets. M
In partnership with the Kent Chamber staff,the Kent Visitor Center Tourism Coordinator keeps the Kent .2
CL
Visitor Center manned,well-stocked in informational brochures,creates content for our in-house kiosk 0-
a
media,assembles Hotel Concierge Program bags,and attends regional events.The coordinator is also
responsible for collecting data analytics on tourism for the Kent Visitor Center, researching articles,and M
editing materials key to our Kent and South King promotion. K
Bullet 2-30 Word Limit H
Kent Community Event Support and Promotions:Support 10-15 events not sponsored by the Kent Chamber c
of Commerce aM
Bullet 3-30 Word Limit 0
J
Business Expo&Taste of Kent: pay entertainers,food and business booths at the Showare Center: 2
0
Additions to the event: pay for food from restaurants/caterers to be given out to guest for free,and pay
entertainment
c
Bullet 4-30 Word Limit 0
Visitor Center Operations:20-hour art time coordinator,generate tourism-specific content for the website m
p p g p �
and social media accounts,and interact directly with the public as the face for tourism 0
Bullet 5-30 Word Limit JI
W
Kent Visitor's Guide: placed in participating hotel rooms for guests to use as a resource,producing several
additional brochures/rack cards for specific industries in Kent Ln
M
Bullet 2-30 Word Limit
Kent Community Event Support and Promotions:Support 10-15 events not sponsored by the Kent Chamber a)
of Commerce cva
a
Bullet 3-30 Word Limit y
Business Expo&Taste of Kent: pay entertainers,food and business booths at the Showare Center: 0
Additions to the event: pay for food from restaurants/caterers to be given out to guest for free,and pay
entertainment. 0.
Bullet 4-30 Word Limit Q'
Q
Visitor Center Operations:20-hour part time coordinator,generate tourism-specific content for the website I c
0
and social media accounts,and interact directly with the public as the face for tourism.
Bullet 5-30 Word Limit V
Kent Visitor's Guide: placed in participating hotel rooms for guests to use as a resource,producing several
J
additional brochures/rack cards for specific industries in Kent. M
N
O
N
20. Outcomes/Deliverables IM
c
Bullet 1-30 Word Limit Q.
In partnership with the Kent Chamber staff,the Kent Visitor Center Tourism Coordinator keeps the Kent };
Visitor Center manned,well-stocked in informational brochures,creates content for our in-house kiosk m
media,assembles Hotel Concierge Program bags,and attends regional events.The coordinator is also t
responsible for collecting data analytics on tourism for the Kent Visitor Center, researching articles,and M
.r
editing materials key to our Kent and South King promotion. Q
Bullet 2-30 Word Limit
Distribute directory, maps, hotel bags to local partners in South King County
Bullet 3-30 Word Limit
Packet Pg. 60
4.D.b
Create awareness of all events hosted by both members and non members of the chamber
Bullet 4-30 Word Limit
25%in social media engagement across all channels
Bullet 5-30 Word Limit
outreach services via social media,our website,and the traditional mailing of information and relocation
packets c
0
M
21. Estimated Completion Date 2
Q
Bullet 1-30 Word Limit Q
March 31,2024. Most projects'aspects are ongoing through the year,with deadlines in May. Note there
are event-specific projects that follow event timelines. cc
•Tourism Coordinator-April 2023-March 2024 K
•Shop/play Local:year round H
•Welcome Bags ordered as needed: monthly c
• Kent-Specific Brochures/Rack Cards:year-round -a
•Visitor's Guide:June 2023 �
• Kent Community Event Support and Promotions:year-round c
Business Expo&Taste of Kent: May 24th 2023
c
22. Success Measures
Bullet 1-30 Word Limit
3500 Attendees at Business Expo&Taste of Kent
Bullet 2-30 Word Limit u l
Visitor Center:open 5 days per week ,n
Bullet 3-30 Word Limit chi
Weekly E newsletter to businesses and community members at large
23. Outline the timeline and milestones for project completion into a list. Include dates and expectations a
for key activities.
0
250 Word Limit o
v
Coordinator position filled: 20 hours per week April 2023-March 2024 0.
