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Home My WebLink AboutCity Council Committees - Public Facilities District Board - 04/27/2017Unless otherwise noted, the Public Facilities District meets at 4 p.m. on the last Thursday of each quarter at the ShoWare Center, 625 West James Street, Kent, WA 98032. For additional information please contact Kimberley A. Komoto, City Clerk at 253-856-5728 or via email at Kkomoto@KentWA.gov. Any person requiring a disability accommodation should contact the City Clerk’s Office at 253- 856-5725 in advance. For TDD relay service call Washington Telecommunications Relay Service at 1-800-833-6388. Public Facilities District Board Board Members: Mike Miller - Lew Sellers – Randall Smith – Jeff Piecewicz – Carmen Goers Officers: Mike Miller, Chair – Jeff Piecewicz, Vice Chair, Staff Representatives: Aaron BeMiller, Treasurer - Kimberley A. Komoto, Secretary April 27, 2017 4 p.m. ShoWare Center Item Description Action Speaker Time 1. Call to order Chair Miller 1 2. Roll Call Chair Miller 1 3. Changes to the Agenda Chair Miller 1 4. Approval of Minutes dated January 26, 2017 YES Chair Miller 1 5. Nominations and Elections of Officers Pursuant to Section 7.2 of the Bylaws YES Chair Miller 5 6. Financial Reports A. City of Kent B. ShoWare Center YES Aaron BeMiller Arletta Voter 5 7. Operational Updates: A. General Manager B. Marketing C. City of Kent NO Tim Higgins Ryan Hart Ben Wolters 15 8. Seattle Thunderbirds Update A. Sales, Marketing and Attendance B. Advertising and Suite Sales NO Colin Campbell 10 10. Other Business Chair Miller 1 11. Adjournment YES Chair Miller 1 This page intentionally left blank. Public Facilities District Board Regular Meeting January 26, 2017 Minutes Kent, Washington Pending Approval Page 1 of 4 Date: January 26, 2017 Time: 4 p.m. Place: Centennial Center North/South Attending Board: Lew Sellers Randall Smith Jeff Piecewicz Carmen Goers Other Attendees: Tim Higgins, SMG General Manager Ryan Hart, SMG Director of Marketing Arletta Voter, SMG Finance Director Aaron BeMiller, City of Kent Finance Director (Board Treasurer) Tammy White, Assistant City Attorney Ben Wolters, City of Kent Economic & Community Development Director Kimberley A. Komoto, City Clerk (Board Secretary) Absent: Mike Miller, Chair – Excused Absence Agenda: 1. Call to Order The meeting was called to order at 4:13 p.m., with acting Chair Lew Sellers presiding. 2. Roll Call All members present with the exception of an excused absence for Mike Miller. 3. Changes to the Agenda None 4. Excused Absence for Chair Miller Approved 5. Approval of Minutes dated April 21, 2016, and July 28, 2016 Jeff Piecewicz MOVED to approve the minutes dated April 21, 2016, and July 28, 2016. Randall Smith SECONDED the motion. The Motion passed unanimously with a vote of 4-0. 6. Nominations and Elections of Officers Pursuant to Section 7.02 of the Bylaws Public Facilities District Board Regular Meeting January 26, 2017 Minutes Kent, Washington Pending Approval Page 2 of 4 Randall Smith MOVED to postpone the election of officers and nominations to the next regular meeting to allow for Chair Miller to be present. Jeff Piecewicz SECONDED the motion. The Motion passed unanimously with a vote of 4-0. 