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PK18-300 - Original - JayRay ADS & PR, Inc. - Marketing and Outreach Plan - 07/24/2018
ANT Records Management Document CONTRACT COVER SHEET This is to be completed by the Contract Manager prior to submission to the City Clerk's Office. All portions are to be completed. If you have questions, please contact the City Clerk's Office at 253-856-5725. ❑ Blue/Motion Sheet Attached ® Pink Sheet Attached Vendor Name: ]ayRaiy ADS & PR, Inc Vendor Number (]DE): Contract Number (City Clerk :-3UU Category Contract Agreement Sub-Category (if applicable) Ciq.kg54 an iLern _ Project Name: Marketing and Outreach Plan Contract Execution Date: -I1791 � Termination Date: Contract Manager: Brian Levenhagen Department: Parks Contract Amount: $62.916 Approval Authority: ❑ Director ® Mayor ❑ City Council Other Details: KENT CONSULTANT SERVICES AGREEMENT between the City of Kent and JayRay ADS & PR, Inc. THIS AGREEMENT is made between the City of Kent, a Washington municipal corporation (hereinafter the "City"), and JayRay ADS & PR, Inc organized under the laws of the State of Washington, located and doing business at 535 Dock Street, Ste. 205, Tacoma, WA 98402 (hereinafter the "Consultant"). I. DESCRIPTION OF WORK. Consultant shall perform the following services for the City in accordance with the following described plans and/or specifications: Consultant shall provide a marketing and outreach plan for Kent Parks, Recreation, & Community Services as set forth in Exhibits A-C, which are attached and incorporated herein. Consultant further represents that the services furnished under this Agreement will be performed in accordance with generally accepted professional practices within the Puget Sound region in effect at the time those services are performed. II. TIME OF COMPLETION. The parties agree that work will begin on the tasks described in Section I above immediately upon the effective date of this Agreement. Consultant shall complete all work described in Section I by December 20, 2018, and in accordance with the schedule set forth in Exhibit C. III. COMPENSATION. A. The City shall pay the Consultant, based on time and materials, an amount not to exceed Sixty two thousand nine hundred and sixteen dollars ($62,916), for the services described in this Agreement. This is the maximum amount to be paid under this Agreement for the work described in Section I above, and shall not be exceeded without the prior written authorization of the City in the form of a negotiated and executed amendment to this agreement. The Consultant agrees that the hourly or flat rate charged by it for its services contracted for herein shall remain locked at the negotiated rate(s) for a period of one (1) year from the effective date of this Agreement. The Consultant's billing rates shall be as delineated in Exhibit C. B. The Consultant shall submit monthly payment invoices to the City for work performed, and a final bill upon completion of all services described in this Agreement. The City shall provide payment within forty-five (45) days of receipt of an invoice. If the City objects to all or any portion of an invoice, it shall notify the Consultant and reserves the option to only pay that portion of the invoice not in dispute. In that event, the parties will immediately make every effort to settle the disputed portion. IV. INDEPENDENT CONTRACTOR. The parties intend that an Independent Contractor- Employer Relationship will be created by this Agreement. By their execution of this Agreement, and in accordance with Ch. 51.08 RCW, the parties make the following representations: CONSULTANT SERVICES AGREEMENT - 1 (Over$20,000) A. The Consultant has the ability to control and direct the performance and details of its work, the City being interested only in the results obtained under this Agreement. B. The Consultant maintains and pays for its own place of business from which Consultant's services under this Agreement will be performed. C. The Consultant has an established and independent business that is eligible for a business deduction for federal income tax purposes that existed before the City retained Consultant's services, or the Consultant is engaged in an independently established trade, occupation, profession, or business of the same nature as that involved under this Agreement. D. The Consultant is responsible for filing as they become due all necessary tax documents with appropriate federal and state agencies, including the Internal Revenue Service and the state Department of Revenue. E. The Consultant has registered its business and established an account with the state Department of Revenue and other state agencies as may be required by Consultant's business, and has obtained a Unified Business Identifier (UBI) number from the State of Washington. F. The Consultant maintains a set of books dedicated to the expenses and earnings of its business. V. TERMINATION. Either party may terminate this Agreement, with or without cause, upon providing the other party thirty (30) days written notice at its address set forth on the signature block of this Agreement. After termination, the City may take possession of all records and data within the Consultant's possession pertaining to this project, which may be used by the City without restriction. If the City's use of Consultant's records or data is not related to this project, it shall be without liability or legal exposure to the Consultant. VI. DISCRIMINATION. In the hiring of employees for the performance of work under this Agreement or any subcontract, the Consultant, its subcontractors, or any person acting on behalf of the Consultant or subcontractor shall not, by reason of race, religion, color, sex, age, sexual orientation, national origin, or the presence of any sensory, mental, or physical disability, discriminate against any person who is qualified and available to perform the work to which the employment relates. Consultant shall execute the attached City of Kent Equal Employment Opportunity Policy Declaration, Comply with City Administrative Policy 1.2, and upon completion of the contract work, file the attached Compliance Statement. VII. INDEMNIFICATION. Consultant shall defend, indemnify and hold the City, its officers, officials, employees, agents and volunteers harmless from any and all claims, injuries, damages, losses or suits, including all legal costs and attorney fees, arising out of or in connection with the Consultant's performance of this Agreement, except for that portion of the injuries and damages caused by the City's negligence. The City's inspection or acceptance of any of Consultant's work when completed shall not be grounds to avoid any of these covenants of indemnification. Should a court of competent jurisdiction determine that this Agreement is subject to RCW 4.24.115, then, in the event of liability for damages arising out of bodily injury to persons or damages to property caused by or resulting from the concurrent negligence of the Consultant and the City, its officers, officials, employees, agents and volunteers, the Consultant's duty to defend, indemnify, and hold the City harmless, and Consultant's liability accruing from that obligation shall be only to the extent of the Consultant's negligence. CONSULTANT SERVICES AGREEMENT - 2 (Over$20,000) IT IS FURTHER SPECIFICALLY AND EXPRESSLY UNDERSTOOD THAT THE INDEMNIFICATION PROVIDED HEREIN CONSTITUTES THE CONSULTANT'S WAIVER OF IMMUNITY UNDER INDUSTRIAL INSURANCE, TITLE 51 RCW, SOLELY FOR THE PURPOSES OF THIS INDEMNIFICATION. THE PARTIES FURTHER ACKNOWLEDGE THAT THEY HAVE MUTUALLY NEGOTIATED THIS WAIVER. In the event Consultant refuses tender of defense in any suit or any claim, if that tender was made pursuant to this indemnification clause, and if that refusal is subsequently determined by a court having jurisdiction (or other agreed tribunal) to have been a wrongful refusal on the Consultant's part, then Consultant shall pay all the City's costs for defense, including all reasonable expert witness fees and reasonable attorneys' fees, plus the City's legal costs and fees incurred because there was a wrongful refusal on the Consultant's part. The provisions of this section shall survive the expiration or termination of this Agreement. VIII. INSURANCE. The Consultant shall