Visitor Center:5 days per week 8:30am-5pm Q'
Q
Business Expo&Taste of Kent: May 24 3,500-5,000 guest c
Kent Visitor's Guide:4000 printed copies to be distributed to area hotels/location. M
0
Shop Local Campaign:dedicated page on kentchamber.com and the KVC Facebook/Instagram pages will V
advertise these partner businesses
Kent CommunityEvent Support and Promotions: increase financial support in the way of marketing and J
pp pp Y g M
sponsorship for community events N
Im
c
24. What is the projected overall attendance at your proposed event/activity? Q
10 Word Limit, number or 10000
range acceptable m
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25. What is the projected number of attendees who will stay in Kent overnight in paid accommodations? M
.r
10 Word Limit, number or 50-100 Q
range acceptable
26. Additional Forms
Packet Pg. 61
4.D.b
If your application is awarded a grant,these forms are required for contracting purposes. To expedite
the process,please submit the following forms to LTACCd)KentWA.gov:
• Vendor Form for Grant Recipient(PDF)
• Form W-9(PDF)
• Copy of Current Insurance Certificate. While not required at time of application,grant o
awardees must obtain levels of insurance prescribed in Insurance Requirements for LTAC Grant
cc
Agreement(PDF) V
.Q
You may also submit any supporting documentation(presentations,reports,links,etc)to Q
LTACCrDKentWA.gov.
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V
Be sure to note the name of your organization and activity/project referenced in your application in x
the email subject line. Keep the size of each email,with attachments,to less than 10 MB. ~
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27. 1 am an authorized agent of the nonprofit and/or public organization/agency applying for funding. I J
understand that: a�
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0
V
• If awarded,my organization will enter into a contract with the City of Kent and provide liability
insurance for the duration of the contract naming the City as an additional insured. c
• Half of the grant funds,unless otherwise specified,will be provided once the contract is
executed.The remaining half will be reimbursed after the activity/event and a signed CU
reimbursement invoice,copies of receipts over$100 have been submitted to the City,as well
as a report documenting economic impact results in a format determined by the City. w
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The certification field is required and cannot be left blank. LO
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City of Kent a
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This is an automated message generated by Granicus. Please do not reply directly to this email. r-
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Packet Pg. 62
4.D.b
From: LTAC(@KentWA.00v
To: Wilmot,Michelle; Lodging Tax Advisory Committee; Ellis,William; Bvlin,Rhonda; Kosen,Tanya
Subject: LTAC Grant Application
Date: Friday,March 31,2023 4:27:56 PM
N
EXTERNAL EMAIL o
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U
A new entry to a form/survey has been submitted. a
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Form Name: LTAC Grant Application-Spring 2023
Date&Time: 03/31/2023 4:27 pm 'V
L^
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Response#: 46 H
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Submitter ID: 38282
IP address: 2601:601:ca7f:fea0:55f:bce3:ece9:c782 0
0
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Time to complete: 38 min.,56 sec. a)
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0
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Survey Details
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Page 1
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General Information LO
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This grant application period is for activities and projects in 2023-2024. Lodging Tax grant d
applications are submitted electronically and must be received by midnight on Friday,March 31, c
0
2023. If for some reason you're unable to submit the application online,please send your application
and any possible attachments to LTACCa)KentWA.gov.Incomplete and/or late applications will not be 2
considered. All applications received become public records. a
Q
c
1. Title of the Event/Activity
10 Word Limit 15th Annual Kent International Festival U
a
J
2. Proposed Location,Event/Activity,if applicable N
0
accesso ShoWare Center N
c
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3. Grant Amount Requested rn
(Whole numbers,no 3000
punctuation,ex.400, E
t
2000...)
Q
4. Total Project Cost
(Whole numbers,no 40930
punctuation,ex.400,
Packet Pg. 63
4.D.b
2000...)
S. Name of Organization
10 Word Limit Kent International Festival
c
Please ensure the individual listed below is authorized to sign financial contracts on behalf of your O
organization. M
.Q
6. First and Last Name Q
Nancy Skipton M
a
K
c�
7. Title
a�
Executive Director
O
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8. Mailing Address
L
Kent International Festival
PO Box 6434
Kent,WA 98064
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9. Phone
206-601-6957 w
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10. Email M
nancy@simplycelebrations.com m
11. Federal Tax ID Number a
N
C
83-2641455 0
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Event/Activity Information
a
/L^
V
This information will be referenced by the Lodging Tax Advisory Committee during the grant U
a
application review period. Keep your responses within the word limits.(You might consider drafting F_
J
responses in a word processor and copying to the online form). Portions of responses exceeding the N
word limit may not be considered. N
a�
c
•L
12. Check all categories that apply to this application: Q-
[x] Marketing and/or operation of a special event or conference designed to attract leisure or business
travelers E
E
t
ca
13. Describe your business or leisure travel-related activity or event and target audience.What methods Q
will you use to promote your project/event to business and leisure travelers(ex.mailings,advertising,
social media,etc)?