7. Finance Reports a. City of Kent. Aaron BeMiller, City of Kent Finance Director, conveyed that the ShowWare Center Operating Fund and Kent Special Events Center Public Facilities District Fund, Preliminary December 31, 2016, reports provided in the agenda packet were incorrect. Aaron distributed the corrected versions to the board. Aaron explained the significant differences between the incorrect and correct versions. Aaron provided details of the revenues and expenditures and also made a correction to the Change in Fund Balance and Ending Fund Balance. Aaron explained the bond debt service payments and the obligations of the Public Facilities District and the City of Kent. Aaron provided details on the City’s ShoWare Operating Fund report including revenues and expenditures. b. ShoWare Center. Arletta Voter, SMG Finance Director, provided an updated version of the ShoWare Center Income Statement for the quarter ending December 31, 2016, for the quarter ending September 30, 2016, and the Income and Expense Comparison chart for 2009-2016. Arletta indicated that 2016 was the best year ever. She provided details from the Income Statement for the quarter ending December 31, 2016, including direct event income, ancillary income, other event income, indirect expenses, and the admission tax. Tim Higgins, SMG General Manager, provided additional details of the income and expense comparison. Tim indicated that when revenues increase, expenses also increase. Additionally, Tim conveyed that they do not budget for the playoffs, and the increase in revenue was partly due to shows that were booked, but not included in the budget. Tim provided information on increasing ticket prices, food prices, rental rates, wages, and taxes. 8. Operations Update a/b. General Manager/Marketing Update Ryan Hart provided the marketing update with all details included in today’s agenda packet. Ryan expanded on the ShoWareCenter.com website, Facebook and Twitter. Ryan reviewed the 2016 highlights that are detailed in the packet in addition to providing information on upcoming ticketed, community and catering events. Ryan and Tim Higgins conveyed that they are looking for new shows/markets and discussed the availability of days to book events. Tim indicated that they have a painter on site and that they are painting on a daily basis. Public Facilities District Board Regular Meeting January 26, 2017 Minutes Kent, Washington Pending Approval Page 3 of 4 C. City of Kent. Ben Wolters indicated that the ShoWare Center is getting traction in the marketplace and he is hopeful for another good year. Ben sees potential opportunity from the growth of the populations in South King County and specifically in Kent. Ben indicated that Accesso bought out ShoWare and Accesso is pleased with the financial returns the naming rights with the City. Ben indicated Accesso sees the benefit in continuing to work with the City. Ben expanded on the anticipated building expenses including the anticipated replacement of the carpeting and seats. Ben reported that the ice plant construction defect has been completely resolved with modifications to the existing system. Ben is working with Tim and SMG to identify potential large capital replacement items that will need to be replaced over the next 5-10 years. Aaron clarified that the City has a capital budget line item in its ShoWare Operating Fund. Ben conveyed that the City will not defer capital improvements and will keep up with maintenance and improvements on the ShoWare Center. 