procure and maintain for the duration of the Agreement, insurance of the types and in the amounts described in Exhibit D attached and incorporated by this reference. IX. EXCHANGE OF INFORMATION. The City will provide its best efforts to provide reasonable accuracy of any information supplied by it to Consultant for the purpose of completion of the work under this Agreement. X. OWNERSHIP AND USE OF RECORDS AND DOCUMENTS. Original documents, drawings, designs, reports, or any other records developed or created under this Agreement shall belong to and become the property of the City unless otherwise expressly provided herein. Consultant, on the City's behalf, may arrange for the purchase from third parties the right to use original or stock photographs, illustrations, music, audio recordings, video recordings, and other intellectual or creative property. Consultant will consult with the City and purchase upon written preapproval the rights required for satisfactory completion of the work as directed by the City. These rights may restrict the City's use of the intellectual or creative property, such as for a set time period or specific use. All records submitted by the City to the Consultant will be safeguarded by the Consultant. Consultant shall make such data, documents, and files available to the City upon the City's request. The Consultant acknowledges that the City is a public agency subject to the Public Records Act codified in Chapter 42.56 of the Revised Code of Washington. As such, the Consultant agrees to cooperate fully with the City in satisfying the City's duties and obligations under the Public Records Act. The City's use or reuse of any of the documents, data, and files created by Consultant for this project by anyone other than Consultant on any other project shall be without liability or legal exposure to Consultant. XI. CITY'S RIGHT OF INSPECTION. Even though Consultant is an independent contractor with the authority to control and direct the performance and details of the work authorized under this Agreement, the work must meet the approval of the City and shall be subject to the City's general right of inspection to secure satisfactory completion. XII. WORK PERFORMED AT CONSULTANT'S RISK. Consultant shall take all necessary precautions and shall be responsible for the safety of its employees, agents, and subcontractors in the performance of the contract work and shall utilize all protection necessary for that purpose. All work shall be done at Consultant's own risk, and Consultant shall be responsible for any loss of or damage to materials, tools, or other articles used or held for use in connection with the work. XIII. MISCELLANEOUS PROVISIONS. A. Recyclable Materials. Pursuant to Chapter 3.80 of the Kent City Code, the City requires its contractors and consultants to use recycled and recyclable products whenever practicable. A price preference may be available for any designated recycled product. B. Non-Waiver of Breach. The failure of the City to insist upon strict performance of any of the covenants and agreements contained in this Agreement, or to exercise any option conferred by this CONSULTANT SERVICES AGREEMENT - 3 (Over$20,000) Agreement in one or more instances shall not be construed to be a waiver or relinquishment of those covenants, agreements or options, and the same shall be and remain in full force and effect. C. R_UgI uti,QL1. of Disputes and--Laver_ rrin Law. This Agreement shall be governed by and construed in accordance with the laws of the State of Washington. If the parties are unable to settle any dispute, difference or claim arising from the parties' performance of this Agreement, the exclusive means of resolving that dispute, difference or claim, shall only be by filing suit exclusively under the venue, rules and jurisdiction of the King County Superior Court, King County, Washington, unless the parties agree in writing to an alternative dispute resolution process. In any claim or lawsuit for damages arising from the parties' performance of this Agreement, each party shall pay all its legal costs and attorney's fees incurred in defending or bringing such claim or lawsuit, including all appeals, in addition to any other recovery or award provided by law; provide , however, nothing in this paragraph shall be construed to limit the City's right to indemnification under Section VII of this Agreement. D. Written Natice. All communications regarding this Agreement shall be sent to the parties at the addresses listed on the signature page of the Agreement, unless notified to the contrary. Any written notice hereunder shall become effective three (3) business days after the date of mailing by registered or certified mail, and shall be deemed sufficiently given if sent to the addressee at the address stated in this Agreement or such other address as may be hereafter specified in writing. E. Assignment. Any assignment of this Agreement by either party without the written consent of the non-assigning party shall be void. If the non-assigning party gives its consent to any assignment, the terms of this Agreement shall continue in full force and effect and no further assignment shall be made without additional written consent. F. Modification. No waiver, alteration, or modification of any of the provisions of this Agreement shall be binding unless in writing and signed by a duly authorizedrepresentative of the City and Consultant. G. Entire Agreement. The written provisions and terms of this Agreement, together with any Exhibits attached hereto, shall supersede all prior verbal statements of any officer or other representative of the City, and such statements shall not be effective or be construed as entering into or forming a part of or altering in any manner this Agreement. All of the above documents are hereby made a part of this Agreement. However, should any language in any of the Exhibits to this Agreement conflict with any language contained in this Agreement, the terms of this Agreement shall prevail. H. Compliance with Laws. The Consultant agrees to comply with all federal, state, and municipal laws, rules, and regulations that are now effective or in the future become applicable to Consultant's business, equipment, and personnel engaged in operations covered by this Agreement or accruing out of the performance of those operations. I. Public Records Act. The Consultant acknowledges that the City is a public agency subject to the Public Records Act codified in Chapter 42.56 of the Revised Code of Washington and documents, notes, emails, and other records prepared or gathered by the Consultant in its performance of this Agreement may be subject to public review and disclosure, even if those records are not produced to or possessed by the City of Kent. As such, the Consultant agrees to cooperate fully with the City in satisfying the City's duties and obligations under the Public Records Act. I. City Business License....R qui'red. Prior to commencing the tasks described in Section I, Contractor agrees to provide proof of a current city of Kent business license pursuant to Chapter 5.01 of the Kent City Code. K. gounterparts and Signatures by Fax or Email. This Agreement may be executed in any number of counterparts, each of which shall constitute an original, and all of which will together constitute this one Agreement. Further, upon executing this Agreement, either party may deliver the signature page to the other by fax or email and that signature shall have the same force and effect as if the Agreement bearing the original signature was received in person. CONSULTANT SERVICES AGREEMENT - 4 (Over$20,000) IN WITNESS, the parties below execute this Agreement, which shall become effective on the last date entered below. All acts consistent with the authority of this Agreement and prior to its effective date are ratified and affirmed, and the terms of the Agreement shall be deemed to have applied. .............................w —— — CONSULTANT: {� ,,�/ CITY OF KENT: By:_'At•1�> P.F�C�1 -- By � ° �. vi YY "� (signature) Print Name: � '�`I Print Name: Dana Ralph signature Its r" ` & Its —}Mayor (title) DATE: 711111 DATE: NOTICES TO BE SENT TO: NOTICES TO BE SENT TO: CONSULTANT: CITY OF KENT: Katie Whittier Brian Levenhagen, Deputy Director JayRay ADS & Pr, Inc. City of Kent 535 E Dock St. STE. 205 220 Fourth Avenue South Tacoma, WA 98402-4616 Kent, WA 98032 253-284-2531 (telephone) (253) 253-856-5116 (telephone) 253-627-64581 (facsimile) (253) 253-856-6050 (facsimile) APPROVED AS TO FORM: `� Kent Law Department ATTE T: Kent City Clerk pn this told,you may enter the electronic fllepam where the Contract has been saved? ^....................