250 Word Limit
The Kent International Festival (KIF) is an annual celebration of the cultures represented in Kent and South
Packet Pg. 64
4.D.b
King County. People of all ages and cultures come to see cultural dances, music,and taste food from
around the world.When we learn about each other,we understand,appreciate and most importantly,
respect people who are our neighbors.Since 2009, KIF has focused on the shared experience of people of
enjoying entertainment,fun and tasty food.The KIF Committee has been able to succeed in making this
event one of the biggest in South King County that brings diverse communities together.The festival this
year will be held on the Saturday after Memorial Day on June 3,2023. c
0
0
KIF's committee dedicates group efforts toward social media promotion and public relations(PR).We 2
continue to use traditional signage advertising the festival including roadside signs and the accesso a
ShoWare marquee.The festival has an established presence on Facebook and Instagram.We have a Q
dedicated person posting to these social media pages with relevant hash tags. KIF uses free listings in local i
and King County community calendars and publications, posts flyers a month before the festival in schools
x
and local retailers,employs ample word-of-mouth networking. KIF plans to post articles/promotion in local 0
publications such as Seattle Southside and South King Media to expand our reach.This year we are creating c
brochures to be distributed to hotels promoting our festival to visitors. KIF's website averages 2,000 to
4,000 views per month leading up to the festival. 0
2
L
14. How does your project/event promote a positive image for Kent as business or leisure destination? c0i
250 Word Limit
c
Dedicated to the theme of Learn from Each Other,the Kent International Festival highlights the local 0
m
community's cultural talent through sharing its rich diverse traditions.Attendees can watch entertainment
on two stages throughout the day,visit cultural passport booths,enjoy local ethnic dishes from the
International Food Truck Court,and shop at booths featuring local clothing,jewelry, products and services. w
The Arena Stage has local dance companies and musical groups from our community and some M
professional performers from King County throughout the day.The Plaza Stage outdoors features
community members giving presentations or demonstrations about many aspects of their culture as well as
performances during the day.Cultural Passport booths provide kids and adults with activities and a
knowledge about each culture represented.The International Food court in 2023 will feature food trucks.
c
The trucks will be serving international dishes and will locally owned if possible. 0
c�
2
Surveys collected at past festivals reflect attendees learning about other cultures and trying new foods that 0.
Q.
they had not tried before.Our surveys also show that our attendees come from all over King and North Q
Pierce counties. Many Cultural Passport booths tell us they felt more connected to and accepted by others
at the festival.Some cultural booths have been at our festival for 10 years. In 2022 every food truck that
was there said they wanted to come back this year.Our festival offers a view into Kent's wonderful diversity Q
and as a positive,welcoming, inclusive city. J
M
N
15. What kind and degree of partnership does the project/event exhibit(volunteer involvement, N
interjurisdictional,corporate,business and/or civic organization support)?
L
250 Word Limit Q-
Kent International Festival attracts a variety of communities from Kent and the surrounding South King
County.Two City Council members are on our planning committee,Satwinder Kaur and Brenda Fincher.
Both our committee and our executive board have long term members like Uri Varela from the Mayor's t
office and Kevin Klinkman from Shannon&Associates in Kent. Nancy Skipton, Executive Director, has been 0
.r
on the committee since the first year and owns an event planning business.Shelby Reynolds, Entertainment Q
Coordinator,who owns a planning company, has been with the festival for 6 years.We have the support of
the current Mayor of Kent, multiple businesses,and associations in the city such as the Kent Chamber.
Packet Pg. 65
4.D.b
Several performers are from Kent, including private dance and musical groups as well as clubs from our
local K12 schools. Most of our cultural Passport booths are local Kent groups. Last year we had a Passport
booth representing Uzbekistan from a Seattle Sister city association.We apply for a Humanities WA grant
each year to sponsor cultural booths if the group does not have the funds to pay our booth fee.This creates
access for groups who could not otherwise have a booth.Quite a few attendees are from recent refugee or
immigrant groups along with the long-standing populations who have lived here for decades.
