HomeMy WebLinkAboutCity Council Committees - Lodging Tax Advisory Committee - 09/07/2012 (2) "'�e KENT
W I s I I . T
AGENDA
LODGING TAX ADVISORY COMMITTEE MEETING
September 7, 2012, 4-5:00 pm
Centennial Building - Centennial North Conference Room
(across from the elevators)
400 W. Gowe, St.
Mission
Promote the City as a destination to increase tourism and business
development
1. Introduction
• Call for additions to the agenda Jamie Perry
• Approval of minutes of August 2, 2012
2. Reports - KDP Skate America Ask Barbara Smith
3. Discussion All
4 -udget Bob Nachlinger
5. For the good of the order
6. Assignments for the next meeting
7. Next meeting date
(3rd Thursday every other month) Next meeting 9/20/2012
ew
Kent's Committee to Promote Downtown
Kent,WA 98032 September 6, 2012
On behalf of the people in Kent working to promote downtown Kent during the Skate America event,
October 19-21, 2012, we are requesting$5338.00 to pay for our promotion banners.
The banners would say"Welcome Skate America" "October 19-21, 2012 @ ShoWare Center". Please
see the attached sample of what will be on the banners; both pole and street banners.
Our thought is that these would be used for PROMOTING the event and to remind those driving through
Kent about Skate America. It will also be used to let everyone know how excited we are about our
delegates and visitors selecting Kent to host their event. Having 15,000 visitors in less than a week will
be a huge economic boost to our local economy and especially our hotels. 52 delegates from 13
countries have to stay somewhere, not to mention their family, coaches, officials, and friends and those
that just love figure skating.
The banners would serve as visible evidence that the community is excited about welcoming US Figure
Skating and Skate America and WILL make an impression on the organizers of the event who share
information (and offices in Colorado)with organizers of many other Olympic sports events, such as USA
Gymnastics, USA Volleyball. These type of events draw lots of people and do create overnight stays.
Originally we request$10,000 for help in paying for transportation and banners.We have exhausted our
research for transportation and found that it was extremely expensive and not possible at this time. We
then focused on banners that we could distribute around Kent. Here is what our new proposal is
requesting.
24 pole banners 18"X 59" @$88 each $2112
6 pole banners 39"X 24" @$68 each $408
4 street banners 30'X 3" @$440 each $1760
4 street banners 10"X 3' @$143 each 572
$4852
Tax @ 10% $ 486
Total Request: $5338
ShoWare Center and Kent Downtown Partnership and Skate America have been working hard to find
multiple ways we can market the event to those outside of Kent. We too want to create overnight stays.
Those staying overnight spend money for dining and shopping and services.We have built a 7 foot
thermometer that we hope can be placed on Smith Street. Each day the new date will show(we are
doing this) and counts down the days to Skate America. We also are working on creating brochures that
will give people more reasons to stay longer, a historical walking tour brochure and the ease of finding
dining and shopping opportunities. These are costing KDP a few thousand dollars. We aren't finished
yet, as we are trying to find additional funding for lights for the kick-off party. Skate America already has
on ShoWare Center's window life size cling-ons of some of the skaters. Kent Chamber and KDP and
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ShoWare all have information about Skate America on their websites and we are marketing it each week
when we send out our eBlast of what is happening in Kent. We would appreciate your approving this
request. It will make a difference and it is an investment in the future to bring more events like this back
to Kent. Barb Smith, Spokesperson 253-813-6976 barbaras@kentdowntown.org
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pole banners
WELCOME WELCOME WELCOME WELCOME WELCOME WELCOME
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PLACES BANNERS WILL BE PLACED.
30X10 1. 108th&W.Valley 10X3 1. Smith&2nd
2. 277th overpass 2. Willis Street on fence by tracks off 167 Hiway
3. James Street,East 3. Central Avenue
4. Riverview Blvd.Bridge 4. Washington Avenue
�•✓ Pole banners will be on Smith,2"d,Meeker,Gowe,1s t,4th James,anywhere we already have the same size pole banners up.
We will be sure we cover as many main streets as we can. The city has agreed to work with us on this at no extra charge.
Previously,it was thought they would have to charge us for installation. That is a huge savings to this project.
LODGING TAX OPERATING FUND
As of July 31, 2012
2011 2012 2012 2012
Actual Budget YTD Est Actual
Beginning Fund Balance 48,624 86,810 86,810 86,810
Revenues
Lodging Tax 182,840 181,160 93,462 191,982
Miscellaneous Income 33 300 72 91
Total Revenues 182,873 181,460 93,534 192,073
Total Resources 231,498 268,270 180,344 278,883
Expenditures
Seattle Southside Visitor Services 120,000 120,000 70,000 120,000
Tourism Unallocated 5,000 5,000 10,000 10,000
Tourism Chamber 18,500 18,500 4,625 18,500
Miscellaneous Revenue
Total Expenditures 143,500 143,500 84,625 148,500
Transfers Out - ShoWare Marquee Project 1,188
Transfers Out - ShoWare Impact Study 5,000 5,000
Transfers Out - Ballfield Portable Fencing 10,000 10,000
Total Expenditures and Transfers 144,688 158,500 84,625 163,500
Change in Fund Balance 38,186 22,960 8,909 28,573
Ending Fund Balance 86,810 109,770 95,719 115,383
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