___.......�. ............_..., CONSULTANT SERVICES AGREEMENT - S (Over$20,000) DECLARATION CITY OF KENT EQUAL EMPLOYMENT OPPORTUNITY POLICY The City of Kent is committed to conform to Federal and State laws regarding equal opportunity. As such all contractors, subcontractors and suppliers who perform work with relation to this Agreement shall comply with the regulations of the City's equal employment opportunity policies. The following questions specifically identify the requirements the City deems necessary for any contractor, subcontractor or supplier on this specific Agreement to adhere to. An affirmative response is required on all of the following questions for this Agreement to be valid and binding. If any contractor, subcontractor or supplier willfully misrepresents themselves with regard to the directives outlines, it will be considered a breach of contract and it will be at the City's sole determination regarding suspension or termination for all or part of the Agreement; The questions are as follows: I. I have read the attached City of Kent administrative policy number 1.2. 2, During the time of this Agreement I will not discriminate in employment on the basis of sex, race, color, national origin, age, or the presence of all sensory, mental or physical disability. 3„ During the time of this Agreement the prime contractor will provide a written statement to all new employees and subcontractors indicating commitment as an equal opportunity employer. 4„ During the time of the Agreement I, the prime contractor, will actively consider hiring and promotion of women and minorities. 5. Before acceptance of this Agreement, an adherence statement will be signed by me, the Prime Contractor, that the Prime Contractor complied with the requirements as set forth above. By signing below, I agree ftto' fulfill the five requirements referenced above. By:� tUM1 IJ ......................... For: _ Title: Date: 7 _ . EEO COMPLIANCE DOCUMENTS - I. CITY OF KENT ADMINISTRATIVE POLICY NUMBER: 1.2 EFFECTIVE DATE: January 1, 1998 SUBJECT: MINORITY AND WOMEN SUPERSEDES: April 1, 1996 CONTRACTORS APPROVED BY Jim White, Mayor POLICY: Equal employment opportunity requirements for the City of Kent will conform to federal and state laws. All contractors, subcontractors, consultants and suppliers of the City must guarantee equal employment opportunity within their organization and, if holding Agreements with the City amounting to $10,000 or more within any given year, must take the following affirmative steps: 1. Provide a written statement to all new employees and subcontractors indicating commitment as an equal opportunity employer. 2. Actively consider for promotion and advancement available minorities and women. Any contractor, subcontractor, consultant or supplier who willfully disregards the City's nondiscrimination and equal opportunity requirements shall be considered in breach of contract and subject to suspension or termination for all or part of the Agreement. Contract Compliance Officers will be appointed by the Directors of Planning, Parks, and Public Works Departments to assume the following duties for their respective departments. 1. Ensuring that contractors, subcontractors, consultants, and suppliers subject to these regulations are familiar with the regulations and the City's equal employment opportunity policy. 2. Monitoring to assure adherence to federal, state and local laws, policies and guidelines. EEO COMPLIANCE DOCUMENTS - 2 CITY OF KENT EQUAL EMPLOYMENT OPPORTUNITY COMPLIANCE STATEMENT This form shall be filled out AFTER COMPLETION of this project by the Contractor awarded the Agreement. I, the undersigned, a duly represented agent of Company, hereby acknowledge and declare that the before-mentioned company was the prime contractor for the Agreement known as that was entered into on the (date), between the firm I represent and the City of Kent. I declare that I complied fully with all of the requirements and obligations as outlined in the City of Kent Administrative Policy 1.2 and the Declaration City of Kent Equal Employment Opportunity Policy that was part of the before-mentioned Agreement. By:m_..........._ For: Title: Date: EEO COMPLIANCE DOCUMENTS - 3 Exhibit A Scope of Work The following divisions of the Parks, Recreation and Community Services Department are included within the scope of the Marketing and Outreach Plan (the "Plan"), with all detailed scope elements below addressed for each division: 1. Parks, Recreation and Community Services I)e artment, The Plan shall include a collective roll-up of public recreation and park/open space experiences for all that the department offers, including, but not limited to collective marketing elements such as website, social media applications, park and open space guides, outcome/benefit messaging, integration and brand development as an essential service to the City, and integration into other City marketing and communication plans. In addition, Consultant shall review of the department's 501(c)(3) partner, the Kent Parks Foundation, and its integration into all marketing collateral, as well as how the Foundation promotes and markets philanthropy opportunities, etc. 2. Recreatiio.n._an.d._Cultural Services D vj' ion, The Plan will address athletic programs and tournaments, performing arts, community education, senior programs, youth programs, special events, picnic and public use permitting, facility and space rentals, adaptive recreation programs, summer/day camps, etc. 3. Ho inq and H m n Services Division. Kent's Human Services division works closely with its community partners; (e.g., local, state, and federal government; foundations, and non-profit organizations) to respond to emerging needs and to provide services to Kent's most vulnerable residents. The challenge lies in reaching a culturally diverse audience that includes English Language Learners and residents that may not have internet access or use mainstream communication platforms. The Plan should provide strategic action items, operational steps and outcomes in table format to facilitate the City's ability to efficiently implement the Plan. All strategies should be integrated to ensure consistency across printed materials, web pages, emails, social media and news media outreach and should be sustainable over a long-term period. The Plan should specifically include the following tasks: A. Develop a four-year action plan, with investment returns identified and key deliverables and milestones established. B. Review current marketing methods and outreach results to evaluate return on investment, including review of in-kind or sponsorship logo saturation, consistency, perceived value, etc. C. Propose recommendations on strategies needed to address consistency in sponsorship, in-kind logo placement and value of impressions. D. Identify community demographic and socio-economic data to support the proposed marketing and outreach plan. E. Identify target audiences and recommend marketing channels to increase awareness among them, placing emphasis on reaching a diverse culture and community. F. Provide advice and recommendations for citywide marketing strategies to extend customer reach, expand customer base and increase earned revenue. G. Identify potential new marketing channels that allow leveraging of marketing funds to go further and for additional stakeholders to be developed. H. Propose key messaging to increase community awareness of Kent Parks, Recreation and Community Services' unique contribution to personal, social, economic and environmental outcomes and benefits. I. Propose strong, identifiable, relevant messaging to improve citywide awareness of programs, events and services offered. J. Propose recommendations on how the department can maintain its unique identity as a parks, recreation and community services provider, while also integrating and complementing other unique brands throughout the City of Kent government. K. Conduct