0
M
Our volunteers come from several local groups:John Volken Academy,church groups, Rotary clubs and 2
Toastmasters.We also recruit students from the Kent School District and local colleges. a
a
16. Applicants are encouraged to seek multiple sources of revenue.What other revenue sources will be
used to support this project/event? Are you applying for Lodging Tax Funds from another 0
x
municipality? If yes,list the other jurisdictions)and amount(s)requested. H
250 Word Limit c
Kent International Festival is a community driven and funded event that is free to attend. Each year it -a
partners with local businesses and community organizations to support the event as$500 sponsors.To �
name a few,Sound Credit Union, Kent Community Foundation,and Cruise Planners have supported the c
event for multiple years.We have gained the support of local banks,Sound Transit, King Country Metro, 0
and medical insurance providers as sponsors.We anticipate 10 to 12 of these sponsors.We just gained
Goodman Real Estate as a$5000 Arena stage sponsor.We apply for multiple grants every year with good
success:4Culture for$3600(awarded for 2023 and 2024),CASP grant from City of Kent(awarded$1500 for �
2023),and ArtsWA Grant(awarded$2400 for 2023).This year we have also applied for$10,000.00 from
cc
the Snoqualmie Tribe and$5000 from Muckleshoot Tribe. i j
We are not applying for Lodging Tax Funds from another municipality. Kent Community Foundation has M
sponsored an Art Exhibition featuring the artwork of Kent school district students for numerous years for
our festival. Local service organizations have booths at the festival to educate attendees of the services a)
they offer.We charge for booths at the festival ($100/booth—55 booths estimated)and rely on individual a
donations including in-kind work for professional services. y
c
0
This revenue covers renting the accesso ShoWare Center,administrative costs, professional sound services,
2
artist fees for professional performers, insurance,stage rentals, publicity/marketing, printing materials, 0.
general supplies,and other miscellaneous fees. Q
c
0
17. If only partial funding is available,can the project/event be modified and still continue? Please explain 0
how. V
a
250 Word Limit J
Kent International Festival will happen with or without LTAC Grant because of its established network of C4
0
committed volunteers,community partners and ongoing sponsors and grant awards. LTAC support would N
enable the festival to grow in the following areas.We could expand our publicity and advertise to thereby c
E
draw larger audiences.We would distribute our festival brochures and flyers to hotels in a wide
geographical area with the additional funding.This would potentially bring attendance by people visiting };
our state during the day of our festival. E
t
As an established festival of 14 years,we have the experience to adjust to varying funding levels. Each year M
.r
we gain new funding from new local businesses and new grant opportunities like this one.Although we a
have had minimal attrition by past supporters, most of our sponsors and partners have supported us for
several years.Our broad base of fundraising gives us stability and longevity.We have been able to produce
a successful in-person festival every year since 2009 except during COVID when we produced two
Packet Pg. 66
4.D.b
livestreamed online celebrations of our festival in 2020 and 2021.
18. Is this funding request for a new project/event or to continue or expand an ongoing project/event? If
the proposal is associated with an existing project/event-in operation for more than three years-it
must be for expansion or enhancements that are clearly defined or measurable. Please describe.
250 Word Limit 0
0
This funding request is to expand an ongoing event.After holding the virtual event in June of 2020 and M
2021,we returned to holding an in-person festival again in June of 2022.We have, until 2020, held the .2
CL
festival annually in person without interruption.Attendance had grown from 1,500 in 2009 to over 6,500 °-
Q
attendees in 2019. Our attendance in 2022 was estimated at around 2500 for our first year back after
COVID.We want to grow back to 4000 to 5000 in 2023.We strive to get back to 6500 attendees by 2024. L
K
M
Funding by the Lodging Tax Advisory Committee(LTAC)Grant would support the following areas of growth
a�
and expansion: c
• Expand our publicity to reach audiences from a wider geographical area—more of King County and Pierce J
County c
• Pay for ads in publications or social media—budget$600 to$1000.)
• Produce festival brochures to be distributed to hotels and chambers of Commerce in a larger region of
c
King County and North Pierce. M
a�
• Increased roadside signage and publicity to attract a larger base of attendees from a broader region.
(Large signs—add twenty at$20.00 per sign (already purchased in 2023.)