9. Seattle Thunderbirds Update a/b. Thunderbird Sales, Marketing & Attendance and Advertising and Suite Sales Colin Campbell indicated that some of the benefits that directly correlate to the successful 2016 season include selling more advertising, new season ticket sales, in addition to a new partnership with KCPQ to televise eight games in 2017, with the first televised game scheduled for February 18, 2017. Colin provided details regarding the fundraising events held in 2016, including the “Pink the Rink” where Breast Cancer Awareness and Valley Guys and Girls were the beneficiary of the $26,000 raised. In November, the 5th Annual Thunderbird Community Sports Foundation Night raised over $20,000 where local youth sports groups that participated in selling tickets for that night benefitted from the funds raised. Since the inception of foundation’s fundraising events at the ShoWare Center, over $550,000 has been raised and donated to local youth sports groups. Colin conveyed that, in conjunction with the City they are exploring the possibility of funding an outdoor roller hockey rink. Public Facilities District Board Regular Meeting January 26, 2017 Minutes Kent, Washington Pending Approval Page 4 of 4 Colin detailed the 2017 events, including the Annual Toy Drive in partnership with Les Schwab, and the Fred Meyer Teddy Bear Toss where the game was sold out and over 7,000 bears were donated. The Community in Schools Mentor Night was also held in January. In February the Thunderbird Community Sports Foundation sponsored the guaranteed $10,000 - 50/50 Prize Night. In addition to the $10,000 prize, an additional $10,000 was raised for the Foundation. Finally, the Annual Hockey Challenge to support the Ronald McDonald House will be held. Over the past 14 years, more than $4,200,000 has been raised for this cause. Colin provided information on marketing and suite sales. Tuesday night suite sales are sold out and they are having success selling ticket for other events. 10. Other Business None 11. Adjournment Lew Sellers adjourned the meeting. Meeting adjourned at 5:07 p.m. Kimberley A. Komoto City Clerk/Board Secretary January 26, 2017 2013 2014 2015 2016 2017 2017 Actual Actual Actual Actual Adopted YTD Beginning Fund Balance (2,735,808) (2,456,087) 19,990 1,596,543 2,373,340 2,147,074 Revenues Admissions Tax 251,405 256,124 375,049 385,546 350,000 SMG Income 18,524 181,900 Puget Sound Energy Grant Other Income 28,000 280,543 Transfer In Capital (Lifecycle)259,310 300,000 300,000 Transfer In from GF 500,000 3,200,000 1,000,000 500,000 500,000 Total Revenues 751,405 3,456,124 1,680,882 1,647,988 1,150,000 - Expenditures Salaries & Benefits Supplies Services 471,684 972,046 518,716 761,052 1,064,320 107,416 Capital Outlay 8,000 334,347 23,634 Bank Account Adjustment (414,387) 2,058 25,000 Transfers Out Total Expenditures 471,684 980,046 104,330 1,097,457 1,089,320 131,050 Change in Fund Balance 279,721 2,476,077 1,576,553 550,531 60,680 (131,050) Ending Fund Balance (2,456,087)19,990 1,596,543 2,147,074 2,434,020 2,016,025 SHOWARE CENTER OPERATING FUND March 31, 2017 This page intentionally left blank. 2012 2013 2014 2015 2016 2017 Actual Actual Actual Actual Actual YTD Beginning Fund Balance 121,211 123,989 130,696 149,098 283,254 314,697 Revenues Sales & Use Tax 677,937 714,360 784,330 830,283 910,062 230,522 City of Kent 3,064,025 3,104,475 3,029,824 3,184,220 2,615,355 Interest - Sales Tax 561 300 308 706 1,825 677 Total Revenues 3,742,523 3,819,135 3,814,462 4,015,209 3,527,243 231,200 Total Resources 3,863,734 3,943,124 3,945,158 4,164,307 3,810,497 545,897 Expenditures Services and Charges 1,505 Debt Service 3,738,240 3,812,428 3,796,060 3,881,053 3,495,799 Total Expenditures 3,739,745 3,812,428 3,796,060 3,881,053 3,495,799 0 Change in Fund Balance 2,778 6,707 18,402 134,156 31,443 231,200 Ending Fund Balance 123,989 130,696 149,098 283,254 314,697 