an audit to benchmark PRSC's status via its social media and online presence; provide clear guidelines for developing successful social media engagement strategies which should be as comprehensive as possible within the constraints that budget and limited staff/volunteer time required including whether to consolidate social media handles, how to increase and/or reach new audiences; development of recommendations regarding the use of any new social media platforms; creation of guidelines to measure overall efforts to track audience reach and engagement. L. Recommend an approach to a comprehensive evaluation criterion, measuring the performance of marketing strategy and/or media/collateral, etc. M. Recommend specific outreach strategies related to engaging traditionally underserved residents. N. Provide a detailed budget of additional costs to the City in order to implement a Marketing and Outreach Plan, aligned with a pre-established four-year phased approach. In the performance of the services required by this Agreement, it may be necessary for Consultant to purchase printed materials, photography, media advertising, and other goods and/or services to carry out approved advertising/public relations programs on the City's behalf. In doing so, Consultant will act only as the City's agent, and liability for payment for any goods and/or services remains with the City. Prior to any purchase, the Consultant will provide the City with pricing information and receive prior written approval from the City for any such purchase. EXHIBIT B KEN T CITY OF KENT— DEPARTMENT OF PARKS, RECREATION AND COMMUNITY SERVICES MARKETING AND OUTREACH PLAN REQUEST FOR PROPOSALS ISSUE DATE: April 18, 2018 SUBMITTALS DUE: May 11, 2018 4:00 PM PST REQUEST FOR PROPOSALS The City of Kent Parks, Recreation and Community Services Department (PRCS) invites qualified individuals or Consultants to submit proposals to complete a Kent Parks, Recreation, and Community Services Marketing and Outreach Plan. POINT OF CONTACT: Brian Levenhagen, Deputy Director City of Kent I Parks, Recreation and Community Services Department 220 Fourth Avenue South Kent, WA 98032 Phone: (253) 856-5116 Email �. 15�,tir<�ex�;nr<i�k aat c"� rTCov I. BACKGROUND The City of Kent, located in southern King County, Washington state's most populous county, is a unique community with a combination of residential, banking, warehousing, light manufacturing, retailing, wholesaling, and some farming. It is unique because it is in the geographical center of the state's economic development associated with international trade. Within 20 miles of City Hall, there are two interstate highways, three state freeways, two national rail lines, a regional transit light rail station, an international airport, and two international deep water seaports. Because of our prime location, Kent is home to the fourth-largest manufacturing and distribution center in the country. From the first Lunar Rover developed at Boeing's Space Center to the creation of next-generation rockets at Blue Origin, it is these types of innovative companies that drive our local economy and contribute significantly to our state's bottom line. Kent's vibrant and diverse economy has a well-earned reputation as the economic barometer for the region. Home to over 8,000 businesses and 63,000 jobs, Kent's $8 billion + gross business income is the highest among its peer cities in south King County. Kent is the sixth largest city in Washington State with a diverse population of 127,000, covering a geographic area of 34 square miles. Named one of the "Best Places to Live" by Seattle Metropolitan Magazine, Kent is a culturally rich destination with well-established neighborhoods, award winning parks and great schools. It has attracted families who speak 138 different languages. Kent is located in the heart of the Green River Valley; its breathtaking setting features views of Mount Rainier and the Cascade and Olympic Mountains. At the center of it all, are Kent's public parks,trails, open space and recreational amenities and programs. Pagel The Parks, Recreation, and Community Services Department designs, builds, and maintains parks with guidance from the Parks and Recreation Commission; provides recreation programs; oversees cultural arts programs with guidance from the Arts Commission; maintains city facilities;and funds human services programs with direction from the Human Services Commission. City owned and -operated facilities include a community center (Kent Commons); senior center; athletic complexes and a golf complex that consists of an 18-hole course and driving range. Nationally recognized multiple times for excellence in parks and recreation, Kent has 55 parks and open spaces covering more than 1,800 acres and serves 1.4 million people annually through programs and special events. The mission of Kent Parks, Recreation and Community Services is "Dedicated to Enriching Lives". We are committed to providing safe and inviting parks and facilities, meaningful,inclusive and diverse recreational programs, cultural activities and human services. Our staff is pro-active, responsive and ethical in their dedication to delivering; • Personal benefits that strengthen self-esteem, improve health and wellness and promote self-sufficiency; • Social benefits that bring families together, ensure access to city resources and unite people throughout our diverse community, encouraging inclusion, and social justice. • Economic benefits that welcome new business relocation and expansion which leads to a more productive work force and increased tourism opportunities. • Environmental benefits that protect, steward and preserve public natural areas, parks, trails and open space,while enhancing habitat, air and water quality. In an effort to unify our message, establish our brand,tell our story and effectively and efficiently reach our diverse community and target audiences, the department is seeking a consultant who brings innovative ideas and proven experience in how to reach diverse populations, integrate the multiple messages and existing brands within the City of Kent government and to recommend a multi-year plan with, phased strategies for implementation. Experience in the fields of parks, recreation, and human services is preferred. The City of Kent has an in-house graphic design and multimedia/communications division that will work collaboratively with the Department of Parks, Recreation and Community Services to begin implementing recommended strategies arising from this plan.This RFP does not cover the actual creation of ads,websites, exhibit artwork, collateral materials, or other tools that will be used in the implementation of the marketing plan, Rather, this RFP is focused on the creation of the strategies that guide the implementation phase. It. SCOPE OF SERVICES The selected consultant will work with the Parks, Recreation and Community Services Department to create a Marketing and Outreach Plan, using existing data, any required new data, best practices and creativity in collaboration and alignment with the parks, recreation and human service industries and community stakeholders. The Marketing and Outreach Plan should be conducted in such a way as to allow the City, in collaboration with key stakeholders, to guide and inform its decision-making process in terms of advertising, branding and marketing programs, priorities, strategies and tactics. Primary tasks and expectations of the final deliverable will include development of an integrated, phased plan that includes the items listed below. Within the department, the following areas will be included within the scope of this plan,with all detailed scope elements below addressed for each area: Page 2 1. Parks Recreation and Community Services Department. Includes a collective roll-up of public recreation and park/open space experiences of all the department has to offer, including, but not limited to collective marketing elements such as website, social media applications, park and open space guides, outcome/benefit messaging, integration and brand development as an essential service to the City, integration into other City marketing and communication plans. In addition, review of the department's 501(c)(3) partner, the Kent Parks Foundation, and its integration into all marketing