W
Scope of Work Ln
LO
M
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d
Y
V
This information will be used to generate a one-page Scope of Work for contracting purposes if your a
event/activity is awarded funds. Please summarize your responses into bulletized lists within the w
c
prescribed word limits. Each point should reference key objectives or milestones. o
19. Goals a
Q
Bullet 1-30 Word Limit
Kent International Festival enhances community building.Attendees come together to"Learn from Each f°
Other."We showcase Kent as a positive inclusive city that welcomes visitors and tourists to enjoy Kent's (9
U
diverse offerings.
Bullet 2-30 Word Limit J
M
Keep the festival free to attend. c
Bullet 3-30 Word Limit N
a)
Maintain cost effective booth rental fees for a diverse, representative mix of local businesses to gain •L
CL
exposure and grow their customer base.
Bullet 4-30 Word Limit
Entertain audiences with a comprehensive schedule of cultural performances and presentations enhancing
E
our theme of Learning from Each Other
Bullet 5-30 Word Limit f°
Ensure a wide dissemination of event publicity, performance schedules,and printed materials to encourage Q
attendance from a larger region across King and Pierce County.
20. Outcomes/Deliverables
Packet Pg. 67
4.D.b
Bullet 1-30 Word Limit
Continue to secure funding to keep the festival free to attend for the public.
Bullet 2-30 Word Limit
Find 4 distinct new cultural Passport Booth groups and 4 new local businesses to expand the number of
cultural groups and businesses involved with our festival.
Bullet 3-30 Word Limit
c
Deliver high-quality entertainment schedules for both performance stages. o
Bullet 4-30 Word Limit M
Advertise on multiple media options: roadside signage,social media ads,word-of-mouth,community a
groups, newspapers,and brochures/flyers to draw a wider region of attendees. Q
Bullet 5-30 Word Limit M
M
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Not answered U
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21. Estimated Completion Date
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Bullet 1-30 Word Limit
June 3, 2023-15th Annual Kent International Festival 0
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22. Success Measures
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High Turnout:5000 attendees from a wider geographical area
Bullet 2-30 Word Limit
Happy Attendees:95%positive experience survey responses
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Referrals/Social Proof:80%would recommend to a friend or give positive reviews online as survey ,,;
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responses
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23. Outline the timeline and milestones for project completion into a list. Include dates and expectations
for key activities. a
250 Word Limit 0
0
On or before 1/1/2023—Secure festival date at accesso ShoWare Center
1/1/2023—formally begin KIF 2022 preparations .2
ongoing—fundraising and grant submittals Q.
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Monthly—planning committee and executive board meetings
2/1/2023—update website M
3/1/2023—all festival applications finalized V
3/2/2023—release of all applications
Twice per month—planning committee meetings M
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Monthly Executive Board meetings c
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3/20/2023—begin publicity and volunteer recruitment campaigns Im
4/1/2023—reserve rental of plaza stage and ten E
4/6/2023—Secure liability event insurance
4/17/2023—All flyers and brochures produced and ready for distribution
On or before 5/13/2023—all festival applications due and roadside signs placed CD
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5/22/2023—Finalize volunteers and entertainers
ongoing—training, meetings, logistics Q
6/2/2023—load into accesso ShoWare Center(day before festival if approved by ShoWare)
6/3/2023—Day of Festival
7/3/2023—All final reports for grants completed and submitted
Packet Pg. 68
4.D.b
24. What is the projected overall attendance at your proposed event/activity?
10 Word Limit, number or 4000
range acceptable
25. What is the projected number of attendees who will stay in Kent overnight in paid accommodations? o
10 Word Limit, number or The festival has not traditionally attracted guests requiring overnight stays M
range acceptable Q
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26. Additional Forms
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If your application is awarded a grant,these forms are required for contracting purposes. To expedite x
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the process, please submit the following forms to LTACC@KentWA.gov: H
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• Vendor Form for Grant Recipient(PDF)
• Form W-9(PDF) C
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• Copy of Current Insurance Certificate. While not required at time of application,grant L
awardees must obtain levels of insurance prescribed in Insurance Requirements for LTAC Grant 0
Agreement(PDF)
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You may also submit any supporting documentation(presentations,reports,links,etc)to
LTACPKentWA.gov. 3
Be sure to note the name of your organization and activity/project referenced in your application in w
the email subject line. Keep the size of each email,with attachments,to less than 10 MB. r
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27. 1 am an authorized agent of the nonprofit and/or public organization/agency applying for funding. I
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understand that:
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• If awarded,my organization will enter into a contract with the City of Kent and provide liability
insurance for the duration of the contract naming the City as an additional insured.