545,897 March 31, 2017 PUBLIC FACILITIES DISTRICT FUND (PFD) KENT SPECIAL EVENTS CENTER This page intentionally left blank. Rec'd From For the 2016-2017 Percent State Month of 2012 2013 2014 2015 2016 2017 Variance Change March January 46,602.21 51,168.67 54,393.18 62,093.69 67,491.02 66,601.62 (889.40) -1% April February 49,815.46 49,710.74 51,311.25 62,665.01 70,218.75 7,553.74 12% May March 54,277.64 59,046.95 63,646.55 66,367.08 80,978.10 14,611.02 22% June April 49,261.77 55,538.05 61,993.29 65,371.95 72,265.70 6,893.75 11% July May 56,321.68 60,088.10 64,218.58 64,346.46 69,656.54 5,310.08 8% August June 61,884.22 62,538.27 71,784.55 74,724.59 79,863.45 5,138.86 7% September July 57,393.92 62,625.41 67,029.60 71,400.46 70,492.04 (908.42) -1% October August 59,303.71 60,085.81 65,322.35 65,419.73 74,139.52 8,719.79 13% November September 61,748.38 62,922.07 73,134.60 76,450.14 80,821.74 4,371.60 6% December October 57,441.73 61,637.13 67,503.38 66,926.27 80,215.06 13,288.79 20% January November 54,623.15 55,475.85 63,529.29 64,428.54 75,435.99 11,007.45 17% February December 69,263.39 73,523.24 80,463.26 90,088.90 88,484.53 (1,604.37) -2% Total 677,937.26 714,360.29 784,329.88 830,282.82 910,062.44 YTD 554,050.72 585,361.20 640,337.33 675,765.38 910,062.44 66,601.62 73,492.89 11% Month to Date 46,602.21 51,168.67 54,393.18 62,093.69 67,491.02 66,601.62 (889.40) -1% * Note: Shaded dollars and percentage change variance are for 2015-2016. KENT PUBLIC FACILITIES DISTRICT Sales Tax Collections Inception to Date thru March 31, 2017 This page intentionally left blank. This page intentionally left blank. This page intentionally left blank.  ShoWare Center - 625 W James St - Kent, WA 98032 - Ph 253.856.6999 - ShoWareCenter.com  PFD Marketing Update – April 27, 2017  ShoWare Center - 625 W James St - Kent, WA 98032 - Ph 253.856.6999 - ShoWareCenter.com  Total Attendance – 3,183,738  2011 – 381,159  2012 – 352,490  2013 – 371,545  2014 – 370,015  2015 – 414,090  2016 – 452,204  2017 – 168,355 SOCIALIZE with ShoWare Center Total Number of unique session visits to ShoWareCenter.com – 3,107,094 o 2013 monthly average – 30,141 o 2014 monthly average – 28,313 o 2015 monthly average – 30,093 o 2016 monthly average – 31,290 o 2017 monthly average – 33,960 Total Number of page views – 29,541,363 (7.6 pages per visit) AS OF TODAY – Social Media statistics: @ShoWareCenter  Facebook: 13,275 Likes (Increase of 500+) / 39,425 Average Total Reach  Twitter: 1,961 Followers / Averaging 30,000 monthly impressions  Instagram: 696 Followers / Averaging 2,000 weekly impressions  Includes apps for ticket sales, e-news sign-up, contesting and more AS OF TODAY – Email Marketing information:  75,762 active email subscribers in database  Average open rate per email – 30% / avg. click rate 10-15% 131,826 136,728 127,749 130,622 175,279 168,355 120,000 130,000 140,000 150,000 160,000 170,000 180,000 190,000 2012 2013 2014 2015 2016 2017 1st QTR: Attendance Tracker  ShoWare Center - 625 W James St - Kent, WA 98032 - Ph 253.856.6999 - ShoWareCenter.com  ShoWare Center News / Highlights:  Seattle Thunderbirds rematch with Kelowna Rockets in Western Conference Championship round of WHL Playoffs – chance to get back to WHL Championship for 2nd straight year!  