collateral, as well as how the Foundation promotes and markets philanthropy opportunities, etc. 2. Recreation and Cultural Services. Includes athletic programs and tournaments, performing arts, community education, senior programs, youth programs, special events, picnic and public use permitting, facility and space rentals, adaptive recreation programs, summer/day camps, etc. 3. Housina and Human Services. Kent's Human Services division works closely with its community partners; (e.g., local, state, and federal government; foundations, and non-profit organizations) to respond to emerging needs and to provide services to Kent's most vulnerable residents. The challenge lies in reaching a culturally diverse audience that includes English Language Learners and residents that may not have internet access or use mainstream communication platforms. DETAILED SCOPE ELEMENTS FOR ITEMS 1-3 ABOVE: The Plan should provide strategic action items, operational steps and outcomes in table format to facilitate the City's ability to efficiently implement the Plan. All strategies should be integrated to ensure consistency across printed materials, web pages, emails, social media and news media outreach and should be sustainable over a long-term period. A. Develop a four-year action plan,with investment returns identified and key deliverables and milestones established. B. Review current marketing methods and outreach results to evaluate return on investment, including review of in-kind or sponsorship logo saturation, consistency, perceived value, etc. C. Propose recommendations on strategies needed to address consistency in sponsorship, in-kind logo placement and value of impressions. D. Identify community demographic and socio-economic data to support the proposed marketing and outreach plan. E. Identify target audiences and recommend marketing channels to increase awareness among them, placing emphasis on reaching a diverse culture and community. F. Provide advice and recommendations for citywide marketing strategies to extend customer reach, expand customer base and increase earned revenue. G. Identify potential new marketing channels that allow leveraging of marketing funds to go further and for additional stakeholders to be developed. H. Propose key messaging to increase community awareness of Kent Parks, Recreation and Community Services' unique contribution to personal, social,economic and environmental outcomes and benefits, Page 3 I. Propose strong,identifiable, relevant messaging to improve citywide awareness of programs,events and services offered. J. Propose recommendations on how the department can maintain its unique identity as a parks, recreation and community services provider,while also integrating and complementing other unique brands throughout the City of Kent government. K. Conduct an audit to benchmark PRSC's status via its social media and online presence; provide clear guidelines for developing successful social media engagement strategies which should be as comprehensive as possible within the constraints that budget and limited staff/volunteer time required including whether to consolidate social media handles, how to increase and/or reach new audiences; development of recommendations regarding the use of any new social media platforms; creation of guidelines to measure overall efforts to track audience reach and engagement. L. Recommend an approach to a comprehensive evaluation criterion, measuring the performance of marketing strategy and/or media/collateral, etc. M. Recommend specific outreach strategies related to engaging traditionally underserved residents. N. Provide a detailed budget of additional costs to the City in order to implement a Marketing and Outreach Plan, aligned with a pre-established four-year phased approach. III. KEY DELIVERABLES The selected Consultant will be expected to deliver the following. 1. Initial Meeting.The Consultant and representatives of PRCS shall meet to go over the proposed schedule and plan, including responsibilities, the scope of work and deliverables. 2. Prd'e�ct f gn. Based on the schedule and the initial meeting, the Consultant shall prepare a project plan, outlining the process for conducting the scope of the work outlined, including any methodologies to achieve identified objectives. PRCS will review and approve the plan before work starts. 3. S4akehf?kder En a ement. Engage with key stakeholders (included but not limited to Arts Commission, Human Services Commission, Parks and Recreation Commission) and departmental/City staff to determine objectives and targets to be met by the marketing and outreach plan. 4. Research.The Consultant shall perform additional research, if necessary, using approved methodologies and practices. If in conducting this research, the Consultant shall find any statistical anomalies or other inconsistencies, irregularities or concerns with the data or the methodology used, they shall notify PRCS in writing and propose solutions prior to the due date for any identified deliverable in the project plan. 5. Draft tEng_and_Outreach Plan.The Consultant shall provide a draft Marketing and Outreach Plan for review according to the agreed upon schedule and scope details in Section II.This draft plan will serve as a framework upon which additional detail will be added to create the final Marketing and Outreach Plan. PRCS representatives shall have sufficient time to review the draft plan, make any changes/additions/recommendations to it and ask for further clarifications if needed. Page 4 6. P4nal Marketing cud 07utreaah Plarr. Based on the draft Marketing and Outreach Plan and input from PRCS, the Consultant shall prepare a final detailed, Marketing and Outreach Plan, complete with any supporting data, charts, graphs and analysis covering key findings, strategies, tactics and recommendations. PRCS representatives shall have sufficient time to review the final marketing plan and request any changes/additions or ask for further clarifications.The final approved plan will be submitted in an electronic, editable version as well as a pdf version. 7. Final Presentation.The consultant shall meet with representatives of PRCS and/or present to City Council to share the information contained in the final Marketing Plan,identify key findings and answer questions. 8. Meetings. During the initial meeting, PRCS and Consultant will work together to determine appropriate timing of when meetings may be required throughout the process. Estimated that a minimum of 2-3 meetings will be required. IV. INSTRUCTIONS A. Pre-Response Information and Questions: Each response received by the submittal deadline will be evaluated on its merits and completeness of all requested information. In preparing responses, Consultants are advised to rely only upon the contents of this RFP and accompanying documents and any written clarifications issued by the City of Kent. If a Respondent finds a discrepancy, error or omission in the RFP package, or requires any written addendum thereto, the Respondent is requested to notify the Point of Contact noted in this RFP, so that written clarification may be provided to all prospective Consultants. City of Kent staff is not responsible for, and Respondents shall not rely upon,any verbal instructions. B. RFP Modifications: Clarifications, modifications, or amendments may be made to the RFP at the discretion of the City of Kent. C. Response Submission: To be considered, the indicated number of copies of the response must be prepared in the manner and detail specified in this RFP. I) Responses must be hand delivered or mailed to Brian Levenhagen, Deputy Director, and be received by the deadline indicated in this RFP. It is each Consultant's responsibility to ensure that its response is received by the City of Kent prior to the deadline. 2) Submission of a response demonstrates that the Consultant is thoroughly familiar with this RFP. By submitting a response, the Consultant warrants that it understands and agrees to abide by each and all of the stipulations and requirements contained therein. 