• Half of the grant funds,unless otherwise specified,will be provided once the contract is
executed.The remaining half will be reimbursed after the activity/event and a signed a
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reimbursement invoice,copies of receipts over$100 have been submitted to the City,as well Q
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as a report documenting economic impact results in a format determined by the City. CU
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The certification field is required and cannot be left blank. Q
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Thank you,
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City of Kent
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Packet Pg. 69
4.D.b
From: LTAC(@KentWA.00v
To: Wilmot,Michelle; Lodging Tax Advisory Committee; Ellis,William; Bvlin,Rhonda; Kosen,Tanya
Subject: LTAC Grant Application
Date: Friday,March 31,2023 8:16:19 PM
EXTERNAL EMAIL o
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A new entry to a form/survey has been submitted. a
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Form Name: LTAC Grant Application-Spring 2023
Date&Time: 03/31/2023 8:15 pm 'V
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Response#: 47 H
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Submitter ID: 38284
IP address: 50.34.51.188 0
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Time to complete: 59 min., 11 sec.
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Survey Details
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Page 1
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General Information LO
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This grant application period is for activities and projects in 2023-2024. Lodging Tax grant d
applications are submitted electronically and must be received by midnight on Friday,March 31, c
0
2023. If for some reason you're unable to submit the application online,please send your application
and any possible attachments to LTACCa)KentWA.gov.Incomplete and/or late applications will not be 2
considered. All applications received become public records. a
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1. Title of the Event/Activity
10 Word Limit Pints and Professionals U
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2. Proposed Location,Event/Activity,if applicable N
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Half Lion Public House N
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3. Grant Amount Requested to
(Whole numbers,no 3000
punctuation,ex.400, E
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2000...)
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4. Total Project Cost
(Whole numbers,no 6000
punctuation,ex.400,
Packet Pg. 70
4.D.b
2000...)
S. Name of Organization
10 Word Limit Pacific Northwest Defense Coalition
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Please ensure the individual listed below is authorized to sign financial contracts on behalf of your 0
organization. M
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6. First and Last Name Q
Denise Ryser
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7. Title
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Executive Director
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8. Mailing Address
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P.O. Box 1379
Lake Oswego,OR 97035
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9. Phone
407-227-2955
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10. Email LO
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denise@pndc.us
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11. Federal Tax ID Number
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20-3180915 N
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0
Event/Activity Information 2
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This information will be referenced by the Lodging Tax Advisory Committee during the grant
application review period. Keep your responses within the word limits.(You might consider drafting U
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responses in a word processor and copying to the online form). Portions of responses exceeding the F_
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word limit may not be considered. N
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12. Check all categories that apply to this application:
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[x] Leisure or business tourism promotion/marketing by a non-profit or the City to
[x] Marketing and/or operation of a special event or conference designed to attract leisure or business
travelers E
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13. Describe your business or leisure travel-related activity or event and target audience.What methods Q
will you use to promote your project/event to business and leisure travelers(ex.mailings,advertising,
social media,etc)?