Tacoma Stars closed out the season on March 4th with highest attended game (close to 4,000) since moving to the ShoWare Center in Kent  Banda MS returned on April 2 – SOLD OUT for 2nd consecutive year (6,310 tickets sold)  Recent concert announcements for 2017, with more soon on the way:  Rahat Fateh Ali Khan – April 30  Maxwell: Summers’ Tour ‘ 17 w/ Common and Ledisi – June 20  Throwback Sizzling Jam w/ Tony! Toni! Toné!, Dru Hill and more – July 14  World-renowned life-coach and motivational speaker – Tony Robbins – presented to a sold-out crowd of 5,200 at the National Achievers Congress event on March 1  4,000+ high school students travelled from throughout the state to attend the Servus Leadership Conference on March 8, which featured Seattle Seahawk Doug Baldwin as the keynote speaker  Continuing trend of strong ticket sales for Christian concerts held at ShoWare Center  The Rock & Worship Roadshow – March 17 (5,000+ attendance)  Newsboys: Love Riot Tour – April 7 (SOLD OUT)  City of Kent’s annual You, Me, We Celebration – ‘Festival of FREE Family Fun’ celebrated its seventh year at ShoWare Center on January 27  Legends Football League – Seattle Mist kick-off their eighth season playing in Kent on May 20 vs. Denver Dream, followed by July 15 vs. Austin Acoustic  Early returns on investment in redesign of ShoWareCenter.com with increases in overall number of visits, decreased bounce rate, and longer average session duration  ShoWare Center partnered with the Veteran Tickets Foundation (VetTix) to donate tickets to active military, veterans and their family members to come out and see Bret Michaels and Warrant on February 23.  ShoWare Center - 625 W James St - Kent, WA 98032 - Ph 253.856.6999 - ShoWareCenter.com  Upcoming Ticketed Events  Seattle Thunderbirds (Playoff) Hockey: Western Conference Championship  T-Birds vs Kelowna – April 21 (GM 1)  T-Birds vs Kelowna – April 22 (GM 2)  T-Birds vs Kelowna – April 28 (GM 5 - *if necessary)  T-Birds vs Kelowna – May 2 (GM 7 - *if necessary)   Rahat Fateh Ali Khan: The Tribute Tour – April 30  LFL: Seattle Mist vs Denver Dream – May 20  Junior Roller Derby Association Championships – May 25-28  Maxwell: Summers’ Tour ’17 – June 20  Throwback Sizzling Jam – July 14  LFL: Seattle Mist vs Denver Dream – July 15  Seattle Thunderbirds 2016-17 Season – starts back up in September  Disney On Ice – November 1-6  Tacoma Stars – Returning in November Upcoming Community & Catering Events  ShoWalk, Monday & Thursdays mornings, 9a-11a – ending in May  Kent Chamber of Commerce President’s Gala – May 5  Kent Pediatric Luncheon – May 19  Khalsa Day Parade – May 21  City of Kent’s Public Works Showcase – May 25  Kent Downtown Partnership Auction – June 3  Kent International Festival – June 9  High School/College Graduations – June 11, 12, 13, 14, 15, 16, 17, 19, 22, & 24 o 17 total graduations over the course of 9 event days  City Career Fair: Annual Diversity Employment Day (Career Fair) – July 19  Seattle Tbirds Hockey School – August 7-11 & 14-18 SEATTLE MIST vs. AUSTIN ACOUSTIC Jul 15 | 7PM ON SALE NOW! WHL PLAYOFFS: SEATTLE T-BIRDS vs. KELOWNA (GM2) Apr 22 | 7:05PM ON SALE NOW! ON SALE NOW! APR 21 | 7:35PM $22 - $44 WHL PLAYOFFS: SEATTLE T-BIRDS vs. KELOWNA KENT INTERNATIONAL FESTIVAL Jun 3 | 10AM FREE ADMISSION! Follow us on Instagram @ShoWareCenter LIKE the ShoWare Center on Facebook T-BIRDS ANNUAL SKILLS CAMP Aug 7-11 & 14-18 Register online at seattlethunderbirds.com KENT CHAMBER PRESIDENT’S GALA & AWARDS May 5 | 5PM kentchamber.com RAHAT FATEH ALI KHAN Apr 30 | 6PM ON SALE NOW! MAY 20 | 7PM $27 - $102 ON SALE NOW! SALE NOW! LFL: SEATTLE MIST vs. DENVER KDP AUCTION – UNDER THE STARS Jun 9 | 5PM CALL 253-813-6976 THROWBACK SIZZLING JAM Jul 14 | 8PM ON SALE NOW! MAXWELL: w/ Common & Ledisi Jun 20 | 8PM ON SALE NOW! Follow us on Twitter @ShoWareCenter