3) All documentation submitted with the response will become the property of the City of Kent. V. TERMS AND CONDITIONS An overall budget has not been determined and respondents of the RFP should do their best to accurately price their work. The City of Kent reserves the right to reject any and all responses to this RFP and to waive irregularities and informalities in the submittal and evaluation process.This solicitation for Consultant Services does not obligate the City of Kent to pay any costs incurred by respondents in the preparation and submission of a response. This solicitation does not obligate the City of Kent to accept or contract for any expressed or implied services. Furthermore, the City of Kent reserves the right to award the contract to the next most qualified Consultant if the selected Consultant does not execute a contract within thirty (30) days after the award of the proposal. Page 5 The successful respondent is required to provide the necessary services needed to develop a strategic, phased, marketing and outreach plan consistent with the following objectives: 1. Provided services should have well-formulated procedures. 2. The approach should be well-designed and executed utilizing industry standards and best practices. 3. Any new research and subsequent analysis should be methodologically sound. 4. The resulting Marketing and Outreach Plan should support the advancement of knowledge of the City of Kent's Parks, Recreation and Community Services programs and services. 5. The resulting Marketing and Outreach Plan should be relevant to industry standards, historical, current and predictive standpoints. 6. The Marketing and Outreach Plan should be objective, independent and balanced. 7. Research, analysis and assumptions used in the plan should be verifiable and defensible to peer review and audit. VI. MATERIALS AND SERVICES PROVIDED BY CITY The City of Kent will provide the following material and services to the selected Consultant: A. City of Kent Branding and Marketing Presentation B. Visit Kent marketing materials C. City of Kent Communications Plan D. Coordination with key stakeholder groups E. Rooms for meetings F. Examples of current/past marketing collateral used where applicable G. Access to social media demographic and other data H. 3-year history of historic spending on marketing materials and collateral VI. SUBMITTAL REQUIREMENTS A. Cover Letter: A cover letter from the lead Consultant containing the name, address, and daytime phone number(s) and e-mail contacts for the lead Consultant and any partnering Consultant(s). The lead Consultant's primary contact person shall be identified along with any individuals who will be authorized to act in behalf of the Consultant and any partnering Consultant(s). The letter shall bear the signature of the person authorized to act as the legal agent of the principal Consultant. B. Basic Consultant information: 1) Organizational background. 2) Key members of the project team. 3) Location of the facility from which the selected Consultant/project team would operate, C. Availability: A description of the availability of the Consultant, its partnering Consultant(s), and key staff to provide services in a timely manner. D. The Consultant's proposed approach to the project, the Consultant's approach includes a complete description of the Consultant's proposed approach and methodology for the project. This section should convey the Consultant's s understanding of the proposed project. Page 6 E. A proposed schedule, demonstrating the Consultant's ability to meet the city's deadline for completion of the plan, demonstrates the Consultant's ability to ensure participation, and buy in from, key stakeholders and key leadership staff within the Parks, Recreation and Community Services Department, F. Examples of prior work that demonstrate the ability of the Consultant to meet the objectives of the project; examples demonstrating knowledge within parks, recreation, human services and/or golf, including references. G. Submittal will include a maximum of 25 pages. H. A detailed breakdown of the proposed fees/costs to complete the plan as well as the Consultant's fee rates for staff assigned to the project. Identify all costs in U.S. dollars including expenses to be charged for performing the services necessary to accomplish the objectives and scope of the contract.The Consultant is to submit a fully detailed budget including staff costs and any expenses necessary to accomplish the tasks and to produce the deliverables under the contract. The breakdown of the proposed fee should be tied to the scope of services listed in within this RFP and include an estimated amount of time for completion of each main item listed in the scope, as well as any optional elements which can be added to the scope of work with mutual consent of the Parks, Recreation and Community Services Department and Consultant. VII. SCHEDULE • Project First Advertised: April 18, 2018 • Submittal Deadline: May 11, 2018 by 4:00pm PST • Target Short List Selection:May 14 , 2018 • Interviews: May 29,2018 • Final Selection: May 30,2018 • Contract Negotiations Complete: June 13, 2018 • To Parks Committee: June 21, 2018 • Contract to City Council: July 3, 2018 • Project Kick-off: July 10,2018 • Final Report: December 20, 2018 Vill. SUBMITTAL PROCESS Interested Consultant shall submit three (3) copies of their response to this RFP as outlined in this document. All responses must be in an envelope and clearly marked in the lower left-hand corner: "REQUEST FOR PROPOSAL- KENT PARKS MARKETING AND OUTREACH PLAN." Responses must be received by the submittal deadline specified above. IX. SELECTION PROCESS Responsive proposals will be evaluated in accordance with the non-exclusive criteria provided for in this solicitation and any addenda issued. Other factors not listed here may also be considered as the selection process develops. Responses will be reviewed by a committee consisting of staff from Kent Parks, Recreation, and Community Services or other departments within the City. The evaluation process is designed to award this contract/project not necessarily to the Consultant of least cost, but rather to the Consultant whose proposal, in the judgment of the City, best meets the City's needs. The evaluation and scoring process provided below will Page 7 guide the City's decision, but will not control the City's decision.The City has complete discretion in selecting a proposer who,in the judgment of the City, best meets the City's needs.The RFP process is inherently subjective and qualitative, and the City will consider scoring results and all other submission materials, presentations, and interviews when making a final decision. Technicol Proposal -5f)%(50 Paints) Project Approach/Methodology Quality of Work Plan Project Schedule Project Deliverables Praiect Team Structure 1 Experience and Expertise-30%(30 Paints) General experience of the Consultant and/or Project Team Direct experience in Parks, Recreation and/or Human Services of the Consultant and/or Project Team Experience working with diverse cultures and communities Cast Proposal-20 20 Paints TOTAL POINTS = 100 Notification to Prouoosers Parks, Recreation and Community Services Project Manager will notify the apparently successful Consultant of their selection in writing upon completion of the evaluation process. Individuals or firms whose proposals were not selected for further negotiation or award will be notified separately by e-mail. Page 8 CXIIIRIT C dhiA'kA£Yf A W"ddACk'70 THINK June 14.2018 Kent Parks,Recreation&Community Services «.ong-Range Marketing Plan,atope CA63Cils July Aug SaP Oct NDec PO 11 24 3P 7114111129 4 11 08 2£ 2 9116123130 6 ,..131201217 tI IB YO " dUb a GMIgA �11Y1II� Ing Host kickoff meeting to discuss goals,refine work plan, identify internal tasklorce(to include diverse voices both within and beyond City naf),brainstorm key stakeholders for engagemenq divide oles and respuiuibiliti- $I,480 i Refine and add dclsll to project plan,as needed $350 Fnallze project pfpNi wiels Kene 7eedhttk $526 IM SVO—Tt AL $62.,3$S Page I w 4 July Aug Sep Oct Nov Dec 4 11 19 75. 