250 Word Limit
Pints and Professionals is a PNDC hosted,fun-filled, networking happy hour. It is an in-person networking
Packet Pg. 71
4.D.b
event that is a great opportunity for folks to engage with PNDC members(defense industry manufacturers)
and other businesses in the defense/security industry.There is ample time to mingle, make business
connections,and enjoy good food and refreshments.The target audience is any company or business that
participates in the defense industrial base.This would include the huge presence of aerospace companies
in the greater Kent area.The PNDC membership and greater connection to the defense ecosystem expands
throughout the entire Pacific Northwest.The target audience will include the defense industrial supply c
chain but additionally any company that adds value to the entire process, by example: businesses that do
materials testing,technology support or certification management. Due to the complexity of maintaining 2
defense contracts as a supplier or small-part producer,connecting with the web of business required to be a
successful is an incredible opportunity at events like these.The event will be promoted through our Q
network via the PNDC newsletter along with social media and advertising to get non-members involved.We i
seek to engage with those not currently robustly connected to the ecosystem and induce additional 0
x
opportunities for both our members and new businesses. 0
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14. How does your project/event promote a positive image for Kent as business or leisure destination? .a
250 Word Limit J
This event has been successful in many other areas that PNDC supports its members, including Oregon, 2
0
south Washington,and upcoming in Idaho.These have been fan favorite opportunities to make new 0
connections for business relationships today and sharing networks across the industry for potential
business tomorrow.While we have only done this event in Kent recently,this is our expansion into the 0
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exploding manufacturing and aerospace activity occurring in the city and greater area. Being able to
0
connect the growth happening within in the Kent area to the Pacific Northwest at large is a cornerstone of
PNDC's mission to support the defense industrial supply chain.Our Pints and Professionals is a win-win for w
both promoting a positive image of Kent for business AND leisure.With the PNDC network, business from
throughout the PNW will flock to Kent for a leisure activity and be introduced to the robust business M
environment that it has to offer.As Kent has continued to grow and make its mark on the state of
Washington as home to many great space companies,the support needed for those activities to be
successful and stay require the support of the entire supply chain.Showing the region that Kent not only a
boasts a phenomenal business sector, but also an inviting leisure environment,should indicate to
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companies seeking to expand that Kent is a place to be. 0
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2
15. What kind and degree of partnership does the project/event exhibit(volunteer involvement, 0.
Q.
interjurisdictional,corporate,business and/or civic organization support)? Q
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250 Word Limit i
The Pints and Professionals event exhibits partnerships between business across the entire Pacific
Northwest. Even as one of our first ones in the Kent area,the 2023 event in January brought 54 attendees H
together in the Kent area from Oregon, Idaho and across Washington.The potential for the intended 2024 _J
version that PNDC could see double that participation and expand the opportunity for multi-jurisdictional c
business across state lines flowing to and through Kent.Our past event had a corporate partnership who N
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provided branded take-home products for those who joined the networking event.Support and partnership E
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with the City of Kent could propel our 2024 event to new heights by attracting more businesses to Kent by Q-
providing an opportunity to talk to some of the large defense and aerospace companies in the city.
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16. Applicants are encouraged to seek multiple sources of revenue.What other revenue sources will be
used to support this project/event? Are you applying for Lodging Tax Funds from another
municipality? If yes,list the other jurisdictions)and amount(s)requested. Q
250 Word Limit
Revenue for this event in our other jurisdictions has been supported by sponsors and an entrance fee.This
event could see intense growth in 2024 with the investment of this grant and also offer an avenue to lower
Packet Pg. 72
4.D.b
the barrier of entry on participation fees.Such removal of financial burden on potential participants will
expand the reach of the event and create more volume of communication, business interaction,and
recognition of the value found in the City of Kent. PNDC is not applying for Lodging Tax Funds from another
municipality at this time.
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17. If only partial funding is available,can the project/event be modified and still continue? Please explain C
how.
0
250 Word Limit .2
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Yes. PNDC hosts this style of event in other areas of the Pacific Northwest. Notwithstanding,the addition of 0'
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Kent to our rotation has been beneficial to the manufacturing base by highlighting the value found in the
city.This event has been hosted at the levels mentioned previously in this application.Therefore,a partial M
fund would still be a huge support component for PNDC to expand reach and draw a broader audience into x
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the Kent area to make business connections with the defense industrial base at large. I—
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18. Is this funding request for a new project/event or to continue or expand an ongoing project/event? If c
the proposal is associated with an existing project/event-in operation for more than three years-it J
must be for expansion or enhancements that are clearly defined or measurable. Please d m
escribe. `o
250 Word Limit
This funding request is for an expansion of a event style that has been hosted by PNDC across the PNW in a
variety of areas.Our extension into Kent has only been recent and has not been in operation for more than
three(3)years. Regardless,the funding from the City of Kent would be an expansion opportunity for this M
type of event by increasing the ability for marketing and potentially a larger venue in Kent. PNDC hopes to >
continue to expand event activities in Kent due to the business relationships that exist there that could w
support not only our members, but the economy of Kent as a whole. Even though the event has not been ,n
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operating for more than three(3)years,expansion opportunities include:setting up room blocks for the
event in local hotels for our traveling participants or bringing in a speaker/presenter.