2 9 16 9 30'6 O 20 2] 4 I I IB 20 Yd4vriblbkr'Idi mii'r ACImyIN9i01ti�Jw7SAlI�VI������ VIIwWI1���� WOiTIIIII�����III�����II�IlU1 �10�111111���111��11111�111111 IIIIIIII 0 AudiL and evaluate ROI of current marketing and outreach efforts(to include logo saturation,consisted,nice,etc)- digital and tradldanac up to ten(10)digital charm(i.e social media,online newsletter,webpages)and ten(10)print places (i.e flyers,magazines,posters)or combination $214900 Conduct comparative analysis of similar programs at up to six (6)peer cities and/or organiratione(NYFS,Multiservice Cancer. City of Rencer,others) $2,000 Warmly donee yai dnta hotheidmg sadoecanomtc infra manor)to drive strategy $1,050 SUBTOTAL $6,650 Community outreach through neighborhood councils and other community groups to broaden insights available through darn, up to five(5)facilitated meetings OR ten(10)in-person conver sations,or combination thereof $7.400 Ph�ane interviews:RYES,lain Foundation,peer cities,others for established practices engaging diverse communities(up to B) $2„100 ______.. ..._......__.......... _____.....�.... Online survey far broader community participator:one(1) survey.up to 12 questions.open for 10 days,JayRay designs and analyses survey questions and results,PRCS promotes through normal channels(email,social media,bulletin boards,era) $2,100 Tazkforce workshop:two(2)facilitators,25 participants,up to five(5)PRCS staff,two(2)hours,hosted at PRCS facility, nacksicoffee pvoWded by PRCS If needed $3,330 Allowance f,additional workshop and/or engagement activities with commissamocco11aborauve representatives and/or other key stakeholders(so be identified by staf) 54,07 In...b3)'Nor Nr sells $525 $L/BTOTA4. $19,575 Te0u' n July Aug Sep Oct Nov Dec ID 17 24 31 ] 14 21 28 / 11 IR 24, 2 9 16 23 30' 6 I3. 2D 27 4 II I& 2D IN In IBM Provide summary document of research with analysis and recommendations for action;deFine measurable C6)c¢tlwr:m $] Devnlap 3Ps:pmwormtl6ty,poeWm and pro n.is. $'2,220 Develop key eene.gez III,LID Craft visual idenury consistent with overarching City brand but chance,y PRCS $7.220 SUBTOTAL5d,25D Develop four(4)year marketing plan to extend cusomer reach, HMO expand customer base and increase earned revenue Name key audiences and pair with appropriate twert+ach methods and communication channels $1.,400 Prioritize existing communication channels;recommend new channels for adoption and old channels for retirement craft execution plan to budget Seefflvolmoter time;share $2,IOW guidelineslbest practices for cracking reach and engagement Identify key tactics to reach specific population segments $2.450 ...................__....... ................. _. m... .. '_.. .... ....... .......... .._......... _.. Recommend metrics,programs and templates to track ROI $I:50 gutlngforvvmd oudmey r.gy.yzwr costs d&NT.x troiimplumsna plan $O,B50 Two(2)check-in calls,one(1)taskfarce meeting $I.I to IM SUBTOTAL fl$„J no IF Page 3 of 4 July Aug Sep I Oct Nav I Dec 10 17 24 31 7 IA 11 28 4 IPII81251 219 16123130 6 13 20 27 4 PI 18 20 Review drak ryVan wi[h Internal taskforceriac 5370 e Refine plan based on feedback and feasibility of implementation $2,fl 00 (La.revis1on round} ........,..m. Present final pion m taskforce for bppotival $370 SViH'W'OTAL $2,840. CoagplVe thin into presentatlam for City Council $1.050 ...._�. _. _v........ _.... presenti plan m Ciry Council $1,480 Two(2)check-in calls m prep for presenwtion,final project r ecap or eval.a ion $925 _ _ ._. ........�SUBTOTAL........ S3y4S5 Subtmal All Deliverables $56,175 12%Con6ngenry $6.741 ........... ........_ —"""—"'........—........_.'�..."""" DISCLOSURE 06'6i0U1's,LY P.A'fE.F GRAND TOTAL 562�916 enior Advisor Adi $175 Asistant Advuor $ Jfi Page 4 of 4 x EXHIBIT D INSURANCE REQUIREMENTS FOR CONSULTANT SERVICES AGREEMENTS Insurance The Consultant shall procure and maintain for the duration of the Agreement, insurance against claims for injuries to persons or damage to property which may arise from or in connection with the performance of the work hereunder by the Consultant, their agents, representatives, employees or subcontractors. A. Minimum Scope of Insurance Consultant shall obtain insurance of the types described below: 1. Automobile Liability insurance covering all owned, non- owned, hired and leased vehicles. Coverage shall be written on Insurance Services Office (ISO) form CA 00 01 or a substitute form providing equivalent liability coverage. If necessary, the policy shall be endorsed to provide contractual liability coverage. Commercial General Liability insurance shall be written on ISO occurrence form CG 00 01. The City shall be named as an Additional Insured under the Consultant's Commercial General Liability insurance policy with respect to the work performed for the City using ISO additional insured endorsement CG 20 10 11 85 or a substitute endorsement providing equivalent coverage. 2. Workers' Compensation, coverage as required by the Industrial Insurance laws of the State of Washington. B. Minimum Amounts of Insurance Consultant shall maintain the following insurance limits: 1. Automobile Liability insurance with a minimum combined single limit for bodily injury and property damage of $1,000,000 per accident. 2. Commercial General Liability insurance shall be written with limits no less than $1,000,006 each occurrence, $2,000,000 general aggregate. EXHIBIT m (Continued) C. Other Insurance Provisions The insurance policies are to contain, or be endorsed to contain, the following provisions for Automobile Liability and Commercial General Liability insurance: 1. The Consultant's insurance coverage shall be primary insurance as respect the City. Any Insurance, self-insurance, or insurance pool coverage maintained by the City shall be excess of the Consultant's insurance and shall not contribute with it. 2. The Consultant's insurance shall be endorsed to state that coverage shall not be cancelled by either party, except after thirty (30) days prior written notice by certified mail, return receipt requested, has been given to the City. 3. The City of Kent shall be named as an additional insured on all policies (except Professional Liability) as respects work performed by or on behalf of the Consultant and a copy of the endorsement naming the City as additional insured shall be attached to the Certificate of Insurance. The City reserves the right to receive a certified copy of all required insurance policies. The Consultant's Commercial General Liability insurance shall also contain a clause stating that coverage shall apply separately to each insured against whom claim is made or suit is brought, except with respects to the limits of the insurer's liability. D. Acceptability of Insurers Insurance is to be placed with insurers with a current A.M. Best rating of not less than ANII. E. Verification of Coverage Consultant shall furnish the City with original certificates and a copy of the amendatory endorsements, including but not necessarily limited to the additional insured endorsement, evidencing the insurance requirements of the Consultant before commencement of the work. F. Subcontractors Consultant shall include all subcontractors as insureds under its policies or shall furnish separate certificates and endorsements for each subcontractor. All coverages for subcontractors shall be subject to all of the same insurance requirements as stated herein for the Consultant. JAYRADS-01 AFRO CERTIFICATE OF LIABILITY INSURANCE DATE/11/2018 THIS CERTIFICATE IS ISSUED AS A MATTER OF INFORMATION ONLY AND CONFERS NO RIGHTS UPON THE CERTIFICATE HOLDER.THIS CERTIFICATE DOES NOT AFFIRMATIVELY OR NEGATIVELY AMEND, EXTEND OR ALTER THE COVERAGE AFFORDED BY THE POLICIES BELOW. THIS CERTIFICATE OF INSURANCE DOES NOT CONSTITUTE A CONTRACT BETWEEN THE ISSUING INSURER(S),AUTHORIZED REPRESENTATIVE OR PRODUCER,AND THE CERTIFICATE HOLDER. IMPORTANT: If the certificate holder Is an ADDITIONAL INSURED,the Policy(ies)must have ADDITIONAL INSURED provisions or be endorsed. If SUBROGATION IS WAIVED, subject to the terms and conditions of the policy,certain policies may require an endorsement. A statement on this certificate does not confer rights to the certificate holder in lieu of such endorsonnent(s)„ PRODUCER CnWfACT " t/F[dE Jessica tanoklea Servco Pacific Insurance PHONE Fax ""' 800 Fifth Ave.,Suite 2400 INC IN-al Ext;(206)2164125 I�IAro„Nel(206) 260 2903 Seattle,WA 98104 essiDaU seNCn aciflC.com - 55:>9.._.... .: _.__ P _— . ..,,. INSUHEk(SLAFFdRbIN¢CCYERAgt NAICN ..,... ___.__........_. �............. .,.,......._... INSURERA Travelersindentri Comp My._dfAmOrfaa ..... 25Cro.66 INSURED INSURERS;Atlantic Specialty Insurance Company 27154 JayRay Ads&PR Inc. INSURER C: 535 Dock Street,Ste 205 Tacoma, INSURERD: Tacoma,WA 98402 .. ._........ ---_ ......_............... _..�... -. _._.. INSURER E - ...._....._ ....... __.... ._....._ INSURER F: COVERAGES CERTIFfCATE_NUMBER:_.....m _ REVISION NUMBER . THIS IS TO CERTIFY THAT THE POLICIES OF INSURANCE LISTED BELOW HAVE BEEN ISSUED TO THE INSURED NAMED ABOVE FOR THE POLICY PERIOD INDICATED. NOTWITHSTANDING ANY REQUIREMENT, TERM OR CONDITION OF ANY CONTRACTOR OTHER DOCUMENT WITH RESPECT TO WHICH THIS CERTIFICATE MAY BE ISSUED OR MAY PERTAIN, THE INSURANCE AFFORDED BY THE POLICIES DESCRIBED HEREIN IS SUBJECTTOALL THE TERMS, EXCLUSIONS AND CONDITIONS OF SUCH POLICIES,LIMITS SHOWN MAY HAVE BEEN REDUCED BY PAID CLAIMS.,,..._. INSURANCE ., .. ...._.. ._..... .._..... ..........MNSRI IR sryp PDLICV NUMBER LIMITS TYPE OFINSURANLE POtICY EPF POI p�LY ExP _._... IN 'dLYID ..m.. .._.._. tNa1(00l/YYY,1 RRlybnYTl A X COMMERCIAL GENERAL LIABILITY .I CLAMS MADE X flfl OCCUR r580.1 D925560-18-42 05/19/2018 05/19/2019 DAMAGE Ti RRLNCE _ 5 _ `I t BEMtapFrsrED .... .....300,000 S-tEaxccuwrencnY $ MED EXP,,,Any ono_gev99"J,,,-,„ 5 000 .... .....-..... ........._. ...._._ . - PERSONAL AADvlr.�QKV... 1. 1,000,000 DNt AGGREQApE LIMIT APPLIES PER: £ 2 000 00U X r OI YC:W PRo- LOc CENERAi FiCr'Gti L(ATE EC ❑ 2,000,000 rRerutnCTs. coMPrpt,al s X OTHER WA Stop Gap WA Stop Gap s 1,000 000 AUTOMOBILE LIABILIN LEO ac NRD..... LpM1T .., 1. 0UD,0k .,. tEm a�;drma s o ANYAUTO $80.1 D925560-18-42 05/19/2018 0511912019 BpD,ILY hNJLIRY{PnrPnrp®nI d .,. . .... OWNED SCHEDULED .,.,,--- ....---.... ... AUTOS ONLY A[UyrNopsry I'�p'� BODILY INLE1RM tPeracrrde,M S, X. AUTO°soNLv 'Y.. nLIT'[.vg'p"N�gl',y 47wk.FY MarE R — _....., �Ya!dtiGnn{ __..._._ ..... ..... .. ._..._. .....�.... ......-...... A X UMBRELLA LIAB OCCUR -" EAC rl accuRlet Nr E _......._ $ i 000 090 EXCESS LIAB CLAIMS-MADE CUP-5F34278A-18-42 05/19/2018 05119/2019 " 000, 0 .__�._ AOCRFC,ATF ...,,3 DED X RETENTION$ 5�800 1,ODD,DDD, AND EMP5OOAEPENSATION ._...._ IPFR 9fF1.... $ ANDEMPLOYERa LIABI4RTY VIN 5PA3:.U7L ,,,..,OR .... ANY PRLTPRIETORIPAR4'NEpi+CkECUTIVE g(ryyrFlG[toryi Wyk: E%OLUGE[Y'r �� NIA EL FA£ti A�(;'CIQ7X.fVJ.. ,.. S (MarlBalVly ie�NH) - Et CE&Ep,'aF (,y('Mi" yiO . 5 pf yfto degcmhB.10, __._. 1DEaGPodry IIPN.C7( OPT kV1T0ON5 hoic. .... ...�. .. ..__..__ EL411,y'F:A3 p(A,V,ICV LIMIT S_,,,, f3 Professknnal Llab - ' --MEP 'P 971.118 OS11912018 05J19P2019 Limit V' 1,000,000. B Professional Llab MEP 19711 18 05/19/2018 05/19/2019 Aggregate 1,000,000 ........ .... _. __ ......__. ......... .m.m. _.._.._ DESCRIPTION OF OPERATIONSf LOCATIONS)VEHICLES (ACCRD 101,Additional Remark.Sehoduia,may In Mulched If more space Is MqulreU) Certificate holder Is Additional Insured as respects the General Liability policy per time attached endorsement- .... .. .— --------__ ._......... .._.._ ._. ....... CERTIFICATE_HOLDER ..._. C_A.NCELLATION__.. SHOULD ANY OF THE ABOVE DESCRIBED POLICIES BE CANCELLED BEFORE City of Kent THE EXPIRATION DATE THEREOF, NOTICE WILL BE DELIVERED IN 220 Fourth Avenue S ACCORDANCE WITH THE POLICY PROVISIONS. Kent,WA 98032 AUTHORIZED REPRESENTATIVE ....._m. ACORD 25(2016103) ©1988-2015 ACORD CORPORATION. All rights reserved. The ACORD name and logo are registered marks of ACORD COMMERCIAL GENERAL LIABILITY THIS ENDORSEMENT CHANGES THE POLICY. PLEASE READ IT CAREFULLY BLANKET ADDITIONAL INSURED (CONTRACTORS OPERATIONS) This endorsement modifies insurance provided under the following: COMMERCIAL GENERAL LIABILITY COVERAGE PART 1. WHO IS AN INSURED — (Section II) is amended c) The insurance provided to the additional in-1 to include any person or organization that you sured does not apply to "bodily injury" or agree in a "written contract requiring insurance" "property damage" caused by "your work" to include as an additional insured on this Cover- and included in the "products-completed op age Part, but: erations hazard". a) Only with respect to liability for "bodily injury", d) The insurance provided to the additional in- "property damage" or"personal injury"; and sured does not apply to "bodily injury" or b) If, and only to the extent that, the injury or "property damage" that occurs, or "personal damage is caused by acts or omissions of injury" arising out of an offense committed, you or your subcontractor in the performance while any separate liability insurance that you of "your work" to which the "written contract have procured for that person or organization requiring insurance" applies. The person or is in effect, regardless of whether the scope organization does not qualify as an additional or limits of insurance in this Coverage Part insured with respect to the independent acts exceed those of that separate liability insur- or omissions of such person or organization. ante or whether that separate liability insur- ance is valid and collectible. 2. The insurance provided to the additional insured by this endorsement is limited as follows: 3. The insurance provided to the additional insured by this endorsement is excess over any valid and a) In the event that the Limits of Insurance of collectible "other insurance", whether primary, this Coverage Part shown in the Declarations excess, contingent or on any other basis, that is exceed the limits of liability required by the available to the additional insured for a loss we "written contract requiring insurance", the in- cover under this endorsement. surance provided to the additional insured shall be limited to the limits of liability re- 4. As a condition of coverage provided to the quired by that "written contract requiring in- additional insured by this endorsement: surance". This endorsement shall not in- a) The additional insured must give us written crease the limits of insurance described in notice as soon as practicable of an "occur- Section III — Limits Of Insurance. rence" or an offense which may result in a b) The insurance provided to the additional in- claim. To the extent possible, such notice sured does not apply to "bodily injury", "prop- should include: erty damage" or "personal injury" arising out i. How, when and where the "occurrence" of the rendering of, or failure to render, any or offense took place; professional architectural, engineering or sur- ii. The names and addresses of any injured veying services, including: persons and witnesses; and i. The preparing, approving, or failing to prepare or approve, maps, shop draw- iii. The nature and location of any injury or damage arising out of the "occurrence" or ings, opinions, reports, surveys, hold or- offense. ders or change orders, or the preparing, approving, or failing to prepare or ap- b) If a claim is made or "suit" is brought against prove, drawings and specifications; and the additional insured, the additional insured ii. Supervisory, inspection, architectural or must: engineering activities. I. Immediately record the specifics of the claim or"snit" and the date received; and CG D2 52 08 05 0 2005 The St. Paul Travelers Companies, Inc. Page 1 of 2 COMMERCIAL GENERAL LIABILITY H. Notify us as soon as practicable. 5. The following definition is added to SECTION V The additional insured must see to it that we —DEFINITIONS: receive written notice of the claim or "suit" as "Written contract requiring insurance" means soon as practicable. that part of any written contract or agreement c) The additional insured must immediately under which you are required to include a send us copies of all legal papers received in person or organization as an additional in- connection with the claim or "suit", cooperate sured on this Coverage Part, provided that with us in the investigation or settlement of the "bodily injury" and "property damage" oc- the claim or defense against the "suit", and curs and the "personal injury" is caused by an otherwise comply with all policy conditions. offense committed: d) The additional insured must tender the de- a. After the signing and execution of the fense and indemnity of any claim or "suit" to contract or agreement by you; any provider of"other insurance" which would b. While that part of the contract or cover the additional insured for a loss we agreement is in effect; and cover under this endorsement. c. Before the end of the policy period. Page 2 of 2 0 2005 The St. Paul Travelers Companies, Inc. 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