Scope of Work (L
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This information will be used to generate a one-page Scope of Work for contracting purposes if your Q
event/activity is awarded funds. Please summarize your responses into bulletized lists within the Q
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prescribed word limits. Each point should reference key objectives or milestones. i
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19. Goals F_
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Bullet 1-30 Word Limit N
Provide critical exposure to the defense manufacturing and aerospace industry in Kent to the entire Pacific N
Northwest defense industrial base ecosystem 0)
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Bullet 2-30 Word Limit Q
Create and environment conducive to business networking and business expansion for companies in Kent
and throughout the Pacific Northwest
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Bullet 3-30 Word Limit E
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Bring recognition to the robust defense industrial supply chain and expand opportunities for business 0
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security, resiliency,and durability Q
Bullet 4-30 Word Limit
Support the Kent ecosystem by leveraging the PNDC network and bringing companies to the area to see
what Kent has to offer from both business and leisure perspectives
Bullet 5-30 Word Limit
Packet Pg. 73
4.D.b
Not answered
20. Outcomes/Deliverables
Bullet 1-30 Word Limit
Increase the participation at the Kent Pints and Professionals by 50%to having 75 participants from the N
same breadth as 2023 (Oregon, Idaho,Washington) o
Bullet 2-30 Word Limit
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Attract a second corporate partnership for the event to entice more small businesses and provide an .2
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opportunity to share their business value with larger companies in the industry °-
Q
Bullet 3-30 Word Limit
Connect with Kent based companies that could benefit from PNDC or the PNDC network and continue to
lean into the area with our organization x
Bullet 4-30 Word Limit H
Not answered
Bullet 5-30 Word Limit
Not answered G
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21. Estimated Completion Date j
Bullet 1-30 Word Limit c
Planning for our 2023 event began November 2022.Venue was secured prior to December 2022 which y
included marketing and promotion.A similar schedule will be followed for the 2024 event.
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22. Success Measures
Bullet 1-30 Word Limit uO
LO
Positive feedback from participants about business connections made and event structure
Bullet 2-30 Word Limit Y
Additional participation from Kent-based companies interacting with the defense supply chain throughout
the Pacific Northwest a
N
Bullet 3-30 Word Limit 0
0
Not answered c
Q
Q.
23. Outline the timeline and milestones for project completion into a list. Include dates and expectations Q
for key activities.
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250 Word Limit 0
November 2023: begin planning,venue contact, prepare socials and promotional outreach,sponsor U
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outreach ~
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December 2023:secure venue, launch social and promotional outreach, begin registrations N
January(24,subject to scheduling), 2024: Pints and Professional event N
January-February 2024:survey feedback from participants, metrics evaluation
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24. What is the projected overall attendance at your proposed event/activity?
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10 Word Limit,number or 70 or more
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range acceptable
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25. What is the projected number of attendees who will stay in Kent overnight in paid accommodations?
10 Word Limit,number or 10 to 15 percent
range acceptable
Packet Pg. 74
4.D.b
26. Additional Forms
If your application is awarded a grant,these forms are required for contracting purposes. To expedite
the process, please submit the following forms to LTACOKentWA.gov:
• Vendor Form for Grant Recipient(PDF) y
c
• Form W-9(PDF) 0
• Copy of Current Insurance Certificate. While not required at time of application,grant cc
2
awardees must obtain levels of insurance prescribed in Insurance Requirements for LTAC Grant Q
Agreement(PDF) Q
c
You may also submit any supporting documentation(presentations,reports,links,etc)to
C9
LTACOKentWA.gov. x
R
H
Be sure to note the name of your organization and activity/project referenced in your application in c
the email subject line. Keep the size of each email,with attachments,to less than 10 MB.
0
J
27. 1 am an authorized agent of the nonprofit and/or public organization/agency applying for funding. I o
understand that:
• If awarded,my organization will enter into a contract with the City of Kent and provide liability
insurance for the duration of the contract naming the City as an additional insured.
CU
• Half of the grant funds,unless otherwise specified,will be provided once the contract is
cu
executed.The remaining half will be reimbursed after the activity/event and a signed >
w
reimbursement invoice,copies of receipts over$100 have been submitted to the City,as well
r
as a report documenting economic impact results in a format determined by the City. LO
M
The certification field is required and cannot be left blank.
[X] M
IL
c
0
r
Q
Thank you, Q
City of Kent
cu
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This is an automated message generated by Granicus. Please do not reply directly to this email. U